Murthy Mathiprakasam
Cupertino, California, United States
3K followers
500+ connections
About
Articles by Murthy
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Why Being A Team Player Is The Most Selfish Thing Smart People Do
Why Being A Team Player Is The Most Selfish Thing Smart People Do
By Murthy Mathiprakasam
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The No Apathy Rule: 7 Reasons Why Your Team Has A Case of the Mondays
The No Apathy Rule: 7 Reasons Why Your Team Has A Case of the Mondays
By Murthy Mathiprakasam
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For Money or Fame: How the Internet & Millennials Changed Software
For Money or Fame: How the Internet & Millennials Changed Software
By Murthy Mathiprakasam
Contributions
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How can you extend the life of a product launch beyond the initial launch date?
A product launch is just a moment in time when the market's awareness of your product is transformed by an announcement. Launch activities are nearly always followed up with ongoing awareness and demand generation activities, including those that involve influencers. Influencer communities can include 3rd party critics like industry analysts or media reporters who have an interest in enhancing their own readership and engagement. They can also include customers who are recognized for their expertise within your customer base. These experts have an interest in maintaining their position as experts by educating others around new offerings. Ultimately, it's about co-opting your comms goals with that of key influencers for mutual benefit.
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How can you collaborate with other teams to improve user feedback?
One of the most important questions to think through is whether you are looking for a structured survey with prescriptive questions (often involving multiple-choice or rank/score type of answers) or whether you are looking for an unstructured exploration of something that has not previously been explored. With unstructured studies, you can develop an interview question list to use as a guide, but the goal is not about getting strict answers to the questions. In unstructured studies, the idea is to get respondents to talk in more open form about their experiences with your product/service. Then afterwards, you can mine and extract patterns from all of the open answers leading to insights that may not have even been considered initially.
Activity
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📢 Big News! 📢 Collibra is honored to be named the data governance vendor of choice for Google Cloud, Databricks and Snowflake, winning the Partner…
📢 Big News! 📢 Collibra is honored to be named the data governance vendor of choice for Google Cloud, Databricks and Snowflake, winning the Partner…
Liked by Murthy Mathiprakasam
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How confident are you in the reliability of your AI? Do you know the state of data quality feeding AI? Check out Eric Gerstner's blog on, Data…
How confident are you in the reliability of your AI? Do you know the state of data quality feeding AI? Check out Eric Gerstner's blog on, Data…
Liked by Murthy Mathiprakasam
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"In our automated world, every second thousands of decisions hinge on your data. Poor data quality doesn't just mean mistakes—it means mistakes at…
"In our automated world, every second thousands of decisions hinge on your data. Poor data quality doesn't just mean mistakes—it means mistakes at…
Liked by Murthy Mathiprakasam
Experience & Education
Licenses & Certifications
Publications
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Delivering trusted data for analyst autonomy and operational agility with a unified big data fabric
O'Reilly Media
Organizations are rapidly adopting Hadoop as a more scalable and efficient persistence layer of all types of data. But organizations continue to struggle to efficiently ingest, cleanse, master, govern, and deliver trusted information out of Hadoop for analytical value. Data either becomes distributed in siloed teams or becomes entirely inaccessible due to security and compliance constraints.
With more organizations looking to use big data platforms for sensitive and regulated data sets…Organizations are rapidly adopting Hadoop as a more scalable and efficient persistence layer of all types of data. But organizations continue to struggle to efficiently ingest, cleanse, master, govern, and deliver trusted information out of Hadoop for analytical value. Data either becomes distributed in siloed teams or becomes entirely inaccessible due to security and compliance constraints.
With more organizations looking to use big data platforms for sensitive and regulated data sets, new big data fabrics are required that promote operational agility and end-user analyst autonomy, while ensuring security and governance. In this session, learn how leading customers have built a unified big data fabric on top of Hadoop, using technologies like Informatica to repeatably deliver trusted data assets to a large community of data consumers, for a multi-dimensional view of customers.
Honors & Awards
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Splunktern Manager of the Month Award
Splunk
Splunkterm Manager of the Month for nomination as a top manager of interns
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Splunk Marketing People's Choice Award
Splunk CMO
Won monthly employee recognition award across marketing organization for enthusiasm and collaboration across the marketing team.
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Pragmatic Marketing PMC-I Certified
Pragmatic Marketing
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INFAStar Employee Recognition
Informatica Corporation
Won an INFAStar award, conferred by the Executive Team, for notable AR/PR efforts in communicating Informatica's leadership in the emerging category of data management on top of Hadoop.
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INFAStar Employee Recognition
Informatica Corporation
Won a Team INFAStar award, conferred by the Executive Team, for participating in a massive and strategic product launch for Informatica in the fall of 2015.
Languages
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English
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Tamil
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Last week I was fortunate to attended AIQCon in San Francisco, a brand new conference focused entirely on AI quality. MLOps Community and Kolena did…
Last week I was fortunate to attended AIQCon in San Francisco, a brand new conference focused entirely on AI quality. MLOps Community and Kolena did…
Liked by Murthy Mathiprakasam
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