“I was hired by Carla while she was head of Multicultural Marketing at Walmart and I reported to her for 2 years. She is an inspirational, thought leader, obsessed with advocating for the customer. She encouraged and challenged me to obtain and provide multiple points of view in an effort to advocate for diversity of thought. The development of her team was one of her key priorities. Her high level of energy and passion for “doing the right thing” by the customers motivated me, as well as those whom had the opportunity to work with her. Her diligence, outstanding professionalism, strong vision, and dedication to partnerships resulted in multiple successful campaigns. Carla had a strong understanding of both brand equity and engaging the target consumer; with an ability to drive collaboration in generating innovative ideas. She was never afraid to challenge the status quo. ”
About
Activity
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⚾⚾⚾ MLB ALL-STAR WEEK RECAP!!! ⚾⚾⚾ Congrats to Major League Baseball (MLB) and Major League Baseball Players Association as well as the host Texas…
⚾⚾⚾ MLB ALL-STAR WEEK RECAP!!! ⚾⚾⚾ Congrats to Major League Baseball (MLB) and Major League Baseball Players Association as well as the host Texas…
Liked by Carla Giovannetti Dodds
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I am excited to announce that we are relocating our global headquarters and staying in the city where Hanesbrands Inc. started more than 120 years…
I am excited to announce that we are relocating our global headquarters and staying in the city where Hanesbrands Inc. started more than 120 years…
Liked by Carla Giovannetti Dodds
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We are honored and thrilled to announce that The Concilio has been named the UnidosUS (WeAreUnidosUS) Affiliate of the Year at the UnidosUS Annual…
We are honored and thrilled to announce that The Concilio has been named the UnidosUS (WeAreUnidosUS) Affiliate of the Year at the UnidosUS Annual…
Liked by Carla Giovannetti Dodds
Experience & Education
Volunteer Experience
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Advisory Board Member
After-School All-Stars North Texas
- Present 2 years 6 months
Children
After-School All-Stars provides free, comprehensive after-school programs that keep children safe and help them succeed in school and life. Founded in 1993, After-School All-Stars helps students and supports working families through free, comprehensive after-school programs in cities across the nation.
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Member of The Board of Advisors
UTD Center for Retail Innovation and Strategy Excellence (RISE)
- Present 2 years 4 months
Education
The Center for Retail Innovation and Strategy Excellence (RISE) seeks to be the leader in an effective retail corporate response to disruptive technologies and digital transformation through service, research and education.
RISE acts as a hub of engagement for the DFW regional retail industry and Jindal School faculty and students in the Marketing, Operations Management and Information Systems Areas. Engagement is based on six pillars, including: Work with leading-edge faculty on…The Center for Retail Innovation and Strategy Excellence (RISE) seeks to be the leader in an effective retail corporate response to disruptive technologies and digital transformation through service, research and education.
RISE acts as a hub of engagement for the DFW regional retail industry and Jindal School faculty and students in the Marketing, Operations Management and Information Systems Areas. Engagement is based on six pillars, including: Work with leading-edge faculty on retail-related research; Industry-funded research projects; Lecture series; Capstone projects for graduate and undergraduate classes; Case study competitions; and Internships. -
Corporate Advisory Board Member, Latino Leadership Initiative
SMU Cox School of Business
- Present 3 years 5 months
Education
SMU Cox School of Business' Executive Education department, along with ten founding corporate members, launched the SMU Cox Latino Leadership Initiative to aid companies in addressing these challenges. The SMU Cox Latino Leadership Initiative assists participating companies in recruiting, developing and retaining high-performance Latino executives who will drive business growth, creating a sustainable competitive advantage for their companies.
Corporate members benefit from initiatives…SMU Cox School of Business' Executive Education department, along with ten founding corporate members, launched the SMU Cox Latino Leadership Initiative to aid companies in addressing these challenges. The SMU Cox Latino Leadership Initiative assists participating companies in recruiting, developing and retaining high-performance Latino executives who will drive business growth, creating a sustainable competitive advantage for their companies.
Corporate members benefit from initiatives in four interlinked areas:
Develop: Individual Development for High-Potential Latino Managers
Engage: Organizational Development to Build Multicultural Competence
Educate: Exclusive Business Insights through Latino-Focused Research
Transform: Industry Leadership and Investment in Communities and Schools -
Board of Governors
Latina Professionals®
- Present 2 years
The Board of Governors Las Madrinas supports the organization’s vision, preserves it’s founding principles and serve as ambassadors. It was created in 2023 by our Founders, and Board President Rafael Magaña and Board Chair Kimberly Magaña. The Governors have a strong commitment to support the mission of the organization and help uplift Latinas across all industries.
The Board of Governors Las Madrinas is an exclusive by invitation only forum of leading Latina leaders and key influential…The Board of Governors Las Madrinas supports the organization’s vision, preserves it’s founding principles and serve as ambassadors. It was created in 2023 by our Founders, and Board President Rafael Magaña and Board Chair Kimberly Magaña. The Governors have a strong commitment to support the mission of the organization and help uplift Latinas across all industries.
The Board of Governors Las Madrinas is an exclusive by invitation only forum of leading Latina leaders and key influential members who support our mission of empowering more Latina women to succeed.
Las Madrinas Board of Governors attend one meetings annually. This is an honorary role with non governing duties. Each Governor also serves as a spokesperson and they represent the organization at numerous signature events as keynote speakers throughout the year. Governors serve the organization’s best interests, by acting with responsibility and care in advancing the organization’s goals.
Latina Professionals is proud to have leaders who are deeply rooted in our values and focused on empowering Latinas. With their wisdom, diverse perspectives, and passion for progress, we are confident that Latina Professionals is poised for great success in the years ahead. -
Member Of The Board Of Advisors
YAAB Snacks
- Present 6 years 10 months
YAAB is a start-up consumer packaged goods company focused on providing abundance of goodness through its gently dehydrated fruit & vegetable snack products. As interim CMO and partner I am responsible for building the overall go-to-market business strategy, including the social & digital marketing and sales plan plan while overseeing the execution of brand awareness, positioning and driving B2C sales. This includes identifying and negotiating strategic alliances at the B2B level to increase…
YAAB is a start-up consumer packaged goods company focused on providing abundance of goodness through its gently dehydrated fruit & vegetable snack products. As interim CMO and partner I am responsible for building the overall go-to-market business strategy, including the social & digital marketing and sales plan plan while overseeing the execution of brand awareness, positioning and driving B2C sales. This includes identifying and negotiating strategic alliances at the B2B level to increase YAAB market share in Mexico and the US.
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Board Member, Chair-Development Committee
Kids-University
- 5 years 9 months
Children
Kids-U provides high quality after school tutoring & summer enrichment programs which positively impact the low-income student's academic career...through a hands-on curriculum dedicated to the whole child. They offer a free after school tutoring service for at-risk students in grades K-8th. Tutoring services include: Math, Language Arts, and Reading
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Mentor
The Red Shoe Movement
- Present 14 years
A leadership development company focused on diverse talent, we have a proprietary methodology based on self-motivation and mutual support. We are powered by a movement of women and men allies who support each other for career success. Which means, that when you take part of our programs (from webinars to year-round training and development) you also become part of a larger community which functions as your own fan club that is always there for you. linktr.ee/redshoemovement
We have…A leadership development company focused on diverse talent, we have a proprietary methodology based on self-motivation and mutual support. We are powered by a movement of women and men allies who support each other for career success. Which means, that when you take part of our programs (from webinars to year-round training and development) you also become part of a larger community which functions as your own fan club that is always there for you. linktr.ee/redshoemovement
We have coined the awareness campaign Red Shoe Tuesday, an invitation for everyone to wear their red shoes and ties to work every Tuesday to show support for women's career success. It's a fun way to keep up the conversation about the benefits of having more diversity at the highest decision-making positions. We have enthusiasts in over 160 countries.
Our 7 Red Shoe Movement Principles are at the core of all we do. You can download a Free guide to implement them in your organization from our website.
Languages
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Spanish
Native or bilingual proficiency
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Portuguese
Native or bilingual proficiency
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English
Native or bilingual proficiency
Organizations
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National Association of Professional Women
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Red Shoe Movement
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- Present -
ANA Multicultural Awards
Judge
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ALPFA
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International Women's Forum
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ANA Brand Committee
Walmart Lead
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ANA Multicultural Committee
Walmart Lead
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LatinaStyle
Walmart Representative
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Recommendations received
20 people have recommended Carla
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📸 Incredibly inspiring IMPACT photoshoot session today at the ISP Creative studios, hosted by my DFW Hispanic 100 hermana, Margie Aguilar 📹 I had…
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AVANCE - Association For The Advancement Of Latinos In Sports has launched!!! 🚀🔥🚀🔥🚀🔥 The global sports industry will reach maximum potential…
AVANCE - Association For The Advancement Of Latinos In Sports has launched!!! 🚀🔥🚀🔥🚀🔥 The global sports industry will reach maximum potential…
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I had the pleasure of being invited to attend the July 2024 ANA AIMM Member Forum, which was a fantastic gathering of industry leaders and…
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