About
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Nike is partnering with the Centre Pompidou, one of the most storied landmarks in Paris, for a celebration of sport and culture that’s steeped in a…
Nike is partnering with the Centre Pompidou, one of the most storied landmarks in Paris, for a celebration of sport and culture that’s steeped in a…
Liked by Stephanie Ankrah
Experience & Education
Projects
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Just Do It - Caster Seymenya
Wrote brief and lead the team delivering the Just Do It Campaign to support Caster Semenya
https://www.campaignlive.co.uk/article/pick-week-nike-champions-controversial-hero-caster-semenya-ad/1492613 -
Nike Training Club Live
As part of the London Olympic 2012 campaign we delivered a first of it's kind fitness festival in London
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Save Live, not breakpoints - Serena Williams , Nike & RED
Built Nike execution with Serena Williams in support of (RED)
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UK Launch of Nike Training Club in UK
Instrumental in the launch of physical Nike Training Club within the UK & Ireland. Started the first Nike Trainer Network and built partnerships with Virgin Active, Fitness First and other boutique gym chains in London
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Nike Dance/Nike Dance Clash 2007
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Drive Nike's Entry into Dance from 2005-2007. Responsible for all cross functional planning including retail and media. Launched the fitness programme Nike Rockstar Workout for 5 seasons and built our first ever dance instructor network.
Culminating in the conception, development and execution of Dance Clash in 2007. Nike Dance event in which the winner was award a year's contract as a Nike athlete and a bursary to pursue there on projects/education in…Drive Nike's Entry into Dance from 2005-2007. Responsible for all cross functional planning including retail and media. Launched the fitness programme Nike Rockstar Workout for 5 seasons and built our first ever dance instructor network.
Culminating in the conception, development and execution of Dance Clash in 2007. Nike Dance event in which the winner was award a year's contract as a Nike athlete and a bursary to pursue there on projects/education in dance.
https://www.youtube.com/watch?v=HHO6oL-1KIA - Take Sport.Add Music Ad
https://www.youtube.com/watch?v=-CEQMv3vfYE - Tell me I'm not an athlete
https://www.youtube.com/watch?v=JOxI5HwLqKA - Tell me I'm not an athlete
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Arsenal - 20 Year Partnership
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To mark the end of a 20 year partnership we created a special one -off jersey.
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England Rugby WC 2011 - New Blood. New Skin
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England Rugby WC 2011 Campaign
http://wklondon.com/2011/08/nike-new-blood-new-skin/
https://www.telegraph.co.uk/sport/rugbyunion/rugby-world-cup/8674985/Rugby-World-Cup-2011-England-forward-Tom-Wood-defends-all-black-away-kit-for-campaign-in-New-Zealand.html
https://shayreading.com/Nike-England-Rugby-RWC-2011
https://www.youtube.com/watch?v=7hoZBxyoqnE . -
England/FA Partnership - Debut Nike Kit Launch
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Lead and drove Nike's first ever England /FA partnership - including the debut kit and WC14 Campaign.
https://hypebeast.com/2013/5/jack-wilshere-introduces-the-2013-england-home-kit
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Livestrong -UK
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Launched LiveStrong in the UK
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World Cup 2014 - ENGLAND
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Lead the Nike UK Journey for the WC14 which included 3 key elements that built a journey before during and after the tournament:
1. Kit…Lead the Nike UK Journey for the WC14 which included 3 key elements that built a journey before during and after the tournament:
1. Kit Launch:
https://www.telegraph.co.uk/sport/football/teams/england/10733776/England-reveal-new-all-white-Nike-kit-for-World-Cup-2014.html
https://www.soccerbible.com/performance/football-apparel/2014/04/nike-england-world-cup-kit-exhibition/
https://www.soccerbible.com/performance/football-apparel/2014/03/nike-launch-england-world-cup-kits/
http://www.thefa.com/news/2014/mar/31/new-england-nike-kit-launched
2. Winner Stays Tournament:
http://rwdmag.com/winner-stays-what-went-down-in-the-north-south-east-and-west-london-heats/
http://www.eartotheground.org/casestudy/nike-winner-stays-2-4-2-3/
3. Phenomenal House - https://vimeo.com/97910010
https://www.footy-boots.com/nike-phenomenal-house/
https://www.soccerbible.com/lifestyle/miscellaneous/2014/nike-phenomenal-house-london-opening/
http://rwdmag.com/jd-football-join-young-england-stars-for-world-cup-send-off-at-phenomenal-house/
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