“Working with Andy was a pleasure and a learning experience. Andy always tried to make my life easier, even though we were working in opposite timezones. It was the first time for me to be a part of a global team but Andy always tried to give me the best possible mentorship. I have always seen him balance data and creativity — something that I have tried to learn from him. He worked towards my professional growth in the field of brand management and encouraged me to attend a conference and workshop in the US which offered such amazing perspective of marketing to me. He is extremely empathetic, positive and a great listener. I have always had something — professional or personal — to take away from the conversations we had.”
Activity
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No matter what side of the aisle you're on, remember that some people will always see you as "an ethnic minority immigrant" because of your skin…
No matter what side of the aisle you're on, remember that some people will always see you as "an ethnic minority immigrant" because of your skin…
Liked by Andrew Lum
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I'm beyond thrilled to share the results from the first year of Ryse Health's partnership with CareFirst BlueCross BlueShield. Though the outcomes…
I'm beyond thrilled to share the results from the first year of Ryse Health's partnership with CareFirst BlueCross BlueShield. Though the outcomes…
Liked by Andrew Lum
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Beyond thankful for the awesome teams at Kraft Heinz, Rethink and Maximum Effort for linking arms to make this happen! LFG! ❤️ 💛 Oh and see…
Beyond thankful for the awesome teams at Kraft Heinz, Rethink and Maximum Effort for linking arms to make this happen! LFG! ❤️ 💛 Oh and see…
Liked by Andrew Lum
Projects
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Tile - 2017 Brand Campaign - Lost Panda
Tile - 2017 Brand Campaign - Lost Panda
Winner of 10 marketing industry awards including 2018 Cannes Lion, CLIO, D&AD, and Webby awards
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PlayStation Plus - 2014 Brand Campaign
- Present
PlayStation Plus TV ad in partnership with launch of PS4 video game console
Honors & Awards
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Hermes Creative Award
Association of Marketing and Communication Professionals
Platinum Hermes - Documentary Video
Platinum Hermes - Cinematography -
Clio Award
Clio
- Silver Clio / Animation for Lost Panda ad
- Silver Clio / Visual Effects for Lost Panda ad
- Bronze Clio / Direction for Lost Panda ad
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Cannes Lion
Cannes Lions
- Bronze Lion / Film Craft Animation for Lost Panda ad
- Bronze Lion / Film Craft Art Direction for Lost Panda ad -
D&AD Award
Design and Art Direction Organization
- Wood Pencil / Film Advertising Crafts / Direction for Film Advertising / 2018
- Wood Pencil / Film Advertising Crafts / Art Direction for Film Advertising / 2018
- Wood Pencil / Film Advertising Crafts / Animation for Film Advertising / 2018 -
Webby Award
International Academy of Digital Arts & Sciences
- Jury Winner & People's Voice Winner in Short Film (Branded) category for Tile - Lost Panda ad
- People's Voice Winner in Art Direction category for Tile - Lost Panda ad -
"40 Under 40" Brand Leaders - Class of 2014
Brand Innovators
Industry leaders were selected based on their professional accomplishments, ability to leverage digital media and emerging advertising technology platforms (including digital video, social media, mobile, content data and analytics and e-commerce) to implement “best-of-breed” marketing and advertising campaigns.
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Effie Award - Gold
American Marketing Association
Beverage non-alcoholic category
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Jay Chiat Award - Bronze
4A's - www.aaaa.org
Category - Campaigns for Existing Brand
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Kraft Excellence Award
Kraft Foods
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Global Integrated Marketing Award
Kraft Foods
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Gold W3 Award
Academy of Interactive and Visual Arts
Category - Visual Appeal
Category - Food & Beverage -
Interactive Media Best in Class Awards
Interactive Media Council, Inc
Categories - Youth, Food/Beverage, and Games - Playing
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Outstanding Achievement in Web Development Award
Web Marketing Association
Recommendations received
4 people have recommended Andrew
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What an epic day when these two incredibly humble and curious superstars graced us with their presence at On Labs Zurich a few weeks ago, the…
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What can I say other than thank you to our wonderful network of partners who traveled from across EMEA to participate in a dynamic and day long…
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Justin Meng joined Prologis today to lead investor relations. In this role, he will manage relationships with investors and analysts, lead our…
Justin Meng joined Prologis today to lead investor relations. In this role, he will manage relationships with investors and analysts, lead our…
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It is an honor and a privilege to be contributing during historic and transformative times supporting the expansion of the Global Entertainment…
It is an honor and a privilege to be contributing during historic and transformative times supporting the expansion of the Global Entertainment…
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Excited to work with Spin Master in our first line of collectible figures based on hit PlayStation Studios titles.
Excited to work with Spin Master in our first line of collectible figures based on hit PlayStation Studios titles.
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And that's a wrap. Getting ready to head back after a great week with our counterparts at Samsung HQ. Thank you Haejung Choi and Heejung Chung for…
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