About
So after 7 years working as a marketer for SaaS tech…
Articles by Liz
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Are Plain-Text or Simple Emails More Likely to Reach the Inbox?
Are Plain-Text or Simple Emails More Likely to Reach the Inbox?
By Liz Willits
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Does Your Email Design Need Help? Here Are 4 Tips to Up Your Game
Does Your Email Design Need Help? Here Are 4 Tips to Up Your Game
By Liz Willits
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Take These 5 Steps Before You Start Email Marketing
Take These 5 Steps Before You Start Email Marketing
By Liz Willits
Contributions
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How can you leverage diverse content producers to drive better results?
When working with different content roles, rely on your team's expertise. You don't need to be an expert in everything — podcast, design, video, editing. Instead, find experts, ask good questions, learn from them, and let their expertise shine. A common mistake among content managers is pretending to be an expert in everything. You're not and that's OK. As a manager, your job is to bring in the right experts and let their work shine.
Activity
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Shortcuts exist in marketing. You can ... - Replace marketers with AI. - Pay for social followers - Buy email lists But ... 1. We can tell when…
Shortcuts exist in marketing. You can ... - Replace marketers with AI. - Pay for social followers - Buy email lists But ... 1. We can tell when…
Posted by Liz Willits
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Real talk: I think I was selling myself short as a solopreneur. The money was good, but the path was easy. I wasn't growing. I wasn't getting…
Real talk: I think I was selling myself short as a solopreneur. The money was good, but the path was easy. I wasn't growing. I wasn't getting…
Liked by Liz Willits
Experience & Education
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Content Phenom
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Honors & Awards
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Nominee for Sportswoman of the Year
Grove City College
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Women's Volleyball Most Valuable Player
Grove City College Varsity Athletics
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All-Conference Team
The President's Athletic Conference
2010, 2011, 2012
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Dean's List
Grove City College
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Scholar Athlete
Grove City College
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