Shalini Verma

Washington DC-Baltimore Area Contact Info
1K followers 500+ connections

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About

Brand & Marketing Strategist with over 11+ years of experience across varying categories…

Activity

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Experience & Education

  • Digitas North America

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Projects

  • IMC Campaign

    -

    • Created an Integrated Marketing Communication Campaign for Toyota
    • Conducted extensive research on 2010 vehicle recall
    • Analyzed key publics to highlight specific issues in need of evaluation

    See project
  • Emerging Leaders Inaugural Celebration 2012

    -

    Planned and organized event in Washington, DC for 60 program affiliates including major board members, program participants, top-level executives in the nonprofit sector, and honorable guest speakers. The event was to commemorate the conclusion of the Emerging Leaders Program 2012, a professional development programmed geared towards young, high-achievers in nonprofit.

    See project
  • Shared Effort Winter 2012

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    • Wrote a feature article on Inaugural End of the Year Celebration

    See project

Honors & Awards

  • Above and Beyond Award

    Christine Kushner, Wiley Global Education Marketing

    Shalini stepped up in the absence of a Department Coordinator. She not only covered the open position but also carried the Marketing Assistants (and the Marketing Leadership Team!) forward in many ways over these past 5 months. Shalini has gone above and beyond to keep the Marketing Assistants on track and to provide necessary training and support for the new Assistants.

  • Dean's List Spring 2011, Spring 2012, Fall 2012

    Rutgers University

Languages

  • Hindi

    Native or bilingual proficiency

  • Spanish

    Elementary proficiency

  • Korean

    Elementary proficiency

Organizations

  • Student Philanthropy Council

    Events Committee/Coordinator

    - Present

    • Worked with students to spread awareness on the importance of giving back to Rutgers • Raised gifts to support Dean's Emergency Assistance Fund • Reached out to students through cold-calling, informing SPC's annual goals

  • Future Business Leaders of America - Rutgers New Brunswick Chapter

    Committee Member

    - Present

    • Served on Events, Fundraising and Community Service Committees • Planned a networking event, Global Gateways, spreading cultural business awareness • Met with sponsors to organize various fundraising events • Worked with nonprofit organizations to emphasis the importance of giving back • Organizing a large-scale charity event with national organization, LiNK

  • CCICADA

    Communication Coordinator

    -

    • Developed projects to publicize importance of national safety • Designed informational brochure to promote public safety along with fact sheets and flyers • Managed communication between team members through various platforms • Funded by the Department of Homeland Security

  • Bengali Students Association

    Co-Events Coordinator

    -

    • Planned various annual fundraising events • Worked with E-Board members to host a large-scale cultural event with 100+ attendees

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