“I have known Herve for approximately 9 years and have worked together across multiple platforms and initiatives, all the way from core ad serving in RightMedia Exchange (aka RMX) to BrightRoll DSP and finally during my role as the head of 'Trust & Safety' across Verizon Media. As a product person, I have been a tough judge of people, but Herve is someone I have come to trust both as a leader and as a person. As an engineering leader, I have seen Herve to hold a high bar for all his managers and take a troubled ad system to a stable, scalable and profitable DSP. As a person Herve has his head and heart in the right place. While his managers and architects have stuck with him for years, his product counterparts including me hold him in high regards and rely on his skills and methods implicitly. Herve brings strong technical and people skills to the table, and doesn't shy away from the hard questions. Even as a VP, I have seen Herve perform random code reviews to ensure quality, deep dive into issues to ensure a proper and timely resolution, not because he did not trust his managers to do their job but because of his sense of responsibility and ownership. Herve is an asset to any team and I look forward to work with him again one day. ”
Menlo Park, California, United States
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About
Activity
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I am hiring for an experienced and versatile Architect who understands the cloud and technology behind the cloud to design highly scalable systems…
I am hiring for an experienced and versatile Architect who understands the cloud and technology behind the cloud to design highly scalable systems…
Liked by Herve Marcellini
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A gift just arrived in my mailbox 🏆 Such an honor to have obtained this Engineering Ninja at the Samsung Ads 2021 OTTy Awards. It makes me proud of…
A gift just arrived in my mailbox 🏆 Such an honor to have obtained this Engineering Ninja at the Samsung Ads 2021 OTTy Awards. It makes me proud of…
Liked by Herve Marcellini
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It's been a hell of a ride so far! Thrilled to be here. Thank you all!
It's been a hell of a ride so far! Thrilled to be here. Thank you all!
Liked by Herve Marcellini
Experience & Education
Patents
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Frequent markup techniques for use in native advertisement placement
Issued US 9972034
Techniques are provided that include obtaining a Document Object Model of an HTML document, such as a web page of a publisher. Elements of the Document Object Model may be identified that are associated with native advertisement placement candidate containers. Based at least in part on analysis associated with the Document Object Model, and utilizing at least some of the identified elements, one or more native advertisement placement candidate containers may be determined. Some techniques may…
Techniques are provided that include obtaining a Document Object Model of an HTML document, such as a web page of a publisher. Elements of the Document Object Model may be identified that are associated with native advertisement placement candidate containers. Based at least in part on analysis associated with the Document Object Model, and utilizing at least some of the identified elements, one or more native advertisement placement candidate containers may be determined. Some techniques may utilize, in the analysis, construction and utilization of a suffix tree of a string of tags comprising all tags in the Document Object Model. Some techniques may utilize, in the analysis, a node flattening technique in connection with the Document Object Model.
Other inventors -
Content guided techniques for use in native advertisement placement
Filed US US20150278847 A1
Techniques are provided that include obtaining a Document Object Model of an HTML document, such as a web page of a publisher. Elements of the Document object model may be identified that are associated with native advertisement placement candidate containers. Based at least in part on analysis associated with the Document Object Model, and utilizing at least some of the identified elements, one or more native advertisement placement candidate containers may be determined. With some techniques,…
Techniques are provided that include obtaining a Document Object Model of an HTML document, such as a web page of a publisher. Elements of the Document object model may be identified that are associated with native advertisement placement candidate containers. Based at least in part on analysis associated with the Document Object Model, and utilizing at least some of the identified elements, one or more native advertisement placement candidate containers may be determined. With some techniques, the analysis includes identifying a deepest set of nodes in the Document Object Model, corresponding to a particular tag sequence, whose cardinality is no less than a cardinality of a set of nodes in the Document Object Model, corresponding to a particular tag sequence, corresponding to the identified elements. Some techniques may utilize XPaths in the analysis.
Other inventorsSee patent
Courses
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Berkeley Engineering Leadership
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English
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French
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Rocking #uncf. The talent here is absolutely next level.
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