About
Articles by Mark
-
Video's Quantity vs. Quality Gap: Bigger is not Better
Video's Quantity vs. Quality Gap: Bigger is not Better
By Mark Heyert (he/him/his)
-
Streaming Media West: Break It or Perish
Streaming Media West: Break It or Perish
By Mark Heyert (he/him/his)
-
Pepsi’s Periscope Channel Launch Case Study at StreamConNYC: Twitter May Have Found Their Verve
Pepsi’s Periscope Channel Launch Case Study at StreamConNYC: Twitter May Have Found Their Verve
By Mark Heyert (he/him/his)
Contributions
-
How can you create an effective influencer marketing strategy for your beauty brand?
In addition to using common sense when choosing a partner to assist in marketing one’s brand (see above statements) try a simple A/B test. Choose two or more influencers give them the same parameters/brief and see who sells, lifts, and moves the needle toward the goal(s) stated in the brief. It’s more work but the cream usually rises to the top.
Activity
-
In advance of this weekends Rex Foundation anniversary celebration, here is some nifty history and information on the Greek Theater. Of note would…
In advance of this weekends Rex Foundation anniversary celebration, here is some nifty history and information on the Greek Theater. Of note would…
Liked by Mark Heyert (he/him/his)
Experience & Education
-
Casey Law Group, PLLC
View Mark’s full experience
See their title, tenure and more.
or
Volunteer Experience
-
Strategy & Development Volunteer
FRIENDS OF THE COLTRANE HOME IN DIX HILLS
- 3 years 7 months
Education
-
Member, Marina Middle School Site Council
San Francisco Unified School District
- 1 year
Education
Participate in decisions making regarding: budgeting, programs, plant, and extra curricular maters for Marina Middle School.
-
Board Member
Starfish Aquatics Swim Team
- 5 years 6 months
Children
-
Director
Global Online Video Association
- 2 years 11 months
Children
Founded in 2014 by the leading multi-channel networks and media companies, The Global Online Video Association (GOVA) is an industry-funded nonprofit corporation that advocates and supports the advertising, licensing, production, distribution and overall business interests of its member companies to accelerate growth in the online video industry.
-
Volunteer
YMCA of San Francisco
- Present 9 years 7 months
Education
Acting as advocate and guru for launch of Google's CS-First program at Marina Middle School.
Recommendations received
14 people have recommended Mark
Join now to viewOther similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore More