Melissa Perri

🔥Join Jessica Z., COO of Talentful, and Matt Bradburn, CEO of People Collective, for a workshop on designing people experiences like a product leader at Pando Horizons. Register here 👉 https://bit.ly/3V8U6yd Learn how to treat the development of your organization's culture and employee interactions as a product, applying business-side strategies and metrics to retain and optimize your talent. What You'll Learn:  ✔️ How-to apply product development principles to the employee lifecycle ✔️Tactics for aligning teams and programs to business metrics and outcomes ✔️Strategies to continuously improve your people experience programs #peopleops #hrevents #hrtech #agile #eltv #peoplestrategy

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Why does your well-crafted strategy seem to crumble over time? Newton knows. https://lnkd.in/gU-XbiPF #leadership #strategy #StrategicAlignment #founder #startup

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Huge News...today, Contractor Commerce launched AI within the platform. That's right. We've been working behind the scenes for months to harness the power of AI to help contractors get EVEN MORE value from their online stores. Today we rolled out the first of several major AI enhancements with 5 awesome customers who wanted to pioneer this new layer of technology alongside us. Ecommerce for contractors is already working - turning website visitors into $$. But we're never satisfied. We wake up every day, listen to our customers, and invest in our platform to help contractors make more money and build thriving companies. We won't stop until every contractor has an online store....now powered by AI. If you want to learn more or supercharge your company website with AI-powered ecommerce, message me. https://lnkd.in/g2YzpAuc #AI #HVAC #ecommerce #contractors

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The path to C-suite is typically very unclear. Moving from “Head of” to “Chief” is a tough leap to make. While it’s common for first-time executives to expect founders to guide them to a C-suite role, the reality is that promotion pathing may not always be available. It’s not because first time founders don’t care. It’s because they are new to this too. Before you approach your founder on making this jump, go through this short checklist as a way to set yourself up for success. ⚡ There is a clear business need for a C-level role due to the company's growth, size, and stage. ⚡You have outstanding departmental-wide performance that sets a high standard. Your function needs to be running on all cylinders. ⚡Strong support from the board. If the board doesn’t have regular direct and positive contact with you, you are at a severe disadvantage. Before initiating discussions about your progression to a C-suite role, make sure you have checked off all the essentials from this list, as the leap to top executive positions is often not just about ambition and competence, but aligning with the strategic needs and standards of the company. 𝐖𝐡𝐚𝐭 𝐞𝐥𝐬𝐞 𝐰𝐨𝐮𝐥𝐝 𝐲𝐨𝐮 𝐚𝐝𝐝 𝐭𝐨 𝐭𝐡𝐢𝐬 𝐜𝐡𝐞𝐜𝐤𝐥𝐢𝐬𝐭? #startup #csuite #promotion #founders #performance

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We've had hundreds of people try out voice-AI coach, and now we're playing around with an iteration. This is pretty niche, so I'm wondering if ya'll see value in this use case. In the first version you interacted with the voice-AI coach in a web browser. Now, we're trying an interaction with the AI coach over a phone call. Why would that matter? In case you don't have internet, don't want to use internet data on your phone, or if you don't have a smart device or computer. That may be pretty niche, but we're thinking there may be applications here for field workers? Frontline employees? Try it out. Give the AI coach a call at 1-(801)-948-2170. (be aware there are limits on the number of concurrent callers it can handle) What do you think? Are there cases where you'd want employees to be able to interact with an AI coach or assistant via phone or texting with no requirement for internet? cc Dave Tosh

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Awesome SaaStock workshops yesterday led by Kevin "KD" Dorsey on how he operationalizes his sales teams and keep them up to date, Rita Jhaveri on the importance of customer onboarding with a fun workshop (Team Monkey FTW!), and Jake Dunlap for new insights on creating a effective buying experience. My biggest take aways from the sessions were: Our buyers' environment is changing and how they buy is changing. Are your internal processes staying up to date to meet your buyers where they're at? At startups I think of my sales org processes within a constant loop -> What's our.... TAM -> SAM -> SOM -> ICP -> Buyer Persona -> Pain Points for said personas within the ICP -> Does our product solve those pains points -> relevant messaging for marketing + disco + demo -> win customer -> case studies -> renew -> apply case studies and stories to new business sales cycle -> repeat The challenge I hear often is that people don't know what their ICP should be and so everything after that falls flat. But why is this so hard to figure this out? It's going to sound ridiculously simple..but it's your industry tags. Read more on why and how to fix it in the comments below and if you’re attending SaaStock today let’s meet up! #saastockusa2024

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There are many things that you can learn "by doing." But if you stop there, you're cutting your learning short. Rob Khazzam, CEO at Float, explains that reflection is the biggest part of the learning process on this week's episode of #Supermanagers. Really excited for this episode 🎧🎙️

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Today's podcast episode is with the legendary founder, investor, and connector Ryan Delk. His company, Primer, is working to transform education to deliver better outcomes to teachers, students, and families. He also happens to be one of my best friends. Here he is on breaking into tech. Get the full episode wherever you get podcasts.

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Posted about how leadership engaged with customers at NetSuite. At mid-sized companies, it's even more crucial for executives to talk with customers. However, I've noticed many of these executives tend to be inward-focused, often neglecting customer interaction. I strongly believe leadership is about more than overseeing—it's about actively participating in the field. Execs should occasionally drop into sales calls to see how their teams position the product and hear the reactions directly from customers. They should mandate their engineers join on some customer calls. While intimidating, it helps people step up and perform at their best during all times. A common revelation among executives who spend more time with customers that their teams struggle to meet customer needs due to poor coordination between departments. Leaders need to make sure departments work together smoothly, and showing them the real problems customers face is a good start to create unity. #leadership #SaaS #b2b

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Excited to share the latest episode of the SaaS Academy Podcast, where Matt and I had an insightful conversation with Cedric Chin. Cedric’s approach to data-driven decision-making has significantly influenced how I think about and use data in my own company. Here are a few key takeaways: 1. Believability and Decision-Making: Cedric discusses the concept of believability, inspired by Ray Dalio, which emphasizes the importance of trusting advice from those with proven experience. This is crucial in making informed business decisions. 2. Data-Driven Culture: We dive into the process of becoming truly data-driven. Cedric explains that data should lead to knowledge that predicts business outcomes. This is more than just looking at numbers; it's about understanding and utilizing data to guide strategic actions. 3. Routine vs. Exceptional Variation: Cedric introduces a concept from statistical process control, differentiating between normal fluctuations (routine) and significant anomalies (exceptional). This helps in focusing on what truly matters and addressing issues effectively. 4. Weekly Business Review (WBR): Cedric shares insights from Amazon's WBR process, which involves reviewing hundreds of metrics in a tight, 60-minute meeting. This discipline ensures that only the most critical issues are discussed, driving efficiency and clarity. 5. Applying These Principles: Implementing these data-driven practices can transform your business operations. It’s about creating systems that not only gather data but also use it to make better predictions and decisions. This episode is packed with actionable insights for any business leader looking to leverage data more effectively. Check out the full episode linked in the comments and let us know your thoughts!

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Ever thought about gamifying your SaaS or B2C product? It’s time to think outside the box. Loads of companies are upping their game with reward programs that use point systems, but there's more to it than just racking up points. Take learning courses or lecture series, for example. You can get users hooked by letting them earn points for finishing units and visually tracking their progress. It’s a neat way to keep them engaged and motivated. And here’s a twist: instead of the usual discounts or freebies at the end, how about offering a certificate of completion? It’s something tangible they can add to their resumes or use as proof of continuing education. It’s a win-win – your users get a sense of achievement and something valuable for their professional growth.

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Exciting news for podcasters! Introducing PodJourney, the ultimate platform for custom coaching, growth, and monetization. If you're looking to take your podcast to the next level, PodJourney has you covered. Get personalized guidance, expert advice, and strategies to grow your audience and make money from your passion.

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10 Things we've done for our Open Org Members over the last few weeks... 📖 Employee Handbook Build ⭐ Career Site Messaging & Positioning 📄 Compensation Philosophy Review 🌱 How to define the role of a Manager 🔮 Creation of a Transparency Philosophy ❤️ Annual Health-Check via our Open Culture Framework ⚙ Internal Workshop Design 📊 People Metric Benchmarking via peoplemetrics.fyi 💰 Becoming Pay Transparent 🎁 EVP Discovery & Activation Getting to work with companies & people leaders on things like this, all with the goal of building healthier, more open, transparent places of work is AWESOME 🖤 #Transparency #OpenOrg #PeopleOps

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It's not often that within days of GA you have MILLIONS of enterprise employees using your new product, but that is the case with Visier Inc.'s new #GenAI product, Vee. Part of what makes this possible is Visier's canonical data model, which is home to the people insights of >50,000 customers. Part of what makes this possible is nearly 100% customer participation in anonymized data aggregation, which results in rich benchmarks seamlessly exposed in Vee ("compare my trailing twelve months attrition to my industry peers"). And perhaps its possible because Visier has become an employee "database of intentions", with hundreds of millions of prior queries guiding Vee to know what business answers are most relevant to surface. Thanks to our partners Amazon Web Services (AWS) and Microsoft Azure for this infrastructure and expertise to bring Vee live at this scale. Available to purchase for all of Visier's enterprise customers and Visier's fantastic Embedded partners like Paycor. https://lnkd.in/ga_rDVTm

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Part 2 of 2: Continuing our discussion on the Five Strategies for uncovering JTBD as referenced in Competing Against Luck by Clayton Christensen here are some product examples that 'fall into' each strategy: 1️⃣ Finding a Job Close to Home: Ring Doorbell Need Discovery: Founder Jamie Siminoff wanted a better way to see and speak with visitors at his front door. Unmet Need: Traditional doorbells lacked security features and remote communication. Product Solution: Ring provides video surveillance and remote communication, allowing users to see, hear, and speak to visitors from anywhere via their smartphones, enhancing home security and convenience. 2️⃣ Competing with Nothing (Non-Consumption): Turo Car Rental Need Discovery: Observing that many people had unused cars while others needed affordable and convenient rental options. Unmet Need: Access to more affordable and varied car rental options. Product Solution: Turo created a peer-to-peer car-sharing platform, allowing car owners to rent out their vehicles, providing renters with a wider range of choices at lower prices. 3️⃣ Workarounds and Compensating Behaviors: GoPro Cameras Need Discovery: Founder Nick Woodman noticed that surfers and adventure sports enthusiasts were creating makeshift camera setups to capture their activities. Unmet Need: Durable, high-quality cameras that could withstand extreme conditions. Product Solution: GoPro developed compact, robust, and high-definition cameras specifically designed for capturing action sports and adventures. 4️⃣ Look for What People Don’t Want to Do: iRobot Roomba Need Discovery: Many people disliked vacuuming because it was time-consuming and labor-intensive. Unmet Need: A way to keep floors clean without manual labor. Product Solution: Roomba created an autonomous vacuum cleaner that navigates and cleans floors on its own, freeing users from the chore of vacuuming. 5️⃣ Unusual Uses: Arm & Hammer™ Performance Products Baking Soda Need Discovery: Consumers started using baking soda for purposes beyond baking, like deodorizing and cleaning. Unmet Need: Multipurpose household product for cleaning and deodorizing. Product Solution: Arm & Hammer marketed baking soda as a versatile product for cleaning, deodorizing, and personal care, expanding its uses beyond baking. These examples illustrate how identifying and understanding unmet needs can lead to innovative products that better serve customers, often by addressing needs that were previously unrecognized or poorly met by existing solutions. P.S. If you liked this post, please give it a share, or a simple comment. Insightful 💡or Love ❤️ it! >> My Maven courses on customer JTBD research methods (principles, listening skills, interviewing skills): https://lnkd.in/guntcz2f Customer Centric Solutions LLC #disruption #innovation #jtbd #competingagainstluck #jobstobedone

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Great dinner and discussion on the cutting edge of outbound automation and signals. Two nuggets from the discussion: 1) Email deliverability is especially critical for GTM motions with large scale outbound automation (usually selling to SMBs and wide TAM). There doesn’t seem to be a silver bullet, and banking on one deliverability vendor / approach is risky. 2) Bulllish on signals and automation for up-market GTM motions, but needs to be done thoughtfully. Likely keeping reps in the driver’s seat and less end-to-end automation.

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Over the course of my 20+ year career, I had the privilege of being an enterprise SaaS customer for 18 months. During this time, I managed 198 business applications across six functions. I was there for a short period, but I saw many approaches, both new solutions implementing their tech into our company for the first time and multi-year implementations that this company came to rely on for critical business functions. Regardless of time with that vendor, I felt let down in nearly every relationship. SaaS vendors would reach what they thought was a comfortable spot once they had endured the pain of implementation. In many cases, my business partners were left to their own devices. This is a critical misstep. When your customers are left to their own devices, you have missed your opportunity to maintain three important relationship qualities that will guarantee retention and set the stage for growth. They are: 1. Trust 2. Possibilities 3. Relevancy Undoubtedly, this profound experience has significantly influenced my current leadership style and how we guide teams to navigate their post-sale journey. Maintaining/building trust, aligning on possibilities, and being highly relevant doesn’t have to be expensive. Fully loaded costs to deliver an experience that achieves all three could be as little as $3,200 per customer. Would you pay this amount to ensure retention and hit the promise land of 120% NRR?

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Do you spend a lot of time in 1x1 meetings? Are you ensuring this time is impactful and valuable for you both? I’m hosting another round of my Maven lightning session on Strategic 1x1s after glowing feedback from the last one! 30m of jam packed tactical value so you can: - connect your 1x1s to impactful business objectives - foster personal connections with your teams - invest continuously in your teams growth and development, without adding work to your plate Sign up to join or for the recording. Drop this a like or comment to help spread the word 🌈🤟🏼💯 https://lnkd.in/gX5D6qvn

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