“Luke and I worked together on Volvo during some challenging times while we were at Arnold. And he was one of the best CDs I've worked with in my career. Strategic, collaborative, and everything in between, he was always willing to roll with the punches on an account that was constantly in flux. He was right along side when I was running a major consumer insights project, there with me to sell it to clients, and there again to help me infuse it into every brief. He's an exceptional creative talent, and I hope to work with him again. ”
About
Hi. My name is Luke. I lead diverse teams and build brands through creativity and…
Activity
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2024 Advertising Hall of Achievement Judging is a wrap! Thank you to the Council of Judges for their time and energy to help elect this year's class.…
2024 Advertising Hall of Achievement Judging is a wrap! Thank you to the Council of Judges for their time and energy to help elect this year's class.…
Liked by Luke Perkins
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Change on the outside comes from change on the inside We've just given the Design Bridge and Partners brand a spruce up – updating the proposition,…
Change on the outside comes from change on the inside We've just given the Design Bridge and Partners brand a spruce up – updating the proposition,…
Liked by Luke Perkins
Experience & Education
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The Coca-Cola Company
View Luke’s full experience
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Volunteer Experience
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Judge
The Ad Club of Denver - The Fifty
- Present 7 years 9 months
http://adclubco.com/The-Fifty
Publications
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A love of exploration forms this Portland, Oregon–based ad agency's one-of-a-kind creative process.
Communication Arts
See publicationNORTH agency profile in Communication Arts.
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Super Bowl reactions: Creatives dish on which ads worked and which ones fell flat
The Drum
See publicationI don’t know if I actually laughed at any of the commercials on Sunday. Sure, watching Melissa McCarthy try and fail to save the world is funny, but that spot might have been overshadowed by her SNL appearance. This year seemed to be more about making a statement.
Brands that are culturally relevant won on Sunday— whether it was Budweiser’s “Born the Hard Way," 84 Lumber’s “The Journey Begins," Audi’s “Daughter," or Airbnb's "We Accept." We saw that the work from some very gutsy CMOs and…I don’t know if I actually laughed at any of the commercials on Sunday. Sure, watching Melissa McCarthy try and fail to save the world is funny, but that spot might have been overshadowed by her SNL appearance. This year seemed to be more about making a statement.
Brands that are culturally relevant won on Sunday— whether it was Budweiser’s “Born the Hard Way," 84 Lumber’s “The Journey Begins," Audi’s “Daughter," or Airbnb's "We Accept." We saw that the work from some very gutsy CMOs and agencies got all the attention. Good or bad, come Monday, these are the commercials that people are talking about. -
Columbia Sportswear Is Making Job Candidates Literally Climb Mountains for Interviews
Adweek
See publicationSeeking a 'director of toughness' to travel the world
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After a Decade Away, Columbia Sportswear's 'One Tough Mother' Makes Her Comeback
Adweek
See publicationGert Boyle stars in new ads from North
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‘Turketarian’ or ‘Meatatarian’? It’s All in the ‘Framily'
See publication... “super-proteinful” and “home-grownerific,” for Post cereals; “Caymankind,” for the Cayman Islands; “runnovation,” for New Balance running shoes; and “investigetters,” combining “investors” and “go-getters,” for TD Ameritrade.
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South Kitsap native named executive creative director for Portland company
Port Orchard Independent
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Campaign Redefines Running as a Social Activity
The New York Times
See publicationArticle in The New York Times for the New Balance Runnovation campaign.
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Appealing to Runners, Even the Barefoot Brigade
The New York Times
See publicationArticle in The New York Times for the New Balance Minimus campaign.
Projects
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Recent Still Photography
- Present
Recommendations received
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LinkedIn User
3 people have recommended Luke
Join now to viewMore activity by Luke
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Atlanta, you’ve been too good to me. ☕ When I moved my family here from NYC, which feels like a lifetime ago, I never would have thought that this…
Atlanta, you’ve been too good to me. ☕ When I moved my family here from NYC, which feels like a lifetime ago, I never would have thought that this…
Liked by Luke Perkins
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As we look towards the fall, I'm excited to announce that I'll be serving as Jury President for an awesome program called The Brief by LIONS. The…
As we look towards the fall, I'm excited to announce that I'll be serving as Jury President for an awesome program called The Brief by LIONS. The…
Liked by Luke Perkins
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New Balance is proud to officially announce a long term partnership with the WNBA, in a multi-year agreement focused on digital media, broadcast and…
New Balance is proud to officially announce a long term partnership with the WNBA, in a multi-year agreement focused on digital media, broadcast and…
Liked by Luke Perkins
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Craft is something truly unique. I think it’s one of the most human part of what we do. Proud to be judging at CICLOPE 2024! Celebrating the best…
Craft is something truly unique. I think it’s one of the most human part of what we do. Proud to be judging at CICLOPE 2024! Celebrating the best…
Liked by Luke Perkins
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Look there's a very real chance this is a clerical error, and they meant to honor Sean Bryan or Chuck McBride or both. Either way, I'll take it…
Look there's a very real chance this is a clerical error, and they meant to honor Sean Bryan or Chuck McBride or both. Either way, I'll take it…
Liked by Luke Perkins
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I can relate. You? by Liam Walsh #socialmedia #smartphones #phoneaddiction #theanxiousgeneration
I can relate. You? by Liam Walsh #socialmedia #smartphones #phoneaddiction #theanxiousgeneration
Liked by Luke Perkins
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Such a great event!! Thank you Stagwell
Such a great event!! Thank you Stagwell
Liked by Luke Perkins
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As part of the Real Magic Coca-Cola Olympic campaign embracing differences from around the world. The “Hug Can” designs launched for Paris 2024…
As part of the Real Magic Coca-Cola Olympic campaign embracing differences from around the world. The “Hug Can” designs launched for Paris 2024…
Liked by Luke Perkins
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This year marks MECHANICA’s 20th year partnering with amazing clients to help ensure their brands are engineered and built to last. To celebrate the…
This year marks MECHANICA’s 20th year partnering with amazing clients to help ensure their brands are engineered and built to last. To celebrate the…
Liked by Luke Perkins
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It was basically finished. What else were we supposed to do? Molson Coors Beverage Company
It was basically finished. What else were we supposed to do? Molson Coors Beverage Company
Liked by Luke Perkins
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