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Articles by Jesse
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Are Advertisers Questioning Facebook Advertising ROI?
Are Advertisers Questioning Facebook Advertising ROI?
By Jesse Math
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Facebook is Shedding Light on the Dark Post
Facebook is Shedding Light on the Dark Post
By Jesse Math
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The Key To App Advertising Is Quality Over Quantity
The Key To App Advertising Is Quality Over Quantity
By Jesse Math
Activity
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Great article https://lnkd.in/eXwGVdZ9 from Cody Greco on Forbes about halo effects. A couple things that jump out to me. First, as he points out…
Great article https://lnkd.in/eXwGVdZ9 from Cody Greco on Forbes about halo effects. A couple things that jump out to me. First, as he points out…
Liked by Jesse Math
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MIQ ACQUIRES PATHLABS MiQ announced its acquisition of Pathlabs a digital media execution services provider, to enhance its programmatic…
MIQ ACQUIRES PATHLABS MiQ announced its acquisition of Pathlabs a digital media execution services provider, to enhance its programmatic…
Liked by Jesse Math
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There’s been a lot of chatter recently about new entrants in the marketing measurement space—some of it more sizzle than steak. Emerging ad tech…
There’s been a lot of chatter recently about new entrants in the marketing measurement space—some of it more sizzle than steak. Emerging ad tech…
Posted by Jesse Math
Experience & Education
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Keen Decision Systems
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Licenses & Certifications
Volunteer Experience
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Peer Mentor
212NYC
- 10 months
Mentor up and coming industry talent to help them navigate corporate life, career options, and business challenges
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Fundraiser
Toys For Tots
Children
Organized internal holiday fundraising, raising over $9k from employees across 5 offices and corporate contributions used to purchase toys for kids in need of a holiday gift.
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22 people have recommended Jesse
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I greatly respect our friends at Analytic Partners, but I must respectfully disagree with many points made in this article. This perspective seems…
I greatly respect our friends at Analytic Partners, but I must respectfully disagree with many points made in this article. This perspective seems…
Liked by Jesse Math
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Could not be happier that Henry Prevette is part of our team!!
Could not be happier that Henry Prevette is part of our team!!
Liked by Jesse Math
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Keen Decision Systems optimizes over $4B in marketing spend across our client base. As of the last 52 weeks, here is the spend profile and ROI that…
Keen Decision Systems optimizes over $4B in marketing spend across our client base. As of the last 52 weeks, here is the spend profile and ROI that…
Liked by Jesse Math
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"Meanwhile, Keen Decision Systems, a firm that focuses on marketing mix modeling, which, as noted above, delves into the broader marketing mix than…
"Meanwhile, Keen Decision Systems, a firm that focuses on marketing mix modeling, which, as noted above, delves into the broader marketing mix than…
Liked by Jesse Math
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SURPRISE!!! Google announces the Chrome team will abandon third-party cookie deprecation. Sleep well tonight, AdTech brothers and sisters.
SURPRISE!!! Google announces the Chrome team will abandon third-party cookie deprecation. Sleep well tonight, AdTech brothers and sisters.
Liked by Jesse Math
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It's official, poppi is now available in Chipotle Mexican Grill restaurants nationwide! Give your burrito a new bff with our superstar flavors…
It's official, poppi is now available in Chipotle Mexican Grill restaurants nationwide! Give your burrito a new bff with our superstar flavors…
Liked by Jesse Math
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In my 20+ years in CPG marketing, I've seen the landscape evolve from simple TV, print, and radio choices to today's complex, fragmented media…
In my 20+ years in CPG marketing, I've seen the landscape evolve from simple TV, print, and radio choices to today's complex, fragmented media…
Liked by Jesse Math
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