“I’ve worked with Craig for 3 years, and in this time I have continually been impressed with Craig. Craig consistently showed strong leadership and interpersonal skills. He is self motivated and is extremely versatile having a wide knowledge of all aspects of business management. He thinks strategically and stays focused on goals, all while being a team player. Craig is truly a pleasure to work with.”
About
Craig McGlynn is the Managing Director and Executive Vice President of Agency at…
Activity
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Earlier this summer, as part of my Board role with the Economic Development Corporation of Sarasota County, I had the opportunity to tour the new…
Earlier this summer, as part of my Board role with the Economic Development Corporation of Sarasota County, I had the opportunity to tour the new…
Liked by Craig McGlynn
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Your business is unique, and your customer acquisition strategy should be too. Schedule a meeting with our team of performance experts at ASE and…
Your business is unique, and your customer acquisition strategy should be too. Schedule a meeting with our team of performance experts at ASE and…
Liked by Craig McGlynn
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Today is International Intern Day. International Intern Day! A day to celebrate the next generation of leaders — our interns! 🎉 This year, we at…
Today is International Intern Day. International Intern Day! A day to celebrate the next generation of leaders — our interns! 🎉 This year, we at…
Liked by Craig McGlynn
Experience & Education
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Perform[cb]
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Publications
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Craig McGlynn, Managing Director and Executive Vice President of Agency at Perform[cb], on the benefits of running an affiliate program alongside an agency
Impact
See publicationIn this episode, host Todd Crawford sits down with Craig McGlynn, Managing Director and Executive Vice President of Agency at Perform[cb], an affiliate management agency that represents a diverse portfolio of clients from startups to enterprise companies with a focus on subscription and financial services. Craig has over a decade of experience in the affiliate space, having previously held a position as Head of Publishers for the Amazon Associate Program. During their conversation, Craig shares…
In this episode, host Todd Crawford sits down with Craig McGlynn, Managing Director and Executive Vice President of Agency at Perform[cb], an affiliate management agency that represents a diverse portfolio of clients from startups to enterprise companies with a focus on subscription and financial services. Craig has over a decade of experience in the affiliate space, having previously held a position as Head of Publishers for the Amazon Associate Program. During their conversation, Craig shares his expert insights and personal stories on how the approach to partnerships has evolved and matured over the years. He also shares his thoughts on the benefits of running an affiliate program with an agency, as well as the evolution of performance-based payment models with content commerce partnerships.
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Perform[cb] Named Highest-Level Agency Partner by impact.com
NewsWire
See publicationLeading the affiliate industry since 2002, Perform[cb] has been named a Diamond Agency Partner by impact.com, the highest tier of the company's new Agency Partner Program.
Organizations
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Performance Marketing Association
Chairman of Coupons and Deals Council
-The Performance Marketing Association (PMA) is a non-profit trade association that strives to raise the profile of performance marketing by demonstrating the value of this multi-billion marketing channel. The mission of the Coupons and Deals Council is to create a deeper understanding of the value of working with loyalty and deal publishers for merchants.
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We're excited to be back at Affiliate Summit East next week. If you're interested in understanding if the Perform[cb] Outcome Engine should be a…
We're excited to be back at Affiliate Summit East next week. If you're interested in understanding if the Perform[cb] Outcome Engine should be a…
Liked by Craig McGlynn
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On the latest episode of the Affiverse podcast, Hanan Maayan of impact.com dives deep into the evolving landscape of #affiliate marketing and the…
On the latest episode of the Affiverse podcast, Hanan Maayan of impact.com dives deep into the evolving landscape of #affiliate marketing and the…
Liked by Craig McGlynn
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Curious about the power of strategic partnerships to drive growth and enhance top partner engagement? 🚀 Explore how Naturepedic, Perform[cb], and…
Curious about the power of strategic partnerships to drive growth and enhance top partner engagement? 🚀 Explore how Naturepedic, Perform[cb], and…
Shared by Craig McGlynn
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Ever fallen for #clickbait? 🖱️ It promises engagement but delivers disappointment, wasting ad spend and generating poor leads. Opt for an…
Ever fallen for #clickbait? 🖱️ It promises engagement but delivers disappointment, wasting ad spend and generating poor leads. Opt for an…
Liked by Craig McGlynn
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Thrilled about the news that Shayne Rajadurai, our VP of Rewards, has been honored on the inaugural Campaign Canada 30 Under 30 list in Marketing &…
Thrilled about the news that Shayne Rajadurai, our VP of Rewards, has been honored on the inaugural Campaign Canada 30 Under 30 list in Marketing &…
Liked by Craig McGlynn
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We're excited to announce that Beringer portfolio company Dig Insights is partnering with Woxi to enhance their Upsiide platform, making it the most…
We're excited to announce that Beringer portfolio company Dig Insights is partnering with Woxi to enhance their Upsiide platform, making it the most…
Liked by Craig McGlynn
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🎉 Celebrating two of Perform[cb]'s stars! Today, we're thrilled to honor two of my favorite people—Colleen Rittenhouse for her incredible 17…
🎉 Celebrating two of Perform[cb]'s stars! Today, we're thrilled to honor two of my favorite people—Colleen Rittenhouse for her incredible 17…
Liked by Craig McGlynn
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Empowering the next generation of leaders starts with us. Proud to be part of a movement that breaks barriers and paves the way for women in…
Empowering the next generation of leaders starts with us. Proud to be part of a movement that breaks barriers and paves the way for women in…
Liked by Craig McGlynn
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G2 just dropped its insights on the latest #martech trends. Here's what you need to know! 🔗 Integration is King: Many marketers (51%) are still…
G2 just dropped its insights on the latest #martech trends. Here's what you need to know! 🔗 Integration is King: Many marketers (51%) are still…
Liked by Craig McGlynn
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New York, here we come! If you're attending Affiliate Summit East, let's meet up to discuss your affiliate strategy goals and how you can master the…
New York, here we come! If you're attending Affiliate Summit East, let's meet up to discuss your affiliate strategy goals and how you can master the…
Shared by Craig McGlynn
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Yesterday, a group of State Department interns and fellows working in the IO Bureau attended the Daily Press Briefing to see firsthand how the…
Yesterday, a group of State Department interns and fellows working in the IO Bureau attended the Daily Press Briefing to see firsthand how the…
Liked by Craig McGlynn
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Have you wondered what Perform[cb] is? In this week's episode of From the Corner Office (out tomorrow!), we sit down with Erin Cigich, CEO of…
Have you wondered what Perform[cb] is? In this week's episode of From the Corner Office (out tomorrow!), we sit down with Erin Cigich, CEO of…
Liked by Craig McGlynn
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