Bryan Giese

Why is campaign production so difficult and is there a better way for marketing teams to go to market? If you’ve ever wanted to rewrite the GTM playbook, then you can’t miss our keynote tomorrow afternoon at Echelon X. We’ll share our vision for a more agile, strategy-focused marketing team and demo our prototype, which will help brands and agencies slash production costs and time to market by as much as 90%. See you there! #EchelonX #Protaige #Marketing #AI

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Struggling with manual reporting? Check out this clip from our recent marketing webinar, "Proving Your Marketing Agency ROI to Clients," where experts Jennifer Marino (Global CMO at Marketri), Diana Marie Peralta (Senior Data & Analytics Manager at Scrubbed), and Axelle Dervaux (Marketing Director at ClicData) discuss the biggest challenges. Stay tuned for the on-demand webinar! Schedule consultation with Scrubbed. https://hubs.li/Q02B2Jl20 #Webinar #MarketingROI #MarketingAutomation #DigitalMarketing #ClicData #Marketri #Scrubbed

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🌐✨ Marketers, brace yourselves for the next big industry shake-up! On June 28th 2025, the European Accessibility Act (EAA) takes effect, transforming how we approach digital accessibility. Learn all about it in our latest blog post! 💻 https://lnkd.in/gJJEN5E9

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Reaching millennials requires a fresh approach. This guide explores key marketing strategies to connect with this influential generation and turn them into brand loyalists. Learn about creating authentic content, mobile-first optimization and leveraging user-generated content. https://hubs.la/Q02BBm_V0

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Explore how we overcame the challenge of integrating diverse offerings and specialized features into our exit planning client’s website. Learn about our strategic approach and the impactful results here. https://lnkd.in/gYPkVmKJ #marketing #websitedesign #exitplanning #problemsolversites

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Discover the secret to streamlining your website's design process! Learn how to ditch bulky page builders and harness the power of the block editor for a sleeker, more efficient workflow. Check out our latest blog post for all the details. #webdesign #blockeditor https://lnkd.in/esnEZcFA

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Our latest guide is perfect for beginners looking to enhance their website engagement with popups. No need to be stressed and overwhelmed with the process. Click the link below to learn more.

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Effective website copy can transform visitors into leads and leads into customers. To ensure your website copy resonates and converts visitors into customers, follow these essential tips from author and professional writer Ernest Chaney. #therightmessage https://lnkd.in/gyRgrnzW

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As a marketing professional, you know it doesn’t take much for marketing efforts to descend into chaos. Everything will be fine and dandy, until… (insert correct option): Your designer pulls out last minute Your client wants something entirely different than planned You’re only halfway through the project, and your budget is maxed out So many potential potholes. So many minefields in one single project. AND so many ways to avoid them - that’s what this week’s blog is all about. Project Documentation: A Complete Guide is an invaluable resource for all the essential documents you need to execute successful projects without a hitch. Learn all about the necessary documents for every project stage, plus best practices here! https://lnkd.in/e3YXpfid All the best, Esther from Workamajig [: ]

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Marketing Operations Pro Tip: Power up your VLOOKUPs to save time and frustration! Before the final list import file, MOPs folks and marketers oftentimes find themselves wrestling data across multiple spreadsheets so here are some pro tips to power up your VLOOKUPs: 1. Defining Results More often than not we want to know whether or not the people (the email address) on our current spreadsheet, are on other spreadsheets. The classic VLOOKUP scenario but by using the combination of IF (ISNA) and a VLOOKUP give you the ability to easily run a pass/fail test. In layman's terms, we can say if this person is NOT found (error) give me this unique custom text (e.g. 'not found) but if they ARE found (no error) give me a different unique custom text (e.g. 'found'). Furthermore, if you make error = '1' and no error = '0', you can easily count how many matches were found simply by counting the column. EX: IF(ISNA(…), "text_if_error", "text_if_no_error") 2. Handling Returned Errors Just looking for a cleaner way to handle errors produced by your VLOOKUP? Add the IFERROR function before your VLOOKUP! If you'd like to replace the standard error returned (N/A) with custom text, you can type any text you want in the 2nd argument (value_if_error) (e.g. 'Unable to Find'). If you want to leave the value returned BLANK, just use "". EX: IFERROR(VLOOKUP(…),"Unable to Find") OR IFERROR(VLOOKUP(…),"") #data #datanalysis #microsoftexcel #excel #vlookup #datamanagement #marketingoperations #marketingops #mops #marketingautomation #listimport #listcleaning #listmanagement #datacleanliness #marketing

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Unlock the secrets to high-performing client-agency relationships with our Leadership Guide for Agencies. Learn how to pivot from service to leadership for long-term success. https://hubs.la/Q02sZqQZ0

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Have questions about creating SEO content? Our content strategists have the answers to your most burning SEO questions 🔥

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#ICYMI 91% of marketers with print marketing programs are embracing strategic integration of print and digital channels in 2024. How? By taking advantage of technologies like AI, QR codes, and more to bridge the gap between multiple channels. #multichannelmarketing #digitaltransformation #martech #marketing #personalization https://hubs.ly/Q02wKGMp0

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