“Jim is a modern day renaissance man, running a successful agency, speaking regularly, teaching at NYU and contributing to Entrepreneur Magazine and other leading edge business publications. He's the real deal when it comes to personal branding, PR and marketing. Above all, he's a nice guy! I'd recommend partnering with Jim on your next endeavor, you'll be glad you did. I certainly am.”
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Think you can learn marketing and leadership from a tv show .... well think again! https://lnkd.in/ef78zaFH
Think you can learn marketing and leadership from a tv show .... well think again! https://lnkd.in/ef78zaFH
Shared by Jim Joseph
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A personally inspiring, magical moment in conquering obstacles and mastering your craft #MusicMonday https://lnkd.in/eK2e6UFp
A personally inspiring, magical moment in conquering obstacles and mastering your craft #MusicMonday https://lnkd.in/eK2e6UFp
Shared by Jim Joseph
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Looking forward to addressing my fellow HBCU gladiators as I deliver a plenary address on “The State of HBCUs” at UNCF UNITE during their opening…
Looking forward to addressing my fellow HBCU gladiators as I deliver a plenary address on “The State of HBCUs” at UNCF UNITE during their opening…
Liked by Jim Joseph
Experience & Education
Publications
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The Conscious Marketer
Amplify
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Out and About Dad
Mascot Books
My journey as a father with all its twists, turns, and a few twirls.
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Gays With Kids
Gays With Kids
I write articles about being a gay father from way back when it was all unspoken
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The Personal Experience Effect
Happy About Books
Big Brand Theory Applied to Personal Life
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The Experience Effect for Small Business
Happy About
Filled with practical advice and real-life examples that will resonate with readers, The Experience Effect For Small Business teaches small business owners how to:
• Understand their brand's target audience
• Conduct effective market research
• Connect with customers on an emotional level
• Establish unique and engaging touchpoints
• And much, much more
Readers learn how to replicate these activities on limited budgets and few resources. Loaded with inspiration, Jim…Filled with practical advice and real-life examples that will resonate with readers, The Experience Effect For Small Business teaches small business owners how to:
• Understand their brand's target audience
• Conduct effective market research
• Connect with customers on an emotional level
• Establish unique and engaging touchpoints
• And much, much more
Readers learn how to replicate these activities on limited budgets and few resources. Loaded with inspiration, Jim Joseph's book will touch a chord with you, the small business owner in today's America economy.
Jim believes that there's simply no reason why a small business cannot perform like a big brand, even within our turbulent times. His perspective makes The Experience Effect For Small Business a timely and compelling read, particularly now. -
The Experience Effect
AMACOM
THE EXPERIENCE EFFECT: Engage Your Customers with a Consistent and Memorable Brand ExperienceThe decision to pay money for a product or service is often based on more than just the product or service itself. Consumers care deeply about the overall experience of the buying process: They respond to the marketing message, the advertising, the sales approach, the website, the interaction with company personnel, and more. When all these elements come together to form a seamless experience, the…
THE EXPERIENCE EFFECT: Engage Your Customers with a Consistent and Memorable Brand ExperienceThe decision to pay money for a product or service is often based on more than just the product or service itself. Consumers care deeply about the overall experience of the buying process: They respond to the marketing message, the advertising, the sales approach, the website, the interaction with company personnel, and more. When all these elements come together to form a seamless experience, the customer is left with a feeling of satisfaction that ultimately builds loyalty. Jim Joseph calls this ideal combination the “experience effect,” and in this book he shows how any business can create one for its brand.
Filled with practical advice and real-life examples, The Experience Effect shows readers how to:
• Understand their brand’s target audience
• Conduct more effective market research
• Connect with customers on an emotional level
• Establish appropriate and engaging customer touchpoints
• Link digital and nondigital media
• Perform a gap analysis of their brand’s marketing
• And more -
Entrepreneur Magazine
Entrepreneur
I write a regular column at Entrepreneur.com about marketing and branding for big brands, small business, and personal branding
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Huffington Post
Huffington Post
I write a regular column for Huffington Post on all things marketing, pop culture, and fatherhood ... and how they all collide!
Honors & Awards
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Most Creative Global Agency
PRovoke
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Agency of the Year (Large Agency)
PRovoke
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Most Awarded PR Agency
PRWeek
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Best Place to Work (Large Agency)
PR Week
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ICCO Agency of the Year
ICCO
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Bronze Award for "The Conscious Marketer" Marketing Book
Reader Views
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Silver Award for "The Conscious Marketer" Marketing Book
Axiom Book Awards
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Bronze Award for "The Conscious Marketer" Marketing Book
Nonfiction Authors Association
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Most Awarded Agency and Network of the Year
The Creative Floor
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Agency of the Year
Clio Health
McCann Health New York
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Global Agency of the Year
Sabre Awards
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Diversity and Inclusion Company of the Year
The Drum
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Global Agency of the Year
Holmes Report
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Best Agency to Work For
The Holmes Report
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Agency of the Year
NA Excellence Awards
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Best Agency to Work For
PR Week
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Best Place to Work
Crain's Business New York
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Large Agency of the Year
The Holmes Report
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Best Agency to Work For
The Holmes Report
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Best Agency to Work For
PR Week
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Best Large Agency to Work For
The Holmes Report
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Large Agency of the Year
PR News
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Best Agency to Work For
PR Week
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DTC Hall of Fame
DTC Perspectives
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Best Agency to Work For
AdAge, PR Week, PR News, Crain's Business New York
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Large Agency of the Year
PR Week
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Overall Agency of the Year
PR Week
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Social Media Icon
PR News
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Campaign of the Year
The Manny Awards
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Campaign of the Year
The Manny Awards
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Grand Clio
The Clio Awards
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Most Creative Agency
The Manny Awards
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Agency of the Year
DTC Perspectives
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Agency of the Year
DTC Perspectives
Languages
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Spanish
Limited working proficiency
Organizations
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Page Society
Member
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IPR
Board of Trustees
- Present -
Council of PR Firms
Board of Directors
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FitOps
Board of Directors
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VCU Brandcenter
Board of Directors
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DTC/OTC Persectives
Digital Advisory Board
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DTC/OTC Perspectives
Advisory Board
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Recommendations received
1 person has recommended Jim
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From the assassination attempt on former President Trump to President Biden's decision to drop out to Kamala Harris' rapid entry into the race, I've…
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A great brand initiative tied directly to its programming and giving back to its communities who are watching ... https://lnkd.in/eVeZsfd2
A great brand initiative tied directly to its programming and giving back to its communities who are watching ... https://lnkd.in/eVeZsfd2
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It was always you Arc Worldwide 🫶🏻 Excited to be back making things I love with people I love.
It was always you Arc Worldwide 🫶🏻 Excited to be back making things I love with people I love.
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We have the most amazing Summer Fellows …
We have the most amazing Summer Fellows …
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It’s easy to celebrate #NationalInternDay when we have the most amazing Summer Fellows! This group of young talent has been supporting many projects…
It’s easy to celebrate #NationalInternDay when we have the most amazing Summer Fellows! This group of young talent has been supporting many projects…
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Thrilled to finally be able to share this exciting news! We're the AOR for Sam's Club and so proud to partner with this artfully disruptive client…
Thrilled to finally be able to share this exciting news! We're the AOR for Sam's Club and so proud to partner with this artfully disruptive client…
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So proud to be shortlisted for Large Agency of the Year in the PRWeek UK awards... Tbh, still not over us winning it back in October!! And getting…
So proud to be shortlisted for Large Agency of the Year in the PRWeek UK awards... Tbh, still not over us winning it back in October!! And getting…
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