Allie Burnaford

Get the scoop on top news from Salesforce's World Tour NYC including: ✅ #DataCloud offerings to unlock trusted business and customer data ✅ The new Zero Copy Partner Network which makes connecting data outside Salesforce even easier ✅ General availability of Einstein Copilot and new Copilot actions Watch here #SalesforceTour

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Zero-Trust Your Way to Stronger Customer Relationships. On my blog writeup on Salesforce Architects Medium Publication - See how MuleSoft helps build a secure foundation for your integration strategy.

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From marketing chief to customer champion: Discover the key shifts B2B CMOs are making to drive success in the digital age. Appian's CMO, Randy Guard, provides an insight into the role of marketing in this customer-centric era. #Appian #B2BMarketing #CustomerChampion

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90% of top-performing companies use incentive programs to reward their sales associates, but manually managing complex incentive compensation plans can be difficult and time-consuming. Today, Salesforce announces the immediate availability of the Salesforce Spiff incentive compensation management add-on for Sales Cloud. With Spiff, revenue professionals can get a handle on complex incentive compensation plans and quickly understand the factors influencing revenue performance. Learn more:

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ServiceNow ITOM Visibility enables you to accelerate your multi-cloud journey with end-to-end service visibility, while our Cloud Accelerate product streamlines workflows with automation. Join us to learn what’s new in both of these powerful products. See live demos and learn how you can start implementing the new innovations right away. http://spr.ly/6042e0xaE

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Hello #chicago! In two weeks we're returning to the windy city! Highlights of attending: You’ll get the chance to hear from like-minded business leaders from Mars Petcare, Daikin Applied Americas, Netflix, and more, who’ve made an impact in their organizations. Additionally, there will be many opportunities to network and exchange knowledge with industry peers, product experts, partners, and Anaplan leadership on best practices, evolving business strategies, and so much more. The list of attendees is well over 400 people, can you imagine the kind of high-impact conversations that will be had? So, are you going to seize the opportunity? #ConnectedPlanning #Anaplan #connect #bestpractices #thoughtleadership #enterpriseplanning #enterpriseperformance

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Another great session with Tiffany Devlin-Drye and Tat Leung! Give it a listen if you'd like to hear our top two experts chat about the evolution of CPQ and more. #cpq #quotetocash

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Today Workday announced fiscal 2025 first quarter financial results, underscoring how continued investments and leadership in AI innovation are paving the way to long-term, durable growth. Read more here: https://w.day/4azTIP5 #WDAYForeverForward #TeamWDAY

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Good learning on Marketing Cloud and Data Cloud success...

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Today Workday announced fiscal 2025 first quarter financial results, underscoring how continued investments and leadership in AI innovation are paving the way to long-term, durable growth. Read more here: https://w.day/4azTIP5 #WDAYForeverForward #TeamWDAY

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Sales reps spend just 20% of their time on the phone selling to prospective customers. New innovations from @Salesforce are designed to help sellers: ✅ generate call summaries ✅ identify actionable insights directly from their teams’ calls ✅ accelerate call preparation and follow-up through automated agendas and to-do lists Learn more:

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Sales management has always been tricky. The more you try to "manage" the team, the less time they have to go and sell. The push and pull has always been a challenge, but AI has the potential to improve that in some big ways. Tools that increase efficiency and sales performance while also proactively providing the insight managers need to do their jobs are available now. If you have Salesforce you should be looking at Einstein and what its capable of.

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Leading energy companies are taking their field operations to the next level with #Salesforce. Embedded generative AI makes work orders and field procedures simple and effective for all employees and contractors. Check out this informative video showcasing how Salesforce's platform helps identify operational issues, collaborate on solutions, and execute those solutions in the field while prioritizing health and safety concerns. Watch now to see how digital transformation is revolutionizing the energy industry. #digitaltransformation #energyindustry #power #energy #cloud #crm #fieldoperations #mobile #digital #data #ai

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We often encounter Salesforce orgs that have been around a number of years, with minimal investment in them since the initial implementation. In almost every case these orgs are fully of dirty data, unused fields, and unrealized potential. Salesforce is constantly releasing new features and if you're not adopting a strategy of continuous improvement to leverage that, you might as well buy an off the shelf CRM elsewhere.

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World Forum is coming back to Dallas - October 8, 2024! Add it to your calendar today and be on the lookout for registration information over the coming weeks! In the era of AI, knowledge is power. Join us at one of our #ServiceNowWorldForum 2024 stops to learn how you can harness the power of AI to transform your business today: http://spr.ly/60449YDFo?

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Connections is almost here! Check out this 5 minute guide to everything a Marketer needs to know for #CNX24. Salesforce Marketing Cloud

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Successful customers. That is why we do what we do. Hear first hand how a successful customer leverages the Salesforce commerce and CPQ platform to transform their business.

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