Justin Hipps, MBA

There are myriad financial benefits to data hygiene. Not only will it stop you from wasting money on storing old or obsolete data, but the improved quality of your data can result in greater return on investment for your marketing initiatives. This increased accuracy will directly impact your target profiling, meaning that your marketing campaigns will be more effective and focused – and ultimately more successful.

What is so “BIG” about Big Data? It seems that not a day passes by without the cryptic words “Big Data” popping up in conversations across the healthcare sector. First of all, what is Big Data? I like how Mike Gualtieri, Data Analyst for Forrester.com defines Big Data. He labels Big Data as “the frontier of a firm’s ability to store, process, and access (SPA) all the data it needs to operate effectively, make decisions, reduce risks, and serve customers.”2 He emphasizes that a big data must… Show more

What is so “BIG” about Big Data? It seems that not a day passes by without the cryptic words “Big Data” popping up in conversations across the healthcare sector. First of all, what is Big Data? I like how Mike Gualtieri, Data Analyst for Forrester.com defines Big Data. He labels Big Data as “the frontier of a firm’s ability to store, process, and access (SPA) all the data it needs to operate effectively, make decisions, reduce risks, and serve customers.”2 He emphasizes that a big data must be actionable for both IT and business professionals for it to be truly useful. So, how on earth do we collect, compile, cleanse, organize, and analyze a mind boggling amount of data? It all begins with excellent data management and data hygiene. Show less

If you don’t already have a data governance strategy you may want to consider the stats in the following [INFOGRAPHIC] bit.ly/THdElV

According to the McKinsey Center for US Health System Reform, “Healthcare is now the world’s largest industry – with a value and cost three times greater than the banking sector.” Continued growth is eminent as healthcare spending on telecommunications services alone is projected to outpace the growth of the $2.8 trillion healthcare industry as a whole by 2017, according to Insight Research Corp. To ensure this forward movement, we must clearly define impediments to growth and re-align our… Show more

According to the McKinsey Center for US Health System Reform, “Healthcare is now the world’s largest industry – with a value and cost three times greater than the banking sector.” Continued growth is eminent as healthcare spending on telecommunications services alone is projected to outpace the growth of the $2.8 trillion healthcare industry as a whole by 2017, according to Insight Research Corp. To ensure this forward movement, we must clearly define impediments to growth and re-align our strategy as it relates to data quality in healthcare. Show less