The countdown is on! ⏰ Less than one week until iMedia's Future of Marketing Summit in New Zealand. We're excited for an action-packed few days of connecting with industry leaders and exploring the latest developments and opportunities for marketers to capture a better kind of attention. We hope to see you there! 🇳🇿 #iMediaFOMNZ iMedia Summits & Events AU, NZ & SEA
Vistar Media
Advertising Services
We're the world's leading end-to-end programmatic ecosystem for digital out-of-home.
About us
Vistar Media is the home of out-of-home (OOH). Out there, in the streets, ad space intersects time and place. It’s a part of life. OOH campaigns inform, entertain, attract - and they can change the course of someone’s afternoon. At Vistar Media, we facilitate that serendipity hundreds of thousands of times a day Our goal is simple: to help marketers leverage OOH’s unique ability to motivate and delight. Persuade and captivate. Stand out and blend in. Through our truly intelligent platform that hosts the world’s most extensive OOH inventory, we provide the scale, data and expertise that allow brands to capture a better kind of attention. We believe that OOH is both timeless and future-proof. Why? Because it speaks to the human need to look up and around, but it’s always evolving and improving, infusing novelty into everyday life and opening up new opportunities. With Vistar, OOH is not only the most enduring channel in media, it’s also getting better every day. We’ll see you out there.
- Website
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http://www.vistarmedia.com
External link for Vistar Media
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Vistar Global HQ, NYC
- Type
- Privately Held
- Founded
- 2011
- Specialties
- DOOH, location-based media, ad serving, exchange, geospatial systems, inventory management, programmatic, digital signage, digital out-of-home, out-of-home, Enterprise solutions , Software as a service, SaaS, Content management system, CMS, and Outdoor advertising
Products
Vistar Media
Location Intelligence Software
We connect marketers to out-of-home (OOH) networks, helping them scale campaigns for personalized, contextual storytelling around the world. DSP: Vistar’s DSP connects marketers to the largest network of ad space in OOH. Built to power a programmatic digital out-of-home (DOOH) ecosystem when Vistar first launched, today it’s used by marketers to plan campaigns that leverage hyper-contextual storytelling to capture a better kind of attention. SSP: OOH thrives on the ability to integrate campaigns seamlessly into the physical world, inspiring moments of action. Vistar's supply-side platform (SSP) brings automation to the physical ad space so that media owners can manage OOH inventory efficiently and make their screens part of those serendipitous marketing moments.
Locations
Employees at Vistar Media
Updates
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In a record-breaking season for political ad spend, every impression counts. With digital out-of-home (DOOH), you can cut through the noise and reach voters where it matters most—in the real world. Ready to gain a strategic edge with DOOH? From creative strategies and targeting best practices to measuring impact, our guide has the insights you need to plan and launch your next campaign: https://hubs.la/Q02Jg-4K0
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Sign Media Canada recently interviewed Lorena Forster & Olivier Paquet-Thibodeau, Senior Account Executives at Vistar Media Canada, on how Canadian retailers are embracing point-of-purchase advertising to inspire last-minute purchases among customers. 🛒 Lorena & Olivier share insights into the latest technologies to more effectively use POP signage, current trends and how integral this "last mile" touchpoint is with consumers for retailers. Catch up on the conversation here 👉 https://hubs.la/Q02J56H00
Canadian Retailers Embrace POP Culture - Sign Media Canada - August 2024
signmedia.ca
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Brazil, we have arrived! 🇧🇷 Together with PRODOOH, we're excited to announce we are officially live in Brazil, extending our SSP, DSP, and dedicated activation and educational support to advertisers and media owners across the vibrant country. Now, local advertisers can take advantage of the technology and programmatic expertise needed to run impactful DOOH advertising campaigns, while brands around the world can tap into this important market through a network of premium inventory across Brazil. 🌎 Learn more about this exciting milestone in Vistar's expansion plans across Latin America, and how you can start planning campaigns in this market today: https://hubs.la/Q02J0k3Q0
Vistar Media Launches in Brazil, Expanding Programmatic DOOH Capabilities & Expertise Across Latin America
vistarmedia.com
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Did you know? 93% of shoppers make at least one unplanned purchase per trip. A well-placed, attractive display inspires a shopper to purchase by creating a sense of urgency and desire. ✨ Point-of-purchase isn't just another ad placement—it's your brand's last chance to make an impression and influence a consumer's shopping cart. #POP highlights the importance of the shopper throughout the buyer’s journey, presenting campaigns that: ✔️ Effectively catch the eye and make an impression ✔️ Create a strong sense of urgency ✔️ Prompt shoppers to take immediate action If you're ready to turn browsers into buyers and see your sales figures soar, embrace the power of POP in your marketing strategy! 👉 https://hubs.la/Q02GCSxg0
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Spike, Serve and Bump! 🏐 What a fantastic day we had yesterday at our annual volleyball tournament in Toronto! A big thank you to all our amazing partners who joined us and made the event a success. 🎉 Congratulations to our champions from INNOCEAN Canada for their stellar performance! 🏆 We’re already looking forward to seeing everyone on the sandy courts again next year!
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Nike is stepping outside the box to kick up their 3D #DOOH game worldwide. 👟 Unveiling new Air Max designs that appear to float in mid-air, Nike has captured the element of surprise and the virality of immersive experiences. Our latest blog explores this campaign and others that are sure to spark your inspiration ✨ 👉 https://hubs.la/Q02HS3Z00
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Happy #InternAppreciation Day! 🎉 Here’s to our summer stars who have been lighting up our teams with their hard work and dedication! Our interns have been taking on challenges and bringing fresh perspectives to our teams. 💡Thank you for turning every task into a triumph and every project into a masterpiece. Here’s to the future leaders, innovators, and game-changers. Keep shining brightly—your journey is just beginning, and we can’t wait to see where it takes you! 🌠
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For the return of House of the Dragon Season 2, HBO Max rolled out a targeted DOOH campaign across the Netherlands. PHD Media Nederland strategically placed screens in peak traffic areas to amplify visibility and build excitement. With precision placement, they ensured that every commuter and visitor knew exactly where to catch the next episode. 🐉 Eager to learn more about this campaign? Click to check it out 🔽 https://hubs.la/Q02HVTPf0
Creating buzz: HBO's DOOH campaign for House of the Dragon S2
vistarmedia.com
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Sandra Scott, Sales & Partnerships Director, New Zealand at Vistar, shared her insights with StopPress on why June plays an important role in budget and media planning for brands and agencies across the country. With many businesses looking to utilise annual budgets before the fiscal year ends, Sandra highlights how programmatic #DOOH is particularly well-suited for this period, offering the flexibility and precision needed to target specific demographics effectively – ensuring that ad spend is maximised for optimal returns. Read more about Vistar's end of finanical year analysis in New Zealand here 🇳🇿 👉https://hubs.la/Q02HSLBC0
Vistar Media analysis reveals June's important role in annual budgets - stoppress.co.nz
https://stoppress.co.nz