Elina Berglund Scherwitzl

New York, New York, United States Contact Info
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Elina Berglund is the CEO and co-founder of Natural Cycles - the world’s first, and only,…

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  • Natural Cycles

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Publications

  • Contraceptive Effectiveness of an FDA-Cleared Birth Control App: Results from the Natural Cycles U.S. Cohort

    Journal of Women's Health

    Digital fertility awareness-based methods of birth control are an attractive alternative to hormonal or invasive birth control for modern women. They are also popular among women who may be planning a pregnancy over the coming years and wish to learn about their individual menstrual cycle. The aim of this study was to assess the effectiveness of the Natural Cycles app at preventing pregnancy for a cohort of women from the United States and to describe the key demographics of current users of…

    Digital fertility awareness-based methods of birth control are an attractive alternative to hormonal or invasive birth control for modern women. They are also popular among women who may be planning a pregnancy over the coming years and wish to learn about their individual menstrual cycle. The aim of this study was to assess the effectiveness of the Natural Cycles app at preventing pregnancy for a cohort of women from the United States and to describe the key demographics of current users of the app in such a cohort.

    See publication
  • Natural Cycles app: contraceptive outcomes and demographic analysis of UK users

    The European Journal of Contraception & Reproductive Health Care

    Digital fertility awareness-based contraception offers an alternative choice for women who do not wish to use hormonal or invasive methods. The aim of this study was to investigate the key demographics of current users of the Natural Cycles app and assess the contraceptive outcomes of women preventing pregnancy in a UK cohort of women.

    See publication
  • Advantages of determining the fertile window with the individualised Natural Cycles algorithm over calendar-based methods

    The European Journal of Contraception & Reproductive Health Care

    This study aims to compare the accuracy of fertile window identification with the contraceptive app Natural Cycles against the Rhythm Method and Standard Days Method (SDM).

    See publication
  • Real-world menstrual cycle characteristics of more than 600,000 menstrual cycles

    Nature (NPJ) Digital Medicine

    The aim of this study is to describe menstrual cycle characteristics observed from a large database of cycles collected through an app and investigate associations of menstrual cycle characteristics with cycle length, age and body mass index (BMI). Menstrual cycle parameters, including menstruation, basal body temperature (BBT) and luteinising hormone (LH) tests as well as age and BMI were collected anonymously from real-world users of the Natural Cycles app. We analysed 612,613 ovulatory…

    The aim of this study is to describe menstrual cycle characteristics observed from a large database of cycles collected through an app and investigate associations of menstrual cycle characteristics with cycle length, age and body mass index (BMI). Menstrual cycle parameters, including menstruation, basal body temperature (BBT) and luteinising hormone (LH) tests as well as age and BMI were collected anonymously from real-world users of the Natural Cycles app. We analysed 612,613 ovulatory cycles with a mean length of 29.3 days from 124,648 users.

    See publication
  • Typical use effectiveness of Natural Cycles: postmarket surveillance study investigating the impact of previous contraceptive choice on the risk of unintended pregnancy

    British Medical Journal

    Real world evidence was collected from Natural Cycles users regarding contraceptive use prior to using Natural Cycles and sexual activity while using Natural Cycles. We calculated the typical use 1-year Pearl Index (PI) and 13-cycle failure rate of Natural Cycles for each cohort. The PI was compared with the population PI of their stated previous methods.

    See publication
  • Short- and long-term effect of contraceptive methods on fecundity

    The European Journal of Contraception & Reproductive Health Care

    The aim of the study was to compare the effect of previously used contraceptive methods on women’s short- and long-term fecundity. Use of hormonal contraception (HC) was compared with the use of a contraceptive mobile application (app).

    See publication
  • PDF [303 KB] Figures Save Share Reprints Request Perfect-use and typical-use Pearl Index of a contraceptive mobile app

    Contraception

    In this prospective observational study, 22,785 users of the application logged a total of 18,548 woman-years of data into the application. We used these data to calculate typical- and perfect-use Pearl Indexes, as well as 13-cycle pregnancy rates using life-table analysis.

    See publication
  • Fertility awareness-based mobile application for contraception

    European Journal of Contraception and Reproductive Health

    The aim of the study was to retrospectively evaluate the effectiveness of a fertility awareness-based method supported by a mobile-based application to prevent unwanted pregnancies as a method of natural birth control. Methods: In a retrospective analysis, the application’s efficiency as a contraceptive method was examined on data from 4054 women who used the application as contraception for a total of 2085 woman-years. Results: The number of identified unplanned pregnancies was 143 during 2053…

    The aim of the study was to retrospectively evaluate the effectiveness of a fertility awareness-based method supported by a mobile-based application to prevent unwanted pregnancies as a method of natural birth control. Methods: In a retrospective analysis, the application’s efficiency as a contraceptive method was examined on data from 4054 women who used the application as contraception for a total of 2085 woman-years. Results: The number of identified unplanned pregnancies was 143 during 2053 woman-years, giving a Pearl Index of 7.0 for typical use. Ten of the pregnancies were due to the application falsely attributing a safe day within the fertile window, producing a perfect-use Pearl Index of 0.5. Calculating the cumulative pregnancy probability by life-table analysis resulted in a pregnancy rate of 7.5% per year (95% confidence interval 5.9%, 9.1% per year). Conclusions: The application appears to improve the effectiveness of fertility awareness-based methods and can be used to prevent pregnancies if couples consistently protect themselves on fertile days.

    Other authors
    See publication
  • Identification and prediction of the fertile window using NaturalCycles

    European Journal of Contraception and Reproductive Health care

    The aim of the study was to evaluate the ability of a novel web and mobile application to identify a woman's ovulation day and fertile window, in order to use it as a method of natural birth control.

    Other authors
    See publication
  • Observation of a New Particle in the Search for the Standard Model Higgs Boson with the ATLAS Detector at the LHC

    Phys. Lett. B 716 (2012) 1-29

    A search for the Standard Model Higgs boson in proton-proton collisions with the ATLAS detector at the LHC is presented. The datasets used correspond to integrated luminosities of approximately 4.8 fb^-1 collected at sqrt(s) = 7 TeV in 2011 and 5.8 fb^-1 at sqrt(s) = 8 TeV in 2012. Individual searches in the channels H->ZZ^(*)->llll, H->gamma gamma and H->WW->e nu mu nu in the 8 TeV data are combined with previously published results of searches for H->ZZ^(*), WW^(*), bbbar…

    A search for the Standard Model Higgs boson in proton-proton collisions with the ATLAS detector at the LHC is presented. The datasets used correspond to integrated luminosities of approximately 4.8 fb^-1 collected at sqrt(s) = 7 TeV in 2011 and 5.8 fb^-1 at sqrt(s) = 8 TeV in 2012. Individual searches in the channels H->ZZ^(*)->llll, H->gamma gamma and H->WW->e nu mu nu in the 8 TeV data are combined with previously published results of searches for H->ZZ^(*), WW^(*), bbbar and tau^+tau^- in the 7 TeV data and results from improved analyses of the H->ZZ^(*)->llll and H->gamma gamma channels in the 7 TeV data. Clear evidence for the production of a neutral boson with a measured mass of 126.0 +/- 0.4(stat) +/- 0.4(sys) GeV is presented. This observation, which has a significance of 5.9 standard deviations, corresponding to a background fluctuation probability of 1.7x10^-9, is compatible with the production and decay of the Standard Model Higgs boson.

    Other authors
    • The ATLAS collaboration
    See publication

Projects

  • LSX Female Founders mentor

    Female Founders is designed to connect female-founded health and life science companies with LSX’s network of investors and experienced life science professionals, provide the resources to help women raise more capital and facilitate knowledge-sharing between founders and industry veterans.

    See project

Honors & Awards

  • Women In IT Awards NYC - Innovator of the Year nomination 2019

    Women In IT Awards NYC

  • World's top 50 women in tech

    Forbes

    https://www.forbes.com/top-tech-women/#62224a1e4df0

  • Årets tekniker

    Handelskammaren

    http://handelskammaren.com/2017/11/30/arets-tekniker-och-arets-tekniklofte-2017-ar-utsedda/

  • No 1 on WIRED highlights the females changing the world, March 8 2017

    WIRED

    https://www.wired.co.uk/article/international-womens-day-2017

  • Number 11 on #VAkvinna's most powerful businesswomen

    Veckans Affärer

    http://www.va.se/nyheter/2016/03/07/maktigaste-digitalisterna-2016/

  • Women in Tech Entrepreneur award 2015

    Women in Tech

    http://www.mynewsdesk.com/bonnier/news/here-are-the-wit-award-winners-2015-108769

    As if a PhD in Particle Physics and discovery of the Higgs particle were not enough, our winner is now set to revolutionize the contraception market with health app startup Natural Cycles. Her tenacity, resilience and drive are traits true to any successful entrepreneur.

  • Supertalang 2015, Nytänkare

    Veckans Affärer

    http://www.va.se/nyheter/2015/02/02/supertalangerna-2015---19-nytankare/

    Matematiskt snille och kärnfysiker som var med och upptäckte Higgspartikeln. Därefter sade hon upp sig från Cernlaboratoriet och uppfann den innovativa p-appen Natural Cycles som gör det enkelt att ha koll på sina säkra dagar och hitta rätt ägglossningsdagar.

  • Nr 3 at leWeb Start-up competition final 2014

    leWeb

    https://www.flickr.com/photos/leweb3/15812108829

Languages

  • Swedish

    Native or bilingual proficiency

  • English

    Full professional proficiency

  • French

    Limited working proficiency

  • German

    Elementary proficiency

Organizations

  • CERN Alumni Advisory Board

    Board member

    - Present

    The CERN Alumni Advisory Board (CAAB) is charged with providing experience and strategic guidance to the Director General of CERN on matters pertaining the CERN alumni programme.

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