“I have had the good fortune of seeing Priyesh in an academic setting during his MBA as well as a professional setting at American Airlines. While its safe to say in the academic setting Priyesh was excellent with a sharp analytical mind given his engineering background, it was wonderful to see how he seamlessly expanded on it by layering in his strategic mindset and business administration skills at American airlines. He was instrumental in setting up an automated analytical framework within his domain right within his first year that the leaders even in my group were extremely impressed by. He quickly established himself as a business expert with a futuristic vision but always backed by sound data insights. Priyesh was always curious to understand a problem deeply, unfazed by tight deadlines and had an impeccable delivery record. This coupled with his respectful communication, strong confident leadership skills and uncanny sense of humor makes him a purple unicorn you would definitely want on your team! I highly recommend Priyesh and firmly believe any team would be lucky to have him as their leader.”
About
Activity
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So thrilled to have started on a double adventure 1) Working in India (Bengaluru) after 24 fabulous years in the US and 2) starting a new position as…
So thrilled to have started on a double adventure 1) Working in India (Bengaluru) after 24 fabulous years in the US and 2) starting a new position as…
Liked by Priyesh Anand
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I'm very happy and thrilled to share with you all that I've received the physical certificate for my new certification, the Ab Initio Graph Developer…
I'm very happy and thrilled to share with you all that I've received the physical certificate for my new certification, the Ab Initio Graph Developer…
Liked by Priyesh Anand
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I’m happy to share that I’m starting a new position as Principal Data Scientist at Atlassian!
I’m happy to share that I’m starting a new position as Principal Data Scientist at Atlassian!
Liked by Priyesh Anand
Experience & Education
Projects
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Global Marketing Simulation competition (Major CPG Retailer)- Second Place
Developed a marketing plan for a CPG brand in a simulation exercise by designing pricing models, product mix, distribution strategy and promotion strategy. Some of my tasks involved analyzing economic conditions and deciding on target markets, competitor analysis, determining price elasticity’s, analyzing historic data to choose the right SKU’s, capacity planning, designing positioning, distribution and promotion strategies. Generated record Brand equity Index and net contribution margins.
Other creators -
Global Marketing Simulation competition (Major CPG Retailer)- Second Place
Developed a marketing plan for a CPG brand in a simulation exercise by designing pricing models, product mix, distribution strategy and promotion strategy. Some of my tasks involved analyzing economic conditions and deciding on target markets, competitor analysis, determining price elasticity’s, analyzing historic data to choose the right SKU’s, capacity planning, designing positioning, distribution and promotion strategies. Generated record Brand equity Index and net contribution margins.
Other creators -
American Airlines AAdvantage Program - Customer Loyalty Management
- Present
Consulting Project on understanding the factors effecting customer loyalty towards American Airlines Frequent Flyer Program. The team worked on data on different tier levels of the programs, dug out consumer insights and made recommendations that will help American Airlines asses the profitability of their each member and have more strategic direction towards marketing budgets and retention costs.
Other creators -
8th Annual Wells Fargo Finance Case Competition
Honors & Awards
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Tableau Desktop Specialist
Tableau
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Beta Gamma Sigma
AACSB International - The Association to Advance Collegiate Schools of Business
Membership in Beta Gamma Sigma is the highest recognition a business student anywhere in the world can receive in a business program accredited by AACSB International.
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Kappa Chapter of Alpha Iota Delta
Decision Sciences and Information Systems
This honorary is dedicated to building and improving skills in the following areas: problem isolation ability, data analysis, modeling competence, information technology, and interpersonal skills
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Cox Merit Scholarship
Edwin L. Cox School of Business
Test Scores
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GMAT
Score: 700
Languages
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English
Native or bilingual proficiency
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Hindi
Native or bilingual proficiency
Recommendations received
5 people have recommended Priyesh
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