“I had the good fortune of working with Michelle for the past 6 years. She is extremely creative, very focused, always consistent, a good communicator and a team player. What has impressed me the most is her speed in developing creative campaigns and her unique ability to foresee a market need. She is extremely knowledgeable in managing and executive Marketing and Public Relations campaigns of a software company. I am delighted to write this recommendation for her and can assure that she will be a great asset to any company.”
About
Advocate for expanding ideation and innovation to your entire organization. This begins…
Experience
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Gartner
Licenses & Certifications
Publications
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Selerant PLM Blogs
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See publicationBest practices and checklists for process manufacturers including: specifications, BOM, R&D, regulatory, Product Portfolio Management, implementation, and configuration.
Projects
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Customer Research
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Conducted quarterly customer surveys to evaluate: customer satisfaction, emerging trends, development opportunities, potential references for upcoming publications.
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Customer Strategy
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See projectCreated a series of video blogs, checklists, written blogs, infographics, and data sheets to explain complex concepts for Product Lifecycle Management. This specifically addresses unique needs and concerns of process manufacturers and how to prepare for required changes.
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Website Launch and Analytics
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See projectRedefined website goals
Launched 6 portals
Implemented Hubspot Analytics
Result: Generated 50% more leads and 20% more site visits
Recommendations received
1 person has recommended Michelle
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