About
Articles by John
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Content Marketing: How to Produce Great Content Without a Lot of Resources
Content Marketing: How to Produce Great Content Without a Lot of Resources
By John Egan
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A Guru’s Recommended AI Tools for Content Marketing
A Guru’s Recommended AI Tools for Content Marketing
By John Egan
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Over 7 in 10 Small and Midsize Businesses Lack a Content Marketing Program or Strategy, Survey Finds
Over 7 in 10 Small and Midsize Businesses Lack a Content Marketing Program or Strategy, Survey Finds
By John Egan
Contributions
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Here's how you can ready yourself for the future of content strategy.
I used to be skeptical of AI. Afraid of it, in fact. But I have found that AI can be a great tool if used properly -- in other words, don't generate content with AI and then pass it off as your own. Ways that you can gain value from AI in content marketing include: -- Generating ideas for content. -- Producing titles for content. -- Creating outlines for content strategy. -- Researching what your competitors are doing with content. There are so many ways that your content strategy can benefit from AI. Again, as long as it's used prudently. So, don't fear AI. Become its friend. The payoff could be huge in terms of time and even money.
Activity
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Yet another surprise. Today, I spotted one of my Bankrate articles on Yahoo Finance and one of U.S. News articles on MSN! https://lnkd.in/gyW-jCFe
Yet another surprise. Today, I spotted one of my Bankrate articles on Yahoo Finance and one of U.S. News articles on MSN! https://lnkd.in/gyW-jCFe
Posted by John Egan
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You just never know where your articles might pop up! https://lnkd.in/g2AuH-aB
You just never know where your articles might pop up! https://lnkd.in/g2AuH-aB
Posted by John Egan
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I’ve done it!!! I’ve gone to the dark side but I figured it is time to embrace being from New York
I’ve done it!!! I’ve gone to the dark side but I figured it is time to embrace being from New York
Liked by John Egan
Experience & Education
Licenses & Certifications
Publications
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Are We Suffering from Device Overload?
Bankrate.com
Can you really have TOO much of a good thing? Bankrate.com debates this and the results are surprising.
Other authorsSee publication -
Do You Need a Degree in Social Media? No Way, Some Experts Say
The Huffington Post
Honors & Awards
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Honorable Mention, Best Commercial Real Estate Trade Magazine Story
National Association of Real Estate Editors (NAREE)
Judges’ comment: "In this illuminating story, Egan profiles Glenn Rufrano, who has a reputation for being a top turn-around expert at several companies, including his current position as CEO of VEREIT. In interviews with Rufrano’s colleagues and friends, Egan paints a picture of a well-respected executive who enters businesses with complex problems and sorts through them with calm deliberation and transparency. It’s a well-written and well-researched profile."
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Best Online Newsroom
PR Daily
The Storage Facilitator, a B2B blog for the self-storage industry, won Best Online Newsroom in Ragan's 2014 PR Daily Awards program. SpareFoot operates the blog, which appears on SelfStorage.com. Among the finalists in the Best Online Newsroom category were Coca-Cola, adidas and Nissan.
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SABEW Best in Business feature award
SABEW
Freelance contributor Lisa Shidler and I won SABEW award for story about medical bills that pile up for shooting victims.
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American City Business Journals web award
American City Business Journals
Austin Business Journal team won award for excellence in online news.
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Texas Press Association feature award
Texas Press Association
Won award for feature story about NFL quarterback Drew Brees.
Recommendations received
23 people have recommended John
Join now to viewMore activity by John
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Dear people who hire freelancers, If you're working with a low budget, that's okay. We all have to start somewhere. But if you know you can't pay…
Dear people who hire freelancers, If you're working with a low budget, that's okay. We all have to start somewhere. But if you know you can't pay…
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Howdy! Please reach out if you need white papers, case studies, long-form articles, newsletters, blog posts or other content. Likewise, get in touch…
Howdy! Please reach out if you need white papers, case studies, long-form articles, newsletters, blog posts or other content. Likewise, get in touch…
Shared by John Egan
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I'm very proud to announce that I just became a Mexican citizen today! I'm still a U.S. citizen, but now I'm also a Mexican citizen. You see, I was…
I'm very proud to announce that I just became a Mexican citizen today! I'm still a U.S. citizen, but now I'm also a Mexican citizen. You see, I was…
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Congratulations to Professor of the Practice Lisa McLendon for winning the Linda Shockley Award for Excellence in Teaching from AEJMC's Champions of…
Congratulations to Professor of the Practice Lisa McLendon for winning the Linda Shockley Award for Excellence in Teaching from AEJMC's Champions of…
Liked by John Egan
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I'm attending and speaking at the largest content marketing event on the planet this October. Join me at #CMWorld for a week packed with learning…
I'm attending and speaking at the largest content marketing event on the planet this October. Join me at #CMWorld for a week packed with learning…
Liked by John Egan
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I love a great combo. Fred & Ginger. Peanut butter & chocolate. Rupert & me. There is something magical that happens when two wonderful things…
I love a great combo. Fred & Ginger. Peanut butter & chocolate. Rupert & me. There is something magical that happens when two wonderful things…
Liked by John Egan
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One more day tomorrow to catch your faves at #ACCE2024 in Dallas! (Plus our booth neighbors Proxi!) Stop by booth 608 to say hello to Jordan Moore…
One more day tomorrow to catch your faves at #ACCE2024 in Dallas! (Plus our booth neighbors Proxi!) Stop by booth 608 to say hello to Jordan Moore…
Liked by John Egan
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Wow, I want to thank EVERYONE who "liked" this post. also, I have received several full-time job offers. though flattering and tempting, I really do…
Wow, I want to thank EVERYONE who "liked" this post. also, I have received several full-time job offers. though flattering and tempting, I really do…
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