Dave Mattson

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Full disclosure: Sandler is a ceaseless, dedicated advocate of LinkedIn and its Sales Navigator application. Whether or not you’re currently using Sales Navigator, I thought you might be interested in our answers to the most common question we get about this resource. Professional salespeople from various industries say to us: “Time is tight. Given all the other resources for salespeople out there that I could invest my time figuring out, why is Sales Navigator worth the learning curve?”

Dave Mattson is the CEO and president of Sandler Training, a global training organization with more than three decades of experience in providing training to companies of all sizes throughout the world. View his posts here.

Competitively pursuing large, complex accounts with multiple constituencies and multiple decision makers—to say nothing of winning and growing such accounts—is perhaps the biggest challenge for sales professionals. Each of these pursuits represents a significant investment of the selling company’s human, financial, management, and logistical resources. In order to justify those investments, multiple parts of the selling organization must work together seamlessly. The business value of the… Show more

Competitively pursuing large, complex accounts with multiple constituencies and multiple decision makers—to say nothing of winning and growing such accounts—is perhaps the biggest challenge for sales professionals. Each of these pursuits represents a significant investment of the selling company’s human, financial, management, and logistical resources. In order to justify those investments, multiple parts of the selling organization must work together seamlessly. The business value of the proposed solutions they identify, develop, and implement must be unassailable . . . because the competition is likely to be both sophisticated and relentless.

Sandler Enterprise Selling, based on the proprietary Sandler Selling System® methodology created by David H. Sandler, provides a practical six-stage approach for winning business with profitable enterprise clients, serving them effectively, and expanding the relationship over time. Show less

I reached out to Dave Mattson to learn more about what Sandler teaches that makes them so effective. Founded in 1967, Sandler Training has helped thousands of companies become more profitable by training sales professionals with a unique selling system of techniques and guiding principles that focuses on asking questions, talking less, educating more, and knowing when to walk away. In many ways, these ideals are fundamentally different from traditional sales techniques, but Sandler is… Show more

I reached out to Dave Mattson to learn more about what Sandler teaches that makes them so effective. Founded in 1967, Sandler Training has helped thousands of companies become more profitable by training sales professionals with a unique selling system of techniques and guiding principles that focuses on asking questions, talking less, educating more, and knowing when to walk away. In many ways, these ideals are fundamentally different from traditional sales techniques, but Sandler is obviously doing something right. Sandler Training is the world’s leader in sales development training programs for salespeople at small, medium and Fortune-sized businesses as well for as solopreneurs, entrepreneurs and independent consultants, delivering an estimated 92,000 training hours per year. Show less

This latest Amazon bestselling training book encompasses some of the ‘Attitude’ material that supports the behaviors and techniques in the Amazon and Wall Street Journal bestseller, The Sandler® Rules, 49 Timeless Selling Principles and How to Apply Them. This is the perfect companion book!

David Mattson, CEO and President of Sandler Training, delivers this fresh and often funny guidebook, filled with real-world tactics for successful prospecting, qualifying, deal-making, closing, and referral generation.

VITO is the Very Important Top Officer, the person with the ultimate veto power. Sandler Training® and VITO Selling have combined over 80 years of sales know-how, 1,200 hours of audio and video programs, 5,000 pages of training materials, and direct experience in training over 15,000,000 sales people...and distilled it all into one concise, power selling resource. Five Minutes With VITO is the definitive guide for sales people who want to start where they belong—at the top!

Rediscover the full body of knowledge one has in using Neuro-Linguistic Programming and the Sandler Selling System with the newly re-released classic, Magical People Skills, by David Mattson.

You Can’t Teach a Kid to Ride a Bike at a Seminar, Second Edition, retains David Sandler's classic, battle-tested advice on driving personal and organizational success by breaking the rules of conventional selling. And now Sandler Training’s CEO, David Mattson, has revisited it to provide additional skills designed for today’s highly competitive, more complex, tech-savvy sales landscape.