Matt Stiker

San Francisco, California, United States Contact Info
5K followers 500+ connections

Join to view profile

About

Experienced creative marketer across wide variety of categories, including CPG…

Articles by Matt

See all articles

Experience & Education

  • Madden Media

View Matt’s full experience

See their title, tenure and more.

or

By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.

Volunteer Experience

  • The Telling Room Graphic

    Advisory Council/Marketing & Development Committee

    The Telling Room

    - 1 year 4 months

    Arts and Culture

    The Telling Room empowers youth through writing and shares their voices with the world. Focused on young writers ages 6 to 18, the organization seeks to build confidence, strengthen literacy skills, and provide real audiences for the students. We believe that the power of creative expression can change our communities and prepare our youth for future success.
    In my role, I provide regular strategic counsel and guidance to The Telling Room as part of the committee that helps shepherd their…

    The Telling Room empowers youth through writing and shares their voices with the world. Focused on young writers ages 6 to 18, the organization seeks to build confidence, strengthen literacy skills, and provide real audiences for the students. We believe that the power of creative expression can change our communities and prepare our youth for future success.
    In my role, I provide regular strategic counsel and guidance to The Telling Room as part of the committee that helps shepherd their marketing/development efforts, advising on a wide variety of areas including website redesign, marketing efforts, fundraising, and event planning (during COVID).

Projects

  • Miller Genuine Draft "Macro-Brew" Campaign

    As micro-brews were exploding and stealing share from the premium brands, this was the first campaign from an American brewery that proudly proclaimed the values and virtues of being big. It also reintroduced the idea of "Miller Time," and was successfully able to stem the volume slide, in particular amongst the core target of males 21-28.

    See project

  • Microsoft "Clearification.com" Campaign

    -

    This dual Cannes Lion-winning work was a trans-media effort that included a deep content-rich website, series of short web films, a one-hour Comedy Central TV show, and a stand-up comedy tour - and not a single "ad."

    See project

  • Miller High Life "High Life Man" TV Campaign

    -

    This award-winning and very non-traditional campaign hearkened back to the "Miller Time" campaign of the 1970s, updated it with a contemporary voice, and carved out a distinct audience for this under-appreciated beer.

    See project

  • ESPN "This is SportsCenter" TV Campaign

    -

    One of the longest-running and most-awarded TV campaigns ever, "This is SportsCenter" has become part of pop culture, and is an aspirational campaign for athletes who now want to travel to Bristol, CT to visit the ESPN studios.

    See project

Organizations

  • San Francisco Film Commission

    Vice President

    - Present

    Part of 10-person commission, appointed by Mayor Ed Lee to provide strategic guidance and oversight to the SF Film Office Led re-branding of the organization from Mayor’s Office of Film to “FilmSF”

Recommendations received

51 people have recommended Matt

Join now to view

View Matt’s full profile

  • See who you know in common
  • Get introduced
  • Contact Matt directly
Join to view full profile

Other similar profiles

Explore collaborative articles

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Explore More

Others named Matt Stiker

2 others named Matt Stiker are on LinkedIn

See others named Matt Stiker

Add new skills with these courses

See all courses