Experience & Education
Publications
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Communication, Cocktails and Cancer: A look at the Life of Marketing Mogul Michelle James
Western Kentucky University
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Strong Leadership, Distinguished Women, BMLI
Multichannel News
Betsy Magness Leadership Institute Class 28 and 29 are featured in the November 4, 2013 issue.
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Scene and Seen: Another Successful CIAA
Pride Magazine - Charlotte's African-American Magazine
Marketing promotion during CIAA tournament including cast members of The Game on BET Networks are featured in the May issue.
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Uptown Professional H List: Michelle James, Sean Combs Enterprises
Uptown Professional Magazine
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Young Guns - WKU Alumni Under 40
WKU Spirit Magazine
The truest measures of the value of a WKU education can be found in the accomplishments of it's alumni - their professional successes, the way they give back to their communities and how they are distinguishing themselves in their chosen fields. In this issue of WKU SPIRIT Magazine, we feature several so-called "Young Guns". These are talented extraordinary alumni - all under the age of 40.
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ESSENCE Anniversary Issue
ESSENCE Magazine
Featured in this issue with the ESSENCE Marketing team.
Courses
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Betsy Magness Leadership Institute (BMLI), Class 28
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Executive Management Cable Program, Harvard Business School, Boston, MA
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Google Podcasts creator program
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Leadership Empowerment Acceleration Project (LEAP)
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Honors & Awards
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EMMA Winner: The New Edition Story Marketing Tactics
NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, 1st Place
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FAXIES Winner: The New Edition Story, An Epic 3-night Miniseries Event
2017 Faxies Presented By CableFax
Winner in the Advertising Campaign for a Single Program category. The FAXIES Awards presented by Cablefax recognizes the Best in PR & Marketing for Cable & Broadband.
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#BETTHANKSYOU Shoestring Budget Campaign
2016 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Grassroots, 1st place
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BET Studios – BET Experience
2016 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Experiential Marketing, 2nd place
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Hip Hop Awards Marketing Series
2016 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Out of Home, 1st place
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Zoe Ever After Beauty Bar YouTube Channel
2016 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Digital, 2nd place
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Zoe Ever After Private Line Cosmetics
2016 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Premium, 1st place
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Almost Christmas Cash Out Watch and Win
2015 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Digital, 1st place
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Centric Martha's Vineyard Takeover
2015 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Out of Home, 1st place
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Nellyville Cuddle Nelly Body Pillow
2015 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Premium, 1st place
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Nellyville CuddleNelly Campaign
2015 Faxies Presented By CableFax
Winner in the Tchotchke/branded premium category.The FAXIES Awards presented by Cablefax recognizes the Best in PR & Marketing for Cable & Broadband.
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BET Brand Pavilion BET Experience
2014 NAMIC Excellence in Multicultural Marketing Awards (EMMA))
Marketing Tactics, Experiential Marketing, 1st place
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BET HHA Lyrically OOH Projections
2014 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Out of Home, 1st place
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Let's Stay Together Love Confessionals
2014 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Social Media, 2nd place
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BET Brand Pavilion BET Experience
2014 Faxies Presented by Cablefax
Winner in the Brand Image and Positioning Campaign Category. The FAXIES Awards presented by Cablefax recognizes the Best in PR & Marketing for Cable & Broadband.
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BET Pavilion BET Experience
2014 Promaxbda North America, Promotion, Marketing & Design
Finalist in the Display Category: All booths, stands, point of purchase or any type of 3 dimensional on-site display that promotes a channel/network or program.
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The Game SuperFan Campaign
2013 NAMIC Excellence in Multicultural Marketing Awards (EMMA)
Marketing Tactics, Digital, 1st place
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Marketer of the Year
ESSENCE Magazine
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ESSENCE Music Festival: Most Innovative
ESSENCE Magazine
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Strategic Marketer of the Year
ESSENCE Magazine
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