“Thank you Caitlyn for stepping up to help the Shopping team! I knew she would be the perfect person to speak authentically to our audience. Her talent and on camera presence brings Shop with Google to life on social. Many Many thanks!”
About
I'm a marketer, founder, and content creator who's all about…
Contributions
Activity
-
I'm happy to announce my new role as Chief Marketing Officer at Kickstarter! As CMO, I will oversee our marketing strategy, leading all marketing…
I'm happy to announce my new role as Chief Marketing Officer at Kickstarter! As CMO, I will oversee our marketing strategy, leading all marketing…
Liked by Caitlyn Kumi
-
I am honored to have contributed to the report, "Leading the AI Revolution: The Crucial Role of HBCUs in Steering AI Leadership," featured by the…
I am honored to have contributed to the report, "Leading the AI Revolution: The Crucial Role of HBCUs in Steering AI Leadership," featured by the…
Liked by Caitlyn Kumi
-
Congratulations to the xfn Google Play team for elevating our Play Points loyalty program during a successful on-the-ground activation in NYC last…
Congratulations to the xfn Google Play team for elevating our Play Points loyalty program during a successful on-the-ground activation in NYC last…
Liked by Caitlyn Kumi
Experience & Education
Licenses & Certifications
Volunteer Experience
-
Student Ambassador
Children's Health International
- 6 years 5 months
Education
•Raised $3,500+ to help a non-profit organization educate and provide adequate healthcare to preschool & kindergarten-aged children in Anum, Ghana
•Managed social media fundraising campaign that generated $1K+ to build a bathroom for children in Anum, Ghana
•Directed semi-annual fundraising campaign presentations to 5+ potential donors
•Gathered 100+ books to create a library at Anum Presbyterian Preschool & Kindergarten
•Designed and implemented innovative…•Raised $3,500+ to help a non-profit organization educate and provide adequate healthcare to preschool & kindergarten-aged children in Anum, Ghana
•Managed social media fundraising campaign that generated $1K+ to build a bathroom for children in Anum, Ghana
•Directed semi-annual fundraising campaign presentations to 5+ potential donors
•Gathered 100+ books to create a library at Anum Presbyterian Preschool & Kindergarten
•Designed and implemented innovative instructional programs that improved English comprehension skills for 60 kindergarten students
-
Team Impact Student Fundraising Campaign Director
University of North Carolina at Chapel Hill
- 2 months
Education
•Launched an innovative 4- week fundraising campaign that generated $4,000+ for The Public-School Foundation by executing an organic social media content strategy
•Recruited, trained, and mobilized 10- person fundraising team to launch a social media marketing strategy resulting in a 50 % increase in raffle ticket sales
•Advanced fundraising strategy and distributed interactive social media content, producing partnerships and in-kind /monetary donations with 20+ local Chapel Hill…•Launched an innovative 4- week fundraising campaign that generated $4,000+ for The Public-School Foundation by executing an organic social media content strategy
•Recruited, trained, and mobilized 10- person fundraising team to launch a social media marketing strategy resulting in a 50 % increase in raffle ticket sales
•Advanced fundraising strategy and distributed interactive social media content, producing partnerships and in-kind /monetary donations with 20+ local Chapel Hill business and organization
•Assessed and drafted weekly marketing recommendation reports driving an increase in profits and overall progress
-
Student Consultant at We Are (Working to Extend Anti-Racist Education)
University of North Carolina at Chapel Hill
- 1 month
Education
•Identified strategies to increase strategic partnerships, revenue, and productivity
•Created a recommendation report to help a startup company provide anti-discrimination educational programs -
Tar Heel Target Ambassador
University of North Carolina at Chapel Hill
- 1 month
Education
•Educated over 250 prospective students on the benefits of attending UNC-Chapel Hill
•Listened and responded to inquiries from prospective high school students
Courses
-
Advertising Creative
-
-
Analyzing Public Opinion
-
-
Business Communication
-
-
Concepts of Marketing
-
-
Critical Thinking
-
-
Digital Storytelling
-
-
Emerging Technologies: Story Telling with Augmented Reality, Virtual Reality, 360 Video, Robots, Drones
-
-
Entrepreneurship & Business Planning
-
-
Human Development & Family Studies
-
-
Interpersonal & Organizational Communication
-
-
Leadership in Action
-
-
Media Management & Policy
-
-
New Media Technologies: Their Impact on the Future of Advertising, Marketing, and Public Relations
-
-
Persuasion
-
-
Principles of Advertising/ Public Relations
-
-
Product Design
-
-
Public Speaking
-
-
Race & Ethnic Relations
-
-
Team Development
-
-
Writing & Reporting
-
Recommendations received
7 people have recommended Caitlyn
Join now to viewMore activity by Caitlyn
-
Nominations are open for the new Forbes Under 30 List! I'm working on the social impact list again, and we're excited to search for the brightest…
Nominations are open for the new Forbes Under 30 List! I'm working on the social impact list again, and we're excited to search for the brightest…
Liked by Caitlyn Kumi
-
Last week, I traveled down to NOLA and went on my first ever brand trip as a plus one to Essence Fest ✨ …and it was better than I could’ve ever…
Last week, I traveled down to NOLA and went on my first ever brand trip as a plus one to Essence Fest ✨ …and it was better than I could’ve ever…
Liked by Caitlyn Kumi
-
GOD IS AWESOME!!! I was at the nail salon when a car ran in to the shop. I was in the 2nd seat. If the car hadn’t hit the traffic light AND if the…
GOD IS AWESOME!!! I was at the nail salon when a car ran in to the shop. I was in the 2nd seat. If the car hadn’t hit the traffic light AND if the…
Liked by Caitlyn Kumi
Other similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore More