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Articles by Laura
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Don't have FOMO, join me August 4-6 at the Admonsters Publisher forum where we will dig into all things publisher monetization! Register…
Don't have FOMO, join me August 4-6 at the Admonsters Publisher forum where we will dig into all things publisher monetization! Register…
Liked by Laura Gaffney
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After 10 AMAZING years with Primis, Video Discovery, I’ve decided it’s the right time to open a new chapter in my life and career. Saying goodbye to…
After 10 AMAZING years with Primis, Video Discovery, I’ve decided it’s the right time to open a new chapter in my life and career. Saying goodbye to…
Liked by Laura Gaffney
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Friday was a bittersweet day. After more than 11 years as CEO of Issuu, as part of Issuu's acquisition by Bending Spoons, I exited the company. It…
Friday was a bittersweet day. After more than 11 years as CEO of Issuu, as part of Issuu's acquisition by Bending Spoons, I exited the company. It…
Liked by Laura Gaffney
Experience & Education
Volunteer Experience
Publications
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The Match Game: Publishers And Ad Tech Vendors Need To Find The Best Fit
Adexchanger.com
Importance of identifying solutions that are the right fit and delivering sustaining value.
Honors & Awards
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Magnanimous Mentors
AdMonsters
Recognized for being mentors in digital media and adtech, and sending the elevator back down!
Recommendations received
15 people have recommended Laura
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This time next week (Monday, 29th July) I will be well in to my epic walk, from my front door to #York. In order to make one last effort to raise…
This time next week (Monday, 29th July) I will be well in to my epic walk, from my front door to #York. In order to make one last effort to raise…
Liked by Laura Gaffney
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Five years ago, my daughter wrote this letter to Kamala Harris asking her to please save the environment if she becomes President. Many people have…
Five years ago, my daughter wrote this letter to Kamala Harris asking her to please save the environment if she becomes President. Many people have…
Liked by Laura Gaffney
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Machine learning empowers marketers to uncover deep customer insights by detecting intricate patterns and trends in preferences, behaviors, and…
Machine learning empowers marketers to uncover deep customer insights by detecting intricate patterns and trends in preferences, behaviors, and…
Liked by Laura Gaffney
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Long live the cookie! But what does Google's announcement today mean for the future of advertising on the open web? Maintaining status quo is not…
Long live the cookie! But what does Google's announcement today mean for the future of advertising on the open web? Maintaining status quo is not…
Liked by Laura Gaffney
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I recently hosted a fantastic Lunch & Learn with @Leaf Home's summer interns. We unpacked our sales process and the importance of building trust with…
I recently hosted a fantastic Lunch & Learn with @Leaf Home's summer interns. We unpacked our sales process and the importance of building trust with…
Liked by Laura Gaffney
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Last week, I wrapped another session of teaching a Business & Entrepreneurship class in Berkeley to a group of very talented, smart and motivated…
Last week, I wrapped another session of teaching a Business & Entrepreneurship class in Berkeley to a group of very talented, smart and motivated…
Liked by Laura Gaffney
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I'm headed to Boston for AdMonster's Pub Forum in August, and I hope to see you there! Come chat with me about a variety of topics, and be sure to…
I'm headed to Boston for AdMonster's Pub Forum in August, and I hope to see you there! Come chat with me about a variety of topics, and be sure to…
Liked by Laura Gaffney
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We are thrilled to welcome Kerel Cooper to the team as our new Chief Marketing Officer. This is a transformational time for GumGum as we look to tap…
We are thrilled to welcome Kerel Cooper to the team as our new Chief Marketing Officer. This is a transformational time for GumGum as we look to tap…
Liked by Laura Gaffney
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Over 1,800 industry professionals use HTL Debug per week. It is a free publisher tool for visualizing ad tech on websites that's available in the…
Over 1,800 industry professionals use HTL Debug per week. It is a free publisher tool for visualizing ad tech on websites that's available in the…
Liked by Laura Gaffney
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