Nadya Kohl

New York, New York, United States Contact Info
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Articles by Nadya

Activity

Volunteer Experience

  • Toni's Kitchen Graphic

    Coordinator

    Toni's Kitchen

    - Present 1 year 11 months

    Poverty Alleviation

    Toni’s Kitchen is a food ministry of St Luke’s Episcopal Church in Montclair, NJ.

    We envision a community where everyone has reliable access to healthy food.

    Toni's Kitchen provides food to our neighbors in need in ways that respect their dignity, improve health and foster independence.

  • Habitat for Humanity International Graphic

    Fundraising Volunteer

    Habitat for Humanity International

    Poverty Alleviation

Publications

  • Relevance Is Everything: Personalizing Ads Based on Location and Purchase Behavior Can Boost ROAS 4X

Patents

  • Systems and methods for processing consumer information for targeted marketing applications

    Issued US US9152727 B1

    Other inventors

Honors & Awards

  • 2022 Women of Excellence Award - Technology

    Path to Purchase Institute

    The program recognizes female brand marketers, retailers, agency executives and solution providers for their achievements in influencing shoppers along the path to purchase.

    "As the chief marketing officer of electric vehicle (EV) charging and media network Volta, Nadya Kohl was charged with accelerating Volta’s data-driven focus on understanding and influencing the seismic behavioral shift around consumer fueling habits. The company’s EV charging network — which features large digital…

    The program recognizes female brand marketers, retailers, agency executives and solution providers for their achievements in influencing shoppers along the path to purchase.

    "As the chief marketing officer of electric vehicle (EV) charging and media network Volta, Nadya Kohl was charged with accelerating Volta’s data-driven focus on understanding and influencing the seismic behavioral shift around consumer fueling habits. The company’s EV charging network — which features large digital displays in many retail, grocery and entertainment venues — is predicated on the transportation shift of “fueling where you go” and the infrastructure needed as the world moves toward more sustainable sources of mobility.

    Kohl built Volta’s first consumer data analysis capability, helping the company further understand and anticipate shifting driver behavior as it delivers EV charging solutions that fit seamlessly into people’s daily routines. She joined Volta in August 2020, and brought rapid data maturation to the company, executing a strategic plan that drove its goal of developing a behaviorally driven network.

    Tasked with underpinning Volta’s ad tech capabilities with the data capabilities to launch the Volta Media Network, she positioned it as a national and local platform that brands can leverage to reach scaled audiences. Advertisers on average have seen an 83% lift in consideration, a 45% lift in awareness and a 65% increase in purchase intent."

  • Top Women in Media & Ad Tech Award 2022

    Ad Exchanger/Ad Monsters

    The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community.

    Winner in the "Data Demystifier" category, recognizing women with expertise in data science or analytics, using their prowess to inform decision-making, prove out business cases or test new ideas.

  • LSA Ad-to-Action Panel Judge 2018, 2019

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  • Cynopsis Media - Top Women in Digital

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  • Experian - Inventor of the Year 2012

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Languages

  • English

    Native or bilingual proficiency

  • Spanish

    Native or bilingual proficiency

  • French/Italian

    Elementary proficiency

Organizations

  • Private Directors Association

    -

    - Present

  • Women in the Boardroom

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    -

    Membership organization

  • Wall Street Journal CMO Network

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    A network of change-makers who are dedicated to challenging the status quo, advising, supporting and inspiring.

  • Digital Ascendant - Ascendant Network

    Council Member

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    The Ascendant Network was launched with a mission to lift exceptional individual leaders, and through them, their teams + the industry.

  • Kilts Center for Marketing - Chicago Booth

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    Supporter of center, faculty, alumni and students

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