Michelle Nguyen

Senior Manager, Global Marketing Partnerships at The Walt Disney Studios | UCLA Anderson MBA

Los Angeles, California, United States Contact Info
1K followers 500+ connections

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Experience

  • The Walt Disney Studios Graphic

    Senior Manager, Global Marketing Partnerships, Multicultural Marketing

    The Walt Disney Studios

    - Present 2 years 7 months

    Burbank, California, United States

  • The Walt Disney Company Graphic

    Alliance Manager (Strategic Partnerships), Corporate Alliances

    The Walt Disney Company

    - 2 years 5 months

    Burbank, California, United States

    As an Alliance Manager, I managed a $1B+ strategic marketing partnerships portfolio, including McDonald’s and Pandora Jewelry. I was responsible for developing and implementing joint global co-brand strategies across the Disney enterprise, while forming deep relationships with third-party strategic alliances and internal stakeholders to create mutually beneficial business partnerships / activations.

  • Disney Parks, Experiences and Products

    Disney Parks, Experiences and Products

    5 years 3 months

    • Disney Parks, Experiences and Products Graphic

      Licensing Assistant Manager

      Disney Parks, Experiences and Products

      - 3 years 2 months

      Glendale, California, United States

      •Responsible for 30+ (~50%) food licensing partnerships, in support of Disney "Healthy Living Initiative," securing $15M+ in revenue
      •Generated $13M+ in revenue by negotiating 34+ licensing contracts
      •Acted as a brand ambassador for 10+ multi-million dollar franchises by collaborating across Disney divisions to oversee third-party product development and marketing activations for 35+ licensees
      •Notable product collaborations: Mickey’s 90th (Pressed Juicery, Sugarfina, Ample Hills)…

      •Responsible for 30+ (~50%) food licensing partnerships, in support of Disney "Healthy Living Initiative," securing $15M+ in revenue
      •Generated $13M+ in revenue by negotiating 34+ licensing contracts
      •Acted as a brand ambassador for 10+ multi-million dollar franchises by collaborating across Disney divisions to oversee third-party product development and marketing activations for 35+ licensees
      •Notable product collaborations: Mickey’s 90th (Pressed Juicery, Sugarfina, Ample Hills), Toy Story 4 (Juicy Juice, Goldfish), Frozen II (Ice Breakers, Pirate’s Booty)

    • Disney Parks, Experiences and Products Graphic

      Licensing Associate

      Disney Parks, Experiences and Products

      - 1 year 7 months

      Glendale, California, United States

      •Notable launches: Disney x House of Lashes, Tsum Tsum x Lip Smacker, Sephora x Minnie

    • Disney Parks, Experiences and Products Graphic

      Global Franchise Management & Licensing Undergraduate Associate

      Disney Parks, Experiences and Products

      - 7 months

      Glendale, California, United States

  • DreamWorks Animation Graphic

    Hardlines Licensing Intern

    DreamWorks Animation

    - 4 months

    Greater Los Angeles Area

  • NBCUniversal, Inc. Graphic

    Learning and Organizational Development Intern

    NBCUniversal, Inc.

    - 7 months

    Greater Los Angeles Area

Education

  • UCLA Anderson School of Management Graphic

    UCLA Anderson School of Management

    Master of Business Administration - MBA

    -

    Outstanding Student in Strategy Award
    UCLA Anderson Honors List (Top 15% of Graduating Class)
    2023 GAP (Global Access Program) Award Finalist

  • UCLA Graphic

    UCLA

    Bachelor's Degree Political Science and Government

    Activities and Societies: Kappa Alpha Pi Co-ed Pre-law Fraternity, Undergraduate Students Association Council

    UCLA Magna Cum Laude
    UCLA Dean's Honors List (7 quarters)

Volunteer Experience

  • The Walt Disney Company Graphic

    IMPACT Co-Lead / Advisor (Business Employee Resource Group)

    The Walt Disney Company

    - 4 years 8 months

    IMPACT: Initiating Movement & Presence for Asian-American Pacific Islander Communities Today

    Our mission is to inspire and support AAPI employees to achieve their professional goals with a focus on the development, retention and advancement of AAPIs at The Walt Disney Company. IMPACT also aspires to operate as a resource group for the business by providing feedback for The Walt Disney Company products and consumer experiences that better position us in the marketplace.

    •Co-led and…

    IMPACT: Initiating Movement & Presence for Asian-American Pacific Islander Communities Today

    Our mission is to inspire and support AAPI employees to achieve their professional goals with a focus on the development, retention and advancement of AAPIs at The Walt Disney Company. IMPACT also aspires to operate as a resource group for the business by providing feedback for The Walt Disney Company products and consumer experiences that better position us in the marketplace.

    •Co-led and advise team of 14 Disney employees focused on AAPI DEI initiatives and programming for 1000+ employees; initiatives drove +50% increase in membership

  • The Walt Disney Company Graphic

    Disney VoluntEARS

    The Walt Disney Company

    - Present 10 years 1 month

  • The Riordan Programs Graphic

    Student Mentor

    The Riordan Programs

    - 8 months

    Education

    Mentored 16 students from St. Mary’s Academy through professional development workshops, including college action plans, financial aid counseling, essay writing, public speaking and career exploration

Courses

  • Entertainment Economics

    FTV 183B

  • Fundamentals of Business Strategy

    MGMNT 830

  • Marketing, Distribution, and Exhibition

    FTV 183C

  • Political Psychology

    POL SCI M141A

  • Politics, Theory & Film

    POL SCI 113B

Languages

  • English

    Native or bilingual proficiency

  • Vietnamese

    Native or bilingual proficiency

Organizations

  • IMPACT: Disney Business Employee Resource Group

    Co-Lead

    - Present

    Co-Lead: Oct. 2018 - Present Events Chair: Jan. 2017 - Sept. 2018 IMPACT: Initiating Movement & Presence for Asian-American Pacific Islander Communities Today Our mission is to inspire and support Asian employees to achieve their professional goals with a focus on the development, retention and advancement of Asians at The Walt Disney Company. IMPACT also aspires to operate as a resource group for the business by providing feedback for TWDC products and consumer experiences that better…

    Co-Lead: Oct. 2018 - Present Events Chair: Jan. 2017 - Sept. 2018 IMPACT: Initiating Movement & Presence for Asian-American Pacific Islander Communities Today Our mission is to inspire and support Asian employees to achieve their professional goals with a focus on the development, retention and advancement of Asians at The Walt Disney Company. IMPACT also aspires to operate as a resource group for the business by providing feedback for TWDC products and consumer experiences that better position us in the marketplace.

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