Vardan S. Kirakosyan

Senior VP @ MFour Mobile | Research & Strategy Leader

Los Angeles, California, United States Contact Info
3K followers 500+ connections

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    Brand Consulting, Pricing Strategy, Market Research, Marketing Consulting, and Marketing Strategy

About

With over 20 years of market research and product strategy experience, Vardan Kirakosyan stands as the Senior Vice President of Research and Strategy at MFour Mobile Research. He's known for his expertise in leveraging behavioral data to pioneer innovative strategies and products. Vardan is adept at educating clients and developing products with proven methodologies, especially in mobile research, location, and digital data, to unlock previously inaccessible consumer behavior insights.

In his career, Vardan has been instrumental in creating products that integrate behavioral, online, and offline data, thereby transforming the research industry. He's dedicated to providing clients with rapid and comprehensive data collection and insights, guiding them toward informed decisions and optimized strategies.

Vardan's expertise extends to all facets of mobile research, including design, best practices, and the implementation of both digital and location data. Known for his unique style and passion for coffee and consumer research, Vardan's professional journey is a testament to his unwavering commitment to excellence and innovation in understanding consumer behavior.

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Activity

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Experience

  • MFour Mobile Research

    MFour Mobile Research

    10 years 4 months

  • Vice President

    Southern California Insights Association

    - Present 5 years 7 months

    Greater Los Angeles Area

  • Material Graphic

    Senior Research Director

    Material

    - 9 years 9 months

    Greater Los Angeles Area

  • Abercrombie & Fitch Graphic

    Assistant Manager

    Abercrombie & Fitch

    - 1 year 2 months

    Greater Los Angeles Area

    Daily operations of a retail store. Performing a variety of duties personally and/or supervises employees performing duties. Planning and preparing work schedules and assigns employees to specific duties. Preparing or directing workers preparing merchandise displays and advertising copy. Performing sales work, takes inventory, reconciling cash with sales receipts, keep operating records, and/or prepares daily record of transactions. Reporting to Store Manager and supervises subordinate staff.

  • Recruiter

    Mid America Research

    - 1 year 5 months

Volunteer Experience

Languages

  • English

    Native or bilingual proficiency

  • Armenian

    Native or bilingual proficiency

Organizations

  • Insights Association

    -

    - Present

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