About
Articles by Meek
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How to Build Trust with Skeptical Digital Consumers
How to Build Trust with Skeptical Digital Consumers
By Meek Dual
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Define Your Personal Brand (Before Others Do It for You)
Define Your Personal Brand (Before Others Do It for You)
By Meek Dual
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Storytelling 101: You Must Do These Three Things Well
Storytelling 101: You Must Do These Three Things Well
By Meek Dual
Contributions
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How can you develop optimized content for job postings?
One thing I have found helpful is interviewing others in the same or similar roles to better understand your audience. You might find that people in a particular role describe their job tasks differently than recruiters or use different vocabulary or some sort of other nuance. You can also gather additional feedback during actual interviews with candidates. What made them respond to the job listing?
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How can you write copy that inspires readers to book a trip?
Help clients imagine themselves in an experience by activating their senses of smell (ocean, flowers, food, coffee), sound (nature, music), taste (food, air, wine), sight (water, skies, luxurious accomodations) and touch (powder soft sand, oceans breezes, soft bedding). Use active verbs. For example: Escape the humidity and heat of the day on the cool powder-soft sands of South Florida's beaches, where even the locals come out each evening to enjoy orange and fushia sunsets while sipping our freshly made fruit-infused cocktails.
Activity
Experience & Education
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MeekDual.com
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Email Marketing Basics
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Volunteer Experience
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Small Groups Director
Journeys Crossing
- Present 7 years 7 months
Education
I work with community leaders to encourage connectedness and unity in an effort to support individuals in their development of healthy relationships.
Projects
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Document Management System for Peroutka, Miller, Klima & Peters, P.A.
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Industry: Legal Services
● Gathered requirements for the installation an open-source enterprise document management system.
● Configured and deployed electronic document management system.
● Tasked with process improvements in response to suggestions from a recent audit.
● Responsible for redesigning legal forms, specifically adding Code 39 barcodes to add automation to the workflow for incoming mail.
● Created user guides, video tutorials, and document management policy…Industry: Legal Services
● Gathered requirements for the installation an open-source enterprise document management system.
● Configured and deployed electronic document management system.
● Tasked with process improvements in response to suggestions from a recent audit.
● Responsible for redesigning legal forms, specifically adding Code 39 barcodes to add automation to the workflow for incoming mail.
● Created user guides, video tutorials, and document management policy guidelines, as well as process documentation, user guides, and quick reference guides for internal users.
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Proposal Slide Deck for Miller Zell/GIANT Foods
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Industry: Retail Experience Design
● Designed a visual brochure and proposal slide deck in PowerPoint .
● Worked collaboratively with the marketing department to create impactful slides and infographics in order to respond to a Giant Food Stores RFP.
● Collaborated with the team through revision rounds and project updates.
● Redesigned an extensive PowerPoint presentation on recent research findings.
● Worked collaboratively with the research department to create impactful…Industry: Retail Experience Design
● Designed a visual brochure and proposal slide deck in PowerPoint .
● Worked collaboratively with the marketing department to create impactful slides and infographics in order to respond to a Giant Food Stores RFP.
● Collaborated with the team through revision rounds and project updates.
● Redesigned an extensive PowerPoint presentation on recent research findings.
● Worked collaboratively with the research department to create impactful slides and infographics.
● Communicated revisions and project updates.
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Presentation Design for Cvent CONNECT 2018 and 2019
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Industry: Event/Conference SaaS Product
● Managed the presentation design project through the final creative pass process in preparation for major event conference Cvent CONNECT 2018 and Cvent CONNECT 2019.
● Redesigned keynote and break-out presentations, often consulting directly with presenters.
● Managed presentation designers and graphic designers.
● Provided weekly progress reports to corporate stakeholders.
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