“Heather Martin was in many ways the linchpin of Mylan's N.A. Commercial Strategy team. Smart, responsible, reliable, organized - with Heather no ball is dropped, nothing falls through the cracks. I would trust Heather with my life.”
About
Heather Rae Martin has 15 years of experience in biotechnology, pharmaceuticals, and…
Experience & Education
-
EVERSANA
View Heather Rae Martin, STEM MBA’s full experience
By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.
Publications
-
Denials, Delays and Deep Discounts: Poor Insurance Coverage for Pharmaceuticals at Launch
Informa PharmaIntelligence
For brand teams, launch year has become a nightmare of denials, delays and deep discounts.
For the one in 10 drugs tested in clinical trials that wins FDA approval, payer coverage is becoming an exception to the rule. Therapeutic drug purchases in the US are mediated largely by large national insurance companies that purchase drugs on behalf of patients and negotiate net price with drug makers as well as rationalize care. The co-mingled roles of large insurance companies in negotiating…For brand teams, launch year has become a nightmare of denials, delays and deep discounts.
For the one in 10 drugs tested in clinical trials that wins FDA approval, payer coverage is becoming an exception to the rule. Therapeutic drug purchases in the US are mediated largely by large national insurance companies that purchase drugs on behalf of patients and negotiate net price with drug makers as well as rationalize care. The co-mingled roles of large insurance companies in negotiating price on one hand and choosing which agents rationally patients should be allowed to use on the other hand set up an unfortunate scenario at launch. Uncover the strategies and trends:
*The new therapeutics from 2018 compared with most current approved drug lists of large national payers
*The types of new products making it to the published formularies
*Access scenarios for commercial versus MedicareOther authors -
Honors & Awards
-
Tepper Recent Masters Alumni Award
Tepper School of Business
The Recent Alumni Award is intended to recognize either outstanding professional accomplishment and/or service to the Tepper School community by those who have graduated within the last 10 years.
-
40 LGBTQ Leaders Under 40 Class of 2020
Business Equality (BEQ) Magazine
https://businessequalitymagazine.com/40-leaders-under-40-class-of-2020/
Recommendations received
3 people have recommended Heather Rae Martin, STEM MBA
Join now to viewPeople also viewed
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore More