💯 Jim Marous

Brecksville, Ohio, United States Contact Info
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Named as a top 5 influencer in banking for 10 straight years, Jim Marous is an…

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Licenses & Certifications

Publications

  • Guide to Multichannel Marketing

    Digital Banking Report

    The Guide to Multichannel Marketing provides an overview of how banks and credit unions can better integrate digital marketing tools as part of their marketing efforts. With this report, financial marketers will be able to reduce marketing costs while improving overall marketing effectiveness.

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  • Bricks + Clicks: Building the Digital Branch

    Digital Banking Report

    Bricks + Clicks: Building the Digital Branch provides an in-depth look at how banks and credit unions are changing branching strategies to reflect consumer needs and today's digital capabilities. Written in conjunction with Jeanne Capachin, this report provides insights into how financial institutions worldwide are integrating digital technologies with human interaction.

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  • Top 10 Retail Banking Trends and Predictions for 2015

    The Digital Banking Report

    The 2015 Digital Banking Trends and Predictions report has been collected from a crowdsourced panel of more than 60 global financial services leaders including bankers, credit union executives, industry analysts, advisors, bloggers and fintech followers from the U.S., U.K. and the Asia Pacific region.

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  • Guide to Multichannel Onboarding in Banking

    Digital Banking Report

    New customer onboarding is one of the most effective sales strategies for banks and credit unions wanting to improve engagement, share of wallet, retention and ultimately the value of a relationship. The onboarding process begins before the new account is even opened and continues for anywhere between 90 and 180 days.

    By communicating with the customer early and often after they open their account using various media that leverages insight collected at new account opening and…

    New customer onboarding is one of the most effective sales strategies for banks and credit unions wanting to improve engagement, share of wallet, retention and ultimately the value of a relationship. The onboarding process begins before the new account is even opened and continues for anywhere between 90 and 180 days.

    By communicating with the customer early and often after they open their account using various media that leverages insight collected at new account opening and thereafter, you are more likely to foster a positive customer experience, differentiating your institution and building long lasting loyalty.

    This report uses over a decade of experience to provide insight into how to build a best-in-class onboarding process.

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  • My Digital Banking Nirvana

    NextBank Sydney

    My NextBank Sydney presentation on the best-of-the-best global mobile banking applications.

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  • Three Questions With Jim Marous on the Future of Banking

    Simplicity 2.0

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  • Big Data: Big Opportunity In Banking . . . Or Big B.S.?

    The Financial Brand

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  • 7 Common Sense Ways to Increase Bank Cross-Selling

    The Financial Brand

    With so much emphasis on organic growth, financial institutions need to focus on the 'easy' strategies that can improve acquisition, retention and share of wallet growth.

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  • The Promise of Real-Time Data

    The Economist Intelligence Unit

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Projects

Honors & Awards

  • Fintech 2016: Top 100 Influencers and Brands (Ranked #5)

    Onalytica

    Onalytica analyzed 1.2M+ tweets over a 3 month period mentioning the keyword: “fintech”. They then identified the top 100 most influential brands and individuals leading the discussion on Twitter. Jim Marous was ranked #5 on that listing.

  • Top 20 Social Influencers in Fintech (Ranked #2)

    JaxFinance

    The FinTech influencer list was generated by analyzing thousands of Twitter accounts extracting the MozRank and Klout scores which rank both quality and influence.

    The analysis ranks the top accounts according to their social influence, although interestingly enough, not all household names of FinTech evangelists are on the list.

  • 250 #Fintech Influencers to Follow (Ranked #6)

    Jay Palter Advisory

    Updated Fintech100 list that was compiled in late 2015 and replaced it with a larger list of #fintech influencers that need to be paid attention to in 2016. The new list of 250 fintech influencers is based on a larger sample size of almost 7,000 online identities using the Little Bird software engine.

  • Top Fintech Influencers to Follow on Twitter (Ranked #2)

    Untapt

    List of fintech influencers who should be followed on Twitter.

  • Finserv25: The Most Influential Voices in Banking (Ranked #3)

    The Financial Brand

    Survey panel included over 100 bankers, credit union executives, solution providers, consultants and analysts worldwide, asking the question, “Who do you follow, read, watch and listen to in the industry?” The panel was also asked who they respected and referred to when trying to better understand the banking industry’s transformation. The top 25 were selected based on the number of votes received from the panel.

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