William A. Thomson

Atlanta, Georgia, United States Contact Info
1K followers 500+ connections

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About

Marketing, Product, and Strategy leader with expertise in leading marketing and product…

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Experience & Education

  • DC BLOX

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Publications

  • Is it Time to Bid RIP to BYOD

    Business Solutions

    For SMBs, “bring your own device” (BYOD) has been a double-edged sword. BYOD has many benefits, especially for smaller businesses that need to keep costs in check. There’s no question that allowing employees to use their own mobile devices saves a business from incurring hardware costs. Plus, employees who are comfortable with the features and applications on their personal smartphones are eager to continue using them on the job. These benefits have prompted approximately half of SMBs to…

    For SMBs, “bring your own device” (BYOD) has been a double-edged sword. BYOD has many benefits, especially for smaller businesses that need to keep costs in check. There’s no question that allowing employees to use their own mobile devices saves a business from incurring hardware costs. Plus, employees who are comfortable with the features and applications on their personal smartphones are eager to continue using them on the job. These benefits have prompted approximately half of SMBs to support BYOD policies.

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  • Creating a Strategic Product Plan

    Pragmatic Marketing

    Most technology companies have a product management department serving as the “voice of the customer” and helping to better understand market needs, but is product management really being used strategically? Find out how to align product strategy with your company's overall strategy.

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Honors & Awards

  • Small and Medium Sized Service of the Year - Bronze Award

    Best in Biz Awards

  • Technology Association of Georgia Product Management Society - 2014 Product Launch of the Year Finalist

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Organizations

  • Atlanta Youth Wind Symphony Foundation Board

    Board Member

  • Technology Association of Georgia Product Management Society

    Board Member

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