Leah Reyes Phabmixay

San Diego, California, United States Contact Info
920 followers 500+ connections

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About

Leah Reyes Phabmixay attained her Bachelor of Arts in journalism with an emphasis in…

Activity

Experience & Education

  • Solar Turbines

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Volunteer Experience

  • Public Relations Volunteer

    Women's Museum of California

    - 4 months

Courses

  • Advertising Strategy and Social Media

    -

  • Media Writing and Reporting

    -

  • Principles of Public Relations

    -

  • Public Relations Media and Methods

    -

  • Public Relations Research Methods

    -

Projects

  • Travel Encinitas pilot

    A short personal travel planning (PTP) project delivered in partnership with SANDAG to pilot a UK door-to-door approach to Individualized Marketing. 400 households were contacted of which 30% participated in the program. A follow up survey showed that for trips conducted once a week or more, the following changes in weekly mode share were determined:
    • A 10 percentage point reduction in lone car driver mode share;
    • A 5 percentage point increase in bike mode share; and
    • A 6 percentage…

    A short personal travel planning (PTP) project delivered in partnership with SANDAG to pilot a UK door-to-door approach to Individualized Marketing. 400 households were contacted of which 30% participated in the program. A follow up survey showed that for trips conducted once a week or more, the following changes in weekly mode share were determined:
    • A 10 percentage point reduction in lone car driver mode share;
    • A 5 percentage point increase in bike mode share; and
    • A 6 percentage point increase in walking mode share.

    Other creators
    See project

Honors & Awards

  • "Social Turbines" Diversity and Inclusion Winner

    Solar Turbines President's Award Competition

    Social media has created an innovative way to interact with target stakeholders. Our team increased awareness of who Solar Turbines is and changed the way we communicate by using this two-way outlet as a new path to VOC. Our success has led to soft business leads that can increase lead generation efforts.

    The goal of the "Social Turbines" project was to create a diversely thinking team and to implement a strategy for posts and pulling metrics. Our team grew a follower base and developed…

    Social media has created an innovative way to interact with target stakeholders. Our team increased awareness of who Solar Turbines is and changed the way we communicate by using this two-way outlet as a new path to VOC. Our success has led to soft business leads that can increase lead generation efforts.

    The goal of the "Social Turbines" project was to create a diversely thinking team and to implement a strategy for posts and pulling metrics. Our team grew a follower base and developed a pipeline of high quality content, which resulted in strong engagement. Through posts with multiple languages and highlighting different regions and teams, we demonstrate how we value diversity and inclusion.

    This project modernized and humanized Solar Turbines. We are now showing our global footprint, and setting an example of safety, sustainability, customer service and being the best team.

  • CFO of the Year

    San Diego Business Journal

    Leah wrote Solar Turbines' nomination for their CFO at the time, Mike Marvel, for "CFO of the Year" in 2017 and won the award for the company.

  • Best Manufacturing Company

    San Diego Business Journal

    Leah wrote Solar Turbines' nomination for "Best Manufacturing Company" in 2016 and won the award for the company.

Organizations

  • International Association of Business Communicators (IABC) San Diego

    Member

    - Present

  • Women's Initiative Network at Solar

    Member

    - Present

    • Attends and promotes Women's Initiative Network at Solar (WINS) events • Assisted WINS board in nominating Solar leaders for Society of Women Engineers awards • Highlighted WINS on solarturbines.com

  • United Way of San Diego County

    Campaign Coordinator for Solar Turbines

    -

    • Led Solar's United Way campaigns for four consecutive years • Increased participation and employee engagement by implementing fun work-friendly activities and events

  • PRSA San Diego New Professionals

    Events Co-Chair

    -

    • Planned monthly social and educational events for PRSA New Pros members and guests • Worked directly with vendors and PR professionals, and assists in drafting promotional communications

Recommendations received

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