Chardia Christophe - Garcia

New York, New York, United States Contact Info
2K followers 500+ connections

Join to view profile

About

Chardia Christophe - Garcia, is a marketing & events professional with over 15+ years of…

Articles by Chardia

See all articles

Activity

Join now to see all activity

Experience & Education

  • TIME

View Chardia’s full experience

See their title, tenure and more.

or

By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.

Courses

  • MediaBistro Copywriting for Media Program

    Fall 2014

  • MediaBistro Event Planning Program

    Winter 2013

  • Shopify Growth Lab | Facebook & IG Ads Masterclass: Optimize Your Campaigns and Measure Success

    Winter 2021

Projects

  • Featured Panelist: Empower NYC Conference

    Empower is an invite-only Executive Summit that was held on International Women's Day in New York City. I was a panelist on their morning session, Modern Marketing: How to Break Through in the Fragmentation Era. This panel was moderated by Business Insider's Lauren Johnson and fellow panelists include, Lemonade's Maya Cohen Prosor, NICE Ltd's Einat Weiss and Sportradar's Julie Mossler.

    See project

  • Guest Lecturer: Fordham University | Lincoln Center Campus

    Career in Media: How to Break in & Tips to Succeed

    This panel was presented by Fordham University's Media & Entertainment Alliance and moderated by the Director of Programming at SportsNet New York. I alongside 3 execs. from Horizon Media, Dun & Bradstreet and MediaCom participated in an informative Q+A where students were able to obtain insights into the media business and tools they could use to break into the field.

  • Guest Lecturer: Baruch College | The City University of New York

    Social Media Marketing: Practical Applications in Business

    This lecture addresses Social Media Marketing including the importance of defining goals, determining challenges, building strategies and overall implementation.

    Other creators

  • Article Mention: The Journal News: October 2014 Feature on Career Development & Steps to Get Ahead

    This article offers some great advice on simple tools everyone can use to get ahead in their career. In today's digital age, it's important to utilize online resources more than ever, but we must not forget the importance of building genuine relationships. I was fortunate enough to be featured in this edition both online and in-print where I discuss some of the tools I've used to get ahead in my career.

    See project

  • Guest Lecturer: NYU | School of Continuing and Professional Studies

    How to Succeed in Any Field: Career Tips for Success

    An insight into the realities of staying current and on top in the corporate world from 2 young professionals in the design and publishing fields.

    Other creators
    See project

  • CBS News Feature: New Study Explores Black Millennial Spending Power

    -

    I spoke with Jessi Mitchell of CBS News to explain why authenticity, timing and solution based ads are so critical and how brands continue to miss the mark by not investing in Black and Brown communities. They'll promote us on MLK Day and during Black History Month but we are more than just our struggles. It's time companies understand that #BlackJoy in advertising is a critical piece of the puzzle often over looked. This segment just scratches the surface and I hope it's the beginning of…

    I spoke with Jessi Mitchell of CBS News to explain why authenticity, timing and solution based ads are so critical and how brands continue to miss the mark by not investing in Black and Brown communities. They'll promote us on MLK Day and during Black History Month but we are more than just our struggles. It's time companies understand that #BlackJoy in advertising is a critical piece of the puzzle often over looked. This segment just scratches the surface and I hope it's the beginning of deeper conversations surrounding this topic.

    See project

  • Featured Panelist: IAB Fall Marketplace

    -

    "The Future of DEI and how Brands can Open Minds, Shape Decisions and Offer Solutions"
    What do brands need to do to build trust and meet consumer expectations, especially the more diverse Gen Y and Z populations, in the products, images and purpose-driven messaging they expect to see? How should marketers approach the creation of brand advertising and media buying through a DEI lens? In this session, you'll hear from experts on why DEI is a business imperative that will ultimately bring more…

    "The Future of DEI and how Brands can Open Minds, Shape Decisions and Offer Solutions"
    What do brands need to do to build trust and meet consumer expectations, especially the more diverse Gen Y and Z populations, in the products, images and purpose-driven messaging they expect to see? How should marketers approach the creation of brand advertising and media buying through a DEI lens? In this session, you'll hear from experts on why DEI is a business imperative that will ultimately bring more loyal customers and expose brands to a much larger market, as well as why budget accountability and new product strategies are needed to meet the needs of the new general market.

    See project

  • Featured Panelist: New York Women in Communications Student Career Bootcamp "Intergenerational Communications in the Workplace"

    -

    Each year, New York Women in Communications hosts a Student Career Bootcamp that draws ‎students and young professionals together. This event features a variety of ‎panel topics related to women who are navigating the communications industry during a ‎transformative time. ‎The purpose is to help ‎women in the media and communications industry as they start their careers, giving them a ‎preview into different types of careers and other tangible career advice.‎

    See project

  • Featured Panelist: 2021 Event Marketers Summit (Summer)

    -

    Fireside Chat: Diversity in Events: Using Data to Ensure No One Feels They're The "Only" at Your Event
    What does it mean to curate an attendance list? How do you infuse more diversity into your event audiences—creating safe spaces for all who attend? In this session, we’ll dive deep into the practical methods you can employ to truly diversify event audiences. Learn how to better listen to audiences to identify pain points. Understand how to build events just for diverse audiences based on…

    Fireside Chat: Diversity in Events: Using Data to Ensure No One Feels They're The "Only" at Your Event
    What does it mean to curate an attendance list? How do you infuse more diversity into your event audiences—creating safe spaces for all who attend? In this session, we’ll dive deep into the practical methods you can employ to truly diversify event audiences. Learn how to better listen to audiences to identify pain points. Understand how to build events just for diverse audiences based on better listening and data. Get into the nitty-gritty marketing details and get actionable insights you can use to make change at an operational level to move the needle—approaches that will ultimately strengthen your event culture and brand mission.

    See project

  • Judge: 2020 Fordham Gabelli School of Business Consulting Cup

    -

    See project

  • Moderator: Forbes + The Financial Communications Society: Improving Diversity in the Workplace and in Marketing

    -

    The FCS Young Members Circle (YMC) launched a three-part virtual event series called "Your Future At Work." In collaboration with exclusive programming partner Forbes, YMC presented panel discussions on key topics top on the minds of young professionals today. I moderated a conversation titled, "Improving Diversity in the Workplace and in Marketing". featuring the following panelists:

    - Nikki Darden, Head of Global Marketing Integration, Citi
    - Justin Grant, VP, Corporate…

    The FCS Young Members Circle (YMC) launched a three-part virtual event series called "Your Future At Work." In collaboration with exclusive programming partner Forbes, YMC presented panel discussions on key topics top on the minds of young professionals today. I moderated a conversation titled, "Improving Diversity in the Workplace and in Marketing". featuring the following panelists:

    - Nikki Darden, Head of Global Marketing Integration, Citi
    - Justin Grant, VP, Corporate Communications, JPMorgan Chase
    - James White, Head of Diversity & Inclusion, Lord Abbett

    See project

  • Moderator: For(bes) The Culture #CultureTalks

    -

    I moderated a For(bes) the Culture, #CultureTalk feat. Jonathan Kirkland, Head of Marketing and Brand at the BLK App (the largest dating app for Black singles). We talked Black love, technology and dating in a pandemic. Check it out on IGTV.

    See project

  • Featured Panelist: IN-PERSON Podcast By Bizzabo

    -

    IN-PERSON is a podcast series that tells the stories behind the world's most daring events and the people who make them happen.

    Chardia Christophe-Garcia (Marketing Director, Forbes) shares how Forbes is leveraging in-person events to further their editorial brand, which promotional channels work best, why sometimes it pays to take it slow in your career, and the importance of knowing that not everyone is going to like you—and why that shouldn’t hold you back.

    See project

Honors & Awards

  • 40 Leading Women in the Events Industry You Should Follow in 2024

    InEvent

    From the emergence of virtual events to the rise of experiential marketing, the sector continues to evolve at breakneck speed. It is driven by innovation, creativity, and the tireless efforts of professionals who strive to deliver unforgettable experiences.

    Among these professionals, many inspiring women have left an indelible mark and challenged the norm. They are the women leaders in the events industry, driving innovation and creating unforgettable experiences.

  • 2022 Top 50 Black Marketers on the Rise

    African American Marketing Association

    AAMA recognizes Black marketers who are demonstrating success in the areas of leadership, content, design, strategy and media. This list includes executives across Meta, Cadillac, Save the Music Foundation and more!

  • Top 55 Event Experience Leaders of 2022

    Bizzabo

    Event professionals are among the most innovative and forward-thinking folks in the world. Even among this talented community, some individuals stand out by consistently challenging the status quo and pushing the industry forward. From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on community votes.

    Whether their title is event professional, event marketer, or event influencer, these leaders are…

    Event professionals are among the most innovative and forward-thinking folks in the world. Even among this talented community, some individuals stand out by consistently challenging the status quo and pushing the industry forward. From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on community votes.

    Whether their title is event professional, event marketer, or event influencer, these leaders are redefining the events industry from top to bottom. They’re the movers, shakers, and all-around masters of their craft.

  • BizBash x Connect 40 Under 40 Honoree

    BizBash X Connect

    Connect and BizBash have teamed up to introduce our first co-branded “40 Under 40” feature. This impressive list highlights 40 corporate and association planners, incentive organizers, sales managers, event designers, experiential marketers and other noteworthy event professionals who are making an early mark in the event and meeting industry.

    The resilient influencers and innovators featured here have helped lead the industry through unprecedented times by thinking outside the box…

    Connect and BizBash have teamed up to introduce our first co-branded “40 Under 40” feature. This impressive list highlights 40 corporate and association planners, incentive organizers, sales managers, event designers, experiential marketers and other noteworthy event professionals who are making an early mark in the event and meeting industry.

    The resilient influencers and innovators featured here have helped lead the industry through unprecedented times by thinking outside the box, acquiring new skillsets and forging unconventional paths to success.

  • Event Marketer Magazine's Experiential in Color Honoree

    Event Marketer Magazine

    This initiative recognizes the diverse leaders across the Events/Event Marketing ecosystem who shape the events industry and create/build a pipeline and additional opportunities for people of color.

  • ForbesLive Industry Recognitions

    Multiple Associations

    Throughout the year, Forbes hosts various dynamic and interactive events that bring our storied brand and iconic franchises to life. As a marketer on the ForbesLive team, I have contributed to the success of multiple events across our ecosystem which have been recognized by a number of prestigious awards including, the Drum Marketing Awards, the American Best in Business, the dotCOMM Awards, the Communicator Awards and the Virtual Event Awards. We even won "Event of the Year" at the Stevie…

    Throughout the year, Forbes hosts various dynamic and interactive events that bring our storied brand and iconic franchises to life. As a marketer on the ForbesLive team, I have contributed to the success of multiple events across our ecosystem which have been recognized by a number of prestigious awards including, the Drum Marketing Awards, the American Best in Business, the dotCOMM Awards, the Communicator Awards and the Virtual Event Awards. We even won "Event of the Year" at the Stevie Awards for Women in Business as a result of our work for the 2020 Forbes Power Women's Summit which generated over 20K registrants across 164 countries across the virtual landscape.

Recommendations received

21 people have recommended Chardia

Join now to view

More activity by Chardia

View Chardia’s full profile

  • See who you know in common
  • Get introduced
  • Contact Chardia directly
Join to view full profile

Other similar profiles

Explore more posts

Explore collaborative articles

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Explore More

Add new skills with these courses

See all courses