UX Research and Strategy Group

Barnum Effect Barnum effect occurs when people give high accuracy ratings to descriptions of their personality that they believe are tailored specifically for them. However, these traits are in fact vague and general enough to apply to almost anyone. The Barnum effect relates to widespread acceptance of some beliefs and practices, like astrology, fortune telling and some forms of personality tests. #uxd #cognitivebias #cognitive #bias #uxrs #ux101 #cx #ux #psychology #uxdesign #uxpsychology #designresearch #designstrategy #uxresearchandstrategy #userexperience #uxresearch #userresearch #uxlearning #uxprocess #uxinspiration #designinspiration #uxresearcher #creativethinking

You have to start with the customer experience and work your way back to technology. — Steve Jobs #uxd #quote #uxquote #ux101 #cx #ux #uxdesign #uxrs #designresearch #designstrategy #uxresearchandstrategy #userexperience #uxresearch #userresearch #uxlearning #uxprocess #uxinspiration #designinspiration #uxresearcher #creativethinking

Mark your calendars! We’re only a week away from hosting Senior Design Researcher @ Microsoft, April Reagan, to discuss a UX researcher’s role in the face of innovation. In this talk, you will learn practical techniques on how to use foresight as a powerful tool, ensuring you are prepared to take on any technological shift that will come to the UX industry. Did we mention that this event is free? Register here: https://lnkd.in/gSzrjQPr

CTA CTA stands for Call to Action. In web and product design, a CTA is usually a button and its main purpose is to induce people to take certain actions on a particular page or screen. Often this call to action is to purchase something, but it can also be for things like contacting the company or subscribing to a newsletter. #uxd #uxterms #termtuesday #ux101 #ux #uxdesign #uxrs #terminologytuesday #designresearch #designstrategy #uxresearchandstrategy #userexperience #uxresearch #userresearch #uxlearning #uxprocess #uxinspiration #designinspiration #uxresearcher #creativethinking

Photo Studies To learn more about a participant in their natural environment, you can conduct a Photo Study. In this UX research method, you ask people to take and share photos of their world, and ask them to explain the photos. You can learn a lot about a person through their photos, like: -See what is important to them -Learn about their process -Discover how their world is set up -Learn about the technology they use Use a Photo Study as a prompt for a conversation and a visual way to gather insights. #uxd #uxmethod #methodmonday #ux101 #cx #ux #uxdesign #uxrs #designresearch #designstrategy #uxresearchandstrategy #uxmethodmonday #userexperience #uxresearch #userresearch #uxlearning #uxprocess #uxinspiration #designinspiration #uxresearcher #creativethinking

What is the next big trend in UX? And more importantly, does it matter? Are you, as a UX researcher prepared to take on the next innovation in UX? Who better to answer these questions than April Reagan, a 30-year veteran in the industry! Please join us on July 30 for this free event by registering here: https://lnkd.in/gSzrjQPr

While design research permeates all facets of life, UX design in particular is a fixture in the tech industry. How do UX researchers position themselves in the face of constant technological innovation? April Reagan, Senior Design Researcher at Microsoft, will speak to the UXRS community on how UX researchers can minimize risks and maximize positive impact. Check out this free event by signing up here: https://lnkd.in/gSzrjQPr

Unlock the power of Customer Satisfaction Metrics! From Net Promoter Score to Customer Effort Score, swipe through to demystify the key metrics driving customer success! #uxresearch #userresearch #uxlearning #uxprocess

It’s our pleasure to be hosting April Reagan as the speaker for this month’s event on July 30th. April brings over 30 years of experience in the industry to talk about how UX researchers can use intentional foresign to propel their research. This event is free so if you’re interested, please don’t hesitate to sign up here: https://lnkd.in/gSzrjQPr

Consistency Bias Consistency bias happens when a person incorrectly remembers their past attitudes and behavior aligns with, and resembles current attitudes and beliefs. People are hard wired to stand by a commitment that they have verbally shared, and this cognitive bias ties into that. Consistency portrays trust in a lot of people’s eyes, so consistency bias comes into play when a person wants to be perceived as reliable and trustworthy. #uxd #cognitivebias #cognitive #bias #uxrs #ux101 #cx #ux #psychology #uxdesign #uxpsychology #designresearch #designstrategy #uxresearchandstrategy #userexperience #uxresearch #userresearch #uxlearning #uxprocess #uxinspiration #designinspiration #uxresearcher #creativethinking