Beth McNamara

“Beth is a singular talent: a strong, visionary leader who also excels at collaboration and co-creation. During the six years Beth and I worked together, I had the privilege of witnessing firsthand Beth's ability to build trust, gain buy-in, and bring stakeholders along as she led cross-functional teams. She fostered terrific working relationships, and was held in very high regard by her colleagues. Beth also was a highly effective manager and mentor for the consultants on her team; she supported them when they needed it, offered guidance at key turning points, and gave them runway to lead whenever possible. Beth is an excellent marketer - who never takes her eye off the big picture. She was always gently pushing and inspiring those around her to look beyond the immediate to craft a more compelling story and experience for customers. Yet Beth can also effectively oversee key details - she oversaw numerous complex, multi-channel marketing campaigns that were highly successful, meeting challenging objectives and delivering strong in-market KPIs. I can't recommend Beth highly enough! ”

“Beth is a highly talented marketing strategist with a proven track record of creating and launching integrated campaigns that outperform expectations, delivering KPIs that range from solid to wildly successful. Her ability to craft integrated marketing strategies is founded on a deep (and evolving) understanding of specific tactics and approaches. She knows how to combine digital, print, email, social and other approaches for maximum punch, with a deft hand for detail in messaging, imagery, and the consumer experience. She frequently pushes us to try new things - in a recent example one of the tactics she proposed that we tried performed at 5x the industry benchmark. Beth is also truly enjoyable to work with - she has great relationship management skills, fantastic communication skills and a great sense of humor. I know I can count on Beth because she always delivers! If I were building a team she would be one of the first people I would hire. I cannot recommend her highly enough. ”