Fayetteville, Arkansas, United States
Contact Info
9K followers
500+ connections
About
Articles by Andy
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Why Customer Innovation Shouldn’t Start with The Customer.
Why Customer Innovation Shouldn’t Start with The Customer.
By Andy Murray
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The Key Essentials for a Customer-Centric Organization: Collect and Store Customer Data
The Key Essentials for a Customer-Centric Organization: Collect and Store Customer Data
By Andy Murray
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The Key Essentials for a Customer-Centric Organization: Establish a Single View of the Customer
The Key Essentials for a Customer-Centric Organization: Establish a Single View of the Customer
By Andy Murray
Contributions
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How can a Retail Marketing Manager build a team that adapts to change?
The ability of a team to adapt to change is largely affected by the leader's ability to lead change. Bringing teams to embrace a quest into the unknown is easier if they have a clear A to B. A) An understanding of the problem to be solved and B) A picture of what the outcome will look like when you get there. And secondly, when teams are invited in to co-create the path, there's more ownership and commitment People don't kill what they co-create.
Activity
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It was a dream to spend the day in Cannes with Andy Plesser, Jon Watts and the rest of the Beet.TV crew. Retail media was centerstage - and CVS…
It was a dream to spend the day in Cannes with Andy Plesser, Jon Watts and the rest of the Beet.TV crew. Retail media was centerstage - and CVS…
Liked by Andy Murray
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So proud of Anne Martin on receiving the Path to Purchase Institute Retail Media award last night. Her work on Albertsons in conjunction with the…
So proud of Anne Martin on receiving the Path to Purchase Institute Retail Media award last night. Her work on Albertsons in conjunction with the…
Liked by Andy Murray
Experience & Education
Volunteer Experience
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Board of Directors
POPAI - Point of Purchase Advertising International
- 1 year
Publications
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It's a Customer's World Podcast
Customer Centric Leadership Initiative, Walton College of Business
Honors & Awards
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Shopper Marketing Hall of Fame
Path to Purchase Institute
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40 under 40
Northwest Arkansas Business Journal
Recommendations received
36 people have recommended Andy
Join now to viewMore activity by Andy
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Huge congratulations to the entire team. It is massive. Huge shout out to our brand partners Michelle Deignan Nicolas Henault Nicole Fischer. To…
Huge congratulations to the entire team. It is massive. Huge shout out to our brand partners Michelle Deignan Nicolas Henault Nicole Fischer. To…
Liked by Andy Murray
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