About
Articles by Bob
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Weaving a New Story: Kinship and Communication in Healing Our Divided World
Weaving a New Story: Kinship and Communication in Healing Our Divided World
By Bob Hutchins
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Training a cat is very different than training a dog. And AI integration is not just another IT project
Training a cat is very different than training a dog. And AI integration is not just another IT project
By Bob Hutchins
Contributions
Experience & Education
Publications
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The Recommendation Age
BuzzPlant Media
This book, The Recommendation Age, will do more than just help you understand the importance of social media marketing and how you do it. Those things will become obvious and you will find confidence-building direction as you keep reading. But if you are trying to reach a changing market you must also understand what has so deeply changed in our society; what made the
Recommendation Age shift so explosive, unstoppable, and permanent; and why you must be part of it.
Packed with practical…This book, The Recommendation Age, will do more than just help you understand the importance of social media marketing and how you do it. Those things will become obvious and you will find confidence-building direction as you keep reading. But if you are trying to reach a changing market you must also understand what has so deeply changed in our society; what made the
Recommendation Age shift so explosive, unstoppable, and permanent; and why you must be part of it.
Packed with practical examples and case studies. -
New York Times article/Interview
New York TImes
Interview about his role in the marketing of The Passion of The Christ movie and the Chronicles of Narnia film by Disney.
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Inc. Magazine articles
Inc. Magazine
Interviewed about his role and his agency- BuzzPlant, in marketing major movie releases and projects. Digital marketing.
Projects
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EKOM.ai Case Study
According to a Gartner Study, Retail brands are seeing as much as a 25% bump in non-branded in organic traffic from AI-generated landing pages and personalized product descriptions. Source: Gartner L2 Digital IQ Index
EKOM CASE STUDY
EKOM takes traditional AI-generated content further by infusing real-time market search data - turning static PDPs into dynamic PDPs - and unlocking new levels of commercial intent traffic for brands and retailers.
Languages
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Spanish
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