“Brea brought unbelievable talent and drive to her job when she came to work with me at Robert Bosch Tool Corporation. Brea's strengths lie within her insight and understanding of people in the organization but more importantly with the users, impassioned brand champions, and aspirational brand loyalists outside of the organization. Brea knows exactly how to drive a movement that lifts the strengths of a brand and opens up new business opportunities. While at Robert Bosch Tool Corporation, Brea inspired the whole Dremel organization to reconnect with the true message of the brand carried by its users. Previous brand opportunities had lied heavily with catering to distribution and not connecting directly with Dremel brand ambassadors. She drove several initiatives which still echo in the halls today. Her launch strategy for Dremel 3D was nothing short of unique and impactful. She re-inspired a talented group of co-workers to think differently and faster. Brea magnificently navigated the PR landscape for a new product line for Dremel while connecting it directly to the brand feeling of creativity and making. Brea was masterful at leveraging social media to connect with brand ambassadors for Dremel. She was even able to choreograph user generated videos to showcase why Dremel does what it does and what that means to those who own a Dremel product. Brea embodies the voice of a brand and passes that message on to all current and potential users. ”
About
Strategic leader with a reputation for building break-through programming that drives…
Experience & Education
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Monster Energy
View Brea’s full experience
See their title, tenure and more.
or
Licenses & Certifications
Volunteer Experience
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Marketing volunteer, Food Delivery
Meals on Wheels of Northern Illinois
- 3 years 6 months
Poverty Alleviation
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Honors & Awards
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Path2Purchase Women of Excellence Finalist
Path 2 Purchase Institute
Languages
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English
Native or bilingual proficiency
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Spanish
Elementary proficiency
Organizations
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CXPA
Customer Experience Advocate and Member
- Present -
ChicagoIMA
Volunteer
- Present -
AustinIMA
Co-Founder, Agency Membership
- Present
Recommendations received
7 people have recommended Brea
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