Over the years, companies have been in the news for costly monetization choices (think a 🚘 company's heated seats subscription, a movie subscription company or even a niche 🎧 streaming service). A lot can be learned from these companies monetization journeys. We share some recommendations on what NOT to do 👇🏻.
About us
15 years ago, Zuora was born out of a vision that we could evangelize a fundamentally new way of doing business by shifting the focus of companies to deliver recurring, people-centric services instead of a one-time sale of products. This is how we coined the term, the Subscription Economy®. Today, we see others evangelizing this term, and building entire communities around it. The Subscription Economy isn’t (and never was) just about subscription business models but, direct, recurring relationships with customers through any business model. Subscriptions were only just scratching the surface and now, the market recognizes the Subscription Economy for what it truly is-a relationship-centric economy. Companies have realized that the path to growth going forward is to establish direct, digital relationships with their customers, and to nurture and monetize these relationships through an ever growing set of digital services. Alongside this evolution, Zuora has been there every step of the way. We started with Zuora Billing, and have expanded our award-winning multi-product portfolio to include Zuora Revenue, Zuora Collect and Zuora Central Platform. More recently, we’ve added subscription experience platform Zephr to our family, further expanding our capabilities to serve as an intelligent hub that monetizes the complete quote to cash and revenue recognition process at scale. We call this Monetization.
- Website
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http://www.zuora.com
External link for Zuora
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- Redwood City, California
- Type
- Public Company
- Specialties
- Subscription Billing, Subscription Commerce, Subscription Finance, Subscriber Insights, Subscriber Analytics, and Revenue Recognition
Products
Zuora
Subscription Management Software
Bring your entire subscription business under one roof. Zuora is a central hub for your subscription business. Launch, monetize, and manage the entire order-to-revenue process on a single platform.
Locations
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Primary
101 Redwood Shores Pkwy
Redwood City, California 94065, US
Employees at Zuora
Updates
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Ship faster. Ryan Johnson, Chief Product Officer at CallRail explains his approach to shipping features through alphas to gain feedback and deliver what customers wants. He also shares: - How to discern what you should do versus its value - Managing the pace of change - His experience with agile transformation And more! Listen to the full conversation on your favorite podcast platform or watch the conversation in the comments.
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Are consumers embracing AI? According to our latest survey, only 28% are using these services. Dive deeper into how consumers are using AI and how companies can provide value with AI tech. https://bit.ly/4cmIsGl
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As MarketWise's portfolio of companies continued to expand, it recognized the need for a new and robust fraud protection partner to safeguard against payment fraud and minimize costly chargeback rates. Find out how Zuora was able to help in the comments.
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Paywalls have evolved over the years. From Paywall 1.0 that was fairly general and simplistic to Paywall 2.0 that's data driven and aimed at identifying high-propensity subscribers. And they are changing again to a more dynamic and agile strategy backed by AI and data analytics. Welcome to Paywall 3.0. https://bit.ly/3Woeqfq
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Team ☕ or team 🍵 ? 📖 , 🎧 or 🎬 We asked attendees at #SubscribedLive last month to share some of their favorite beverages, subscriptions and more. What's your favorite subscription right now? Shayne Mullen, Adyen Akshay Patel, Amazon Web Services (AWS) Simone Genovesa Beasley, Avalara Avalara Partner Tricia Olson Christina St.Pierre Michelle Johnson Nina Bourgeois
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Should you build your own billing system? Custom is best right? Before getting started, here are three risks of a homegrown subscription billing system: 1️⃣ potential for delayed time-to-market and lost opportunities 2️⃣ error-prone financial reporting 3️⃣ costly maintenance for integrations and compliance Dive deeper into these potential risks in the comments.
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Get a behind-the-scenes look at the development of the Zumba app, learn how both instructors and students benefit from it and more.
Reimagining Product Teams
Zuora on LinkedIn
Affiliated pages
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Stock
ZUO
NYSE
20 minutes delay
$8.37
-0.1 (-1.181%)
- Open
- 8.48
- Low
- 8.35
- High
- 8.51
Data from Refinitiv
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