Fully Integrated Marketing Programs, Radio, Digital, Print, TV, DM, Social Media, Viral, Branded Response, Direct Response, Branded Content, Advertising, Retail, Package Design, POP etc, Digital Media Buying, Media Buying, Creative, Production, Research, Strategic Insights, Social Media, and Influencer Marketing
BIG WOO NEWS!
We're thrilled to officially announce our exciting new partnership with We Are Social, the world's first, largest, and most award-winning socially-led creative agency! This strategic collaboration marks the launch of Hello in the US — a distinct boutique agency with the agility of a startup, born from the world's largest social media agency. Valerie Moizel will be taking on the role of President and Chief Creative Officer for Hello, US! We are excited to maintain our nimble, highly personalized approach while leveraging the vast capabilities and resources of We Are Social. If we haven't had the pleasure of working with you yet, we can't wait to say Hello!
BIG WOO NEWS!
We're thrilled to officially announce our exciting new partnership with We Are Social, the world's first, largest, and most award-winning socially-led creative agency! This strategic collaboration marks the launch of Hello in the US — a distinct boutique agency with the agility of a startup, born from the world's largest social media agency. Valerie Moizel will be taking on the role of President and Chief Creative Officer for Hello, US! We are excited to maintain our nimble, highly personalized approach while leveraging the vast capabilities and resources of We Are Social. If we haven't had the pleasure of working with you yet, we can't wait to say Hello!
BIG WOO NEWS!
We're thrilled to officially announce our exciting new partnership with We Are Social, the world's first, largest, and most award-winning socially-led creative agency! This strategic collaboration marks the launch of Hello in the US — a distinct boutique agency with the agility of a startup, born from the world's largest social media agency. Valerie Moizel will be taking on the role of President and Chief Creative Officer for Hello, US! We are excited to maintain our nimble, highly personalized approach while leveraging the vast capabilities and resources of We Are Social. If we haven't had the pleasure of working with you yet, we can't wait to say Hello!
New episode, out now!
I'm joined by Alicia Yoon, Founder and CEO of Peach & Lily this week and we’re talking about how her own skincare journey with severe eczema ignited her passion to help others with their journey. Tap the link below to learn more about the glow-up that led to the viral Glass Skin trend on TikTok!
LINK HERE: https://bit.ly/3NpJZSo#shedynasty#womenwhorule#skincare#glassskin#peach&lily
New episode out now, and you won’t want to miss this one!
Taryn Jones Laeben, Founder and President of IRL Ventures, joins me to discuss how her incredible journey working with top name brands led her to start her own company in order to back founders and startups in a meaningful way. Hit the link below to hear some truly empowering words of wisdom!
LINK HERE: https://bit.ly/3sC1lEu#shedynasty#womenwhorule#investmentfirm
Our latest episode is finally here!
Alex Friedman, Co-Founder of LOLA and Managing Director/Partner at BCG, shares her story of how a lack of ingredient transparency within big tampon brands inspired her to start her own business and destigmatize the conversation. Hit the link below to hear how she sparked such an important conversation!
#shedynasty#womenwhorule#womeninadvertising#LOLA#reproductivehealth
Link: https://bit.ly/3PREE6R
Home appliances aren't just lifeless gadgets, they're expressions of who we are and how we want to live! Check out the latest article from our CEO, Valerie Moizel, on the emotional firepower these unsung heroes have!
We’ve got a live one!
Heidi Zak, Co-Founder and CEO of ThirdLove, is on this week discussing how one shopping trip at Victoria’s Secret sparked the idea to disrupt an entire category. Hit the link below to hear about how her company became the top online intimate brand among millennials!
#shedynasty#womenwhorule#thirdlove
Link: https://bit.ly/3ZAafhQ
Over the past few months, the online landscape has been nothing short of a rollercoaster of emotions! It's like a digital battlefield out there, with every app vying for the top spot and users not holding back their passionate feedback. As a brand, navigating this whirlwind can be overwhelming. But don't worry, we are here with the latest 411 to keep you ahead of the game.
Facebook: Can you feel the pulse of Facebook? It's not just the world's most widely used social media platform; it's a place where connections bloom and communities thrive. With a staggering 1.8 billion people engaging in the vibrant world of Facebook Groups every month, the potential to connect with your target audience is endless.
TikTok: TikTok remains the reigning champion of the social realm, especially since the launch of TikTok Shop. Now, small businesses can tap into the TikTok algorithm to showcase their products to users. Shopify raves about it, claiming that "20.6% of consumers who make social media purchases do so frequently on TikTok." The authentic bond that can be made on TikTok is truly unique and it gives brands the opportunity to create a fiercely loyal fanbase.
Instagram: Love it or loathe it, Instagram is here to stay. It remains a vital platform where you can make an memorable first impression with potential customers, thanks to its visually-driven platform brimming with e-commerce potential. Moreover, nearly 40% of Gen-Z prefers Instagram (and TikTok) over Google. So, optimizing your presence here is key to expand your influence.
X: Alas, RIP Twitter! X may have undergone a rebranding, but it still boasts hundreds of millions of passionate users. Tech Crunch notes a 4% dip in weekly active users following the rebrand, leaving us intrigued about the emotional reactions to X's ongoing transformations
Threads: The shiny new contender is at the bottom of the barrel. According to Time, Threads has less than a tenth of X's active daily users, but it's remarkably user-friendly. If you have the budget and bandwidth, it could be worth exploring.
Snapchat: Snapchat is ablaze with the fiery enthusiasm from Gen Z, but is it the right place for your business? Snapchat offers an opportunity for businesses with an already well-established community to forge more intimate connections. However, bear in mind that since all content here has an expiration date, growing a lasting emotional bond can be quite the challenge.
That about sums up this week's 411! Did we miss anything? Let us know what else you would like to learn in the comments below.
#socialmediaforbusiness#topsocialplatforms#socialmediamarketing
