The Uplift Agency

My youngest daughter excitedly told me, “Mom, I made a work laptop, a notebook, and I’m talking to three clients.” It was a heartwarming moment as she emulated my work at The Uplift Agency. This experience reminded me that our children observe how we navigate challenges, handle stress, celebrate victories, and achieve success in our professional lives. They keenly pay attention to our response to adversity, our attitudes, dedication, and the delicate balance we strike between work and home life. With many people working remotely now, our children have the opportunity to observe us more than ever. I wonder how it will influence their own relationship with work. I hope my children observe that I love what I do and who I work with, that I’m motivated by a higher purpose to drive sustainable and responsible business transformation, and that though my company is my fourth child - they will always come first. #responsiblebusiness #workingparent #sustainablebusiness #sustainability #CSR #priorities

The sustainability conversation is heating up. Consumers and stakeholders expect more, with 73% of U.S. adults believing corporations should do more to combat climate change. In response, companies are setting bold goals – 1/3 of the world's largest have net-zero targets. But here's the problem: Fewer than 10% have a plan to get there. Combine this with stricter regulations like California's Climate Accountability Package and a surge in climate litigation (over 2,300 cases as of May 2023!), and we have a pressure cooker situation happening to companies. 🌿 Rising expectations 🌿 Premature claims 🌿 Increased scrutiny The result? Communicators, lawyers, and sustainability professionals are navigating a complex landscape with significant risks. Is your company prepared? Uplift can help you navigate this greenwashing pressure cooker and build a genuine sustainability strategy with clear communication and achievable goals. Schedule a free consultation: https://lnkd.in/gUK96ABW #Sustainability #Greenwashing #ClimateChange #Communication Sources: 1-  https://lnkd.in/d5G3PHR 2 - https://lnkd.in/dJxc7NtP 3-  https://lnkd.in/gpPtFkrT 

Catch up on the latest happenings and trends in social impact and sustainability to find out what your company may need to consider & dive into next on your journey. Uplift your #sustainability and #socialimpact. Check out this edition of The Impact Insider ➡️ Uplift’s newsletter. #sustainabilitytrends #socialimpactnews #sustainabilitynews #sustainabilityreporting #sustainability #impact

Imagine this: extreme weather disrupts your supply chain, new regulations make your current operations obsolete, or eco-conscious consumers flock to your competitors. Sound scary? It's the reality many businesses face due to climate change. But here's the good news: climate risk can be managed. Uplift's latest blog, "Climate Change and Your Business: Identifying and Prioritizing Material Risks," provides a framework to help you understand and navigate these evolving threats. Is your business prepared for climate change? Discover more: https://lnkd.in/gRXwbCMN #climaterisk #materialrisks #climatethreats #sustainability #business #futureofwork #sustainabilityconsulting

Uplift propelled a global manufacturer towards ESG leadership through a comprehensive analysis. We assessed their existing initiatives, pinpointed critical environmental and social factors, and developed a comprehensive strategy, targets, and three-year implementation plan to improve the client’s performance in key areas such as #GreenhouseGas emissions, product and packaging design, #wastereduction and #humanrights due diligence in their supply chain. The #Impact: This collaborative effort yielded a powerful ESG strategy and action plan, including a rigorous human rights due diligence process for their supply chain and robust data collection for emissions tracking. We also helped them create their first transparent public sustainability report. This tailored approach not only aligned with their vision but positioned them as an industry leader in sustainability. Read more from Uplift: https://lnkd.in/gDVhdSnS #Sustainability #SustainabilityReporting #GHGEmissions #ESGStrategy #HumanRights #SustainabilityLeadership #UpliftConsulting

Sustainability Communications and reporting go beyond just telling a good story. You must be confident that your messaging will stand up to scrutiny and minimize the risk of greenwashing while reflecting the hard work put into your sustainability efforts. We've compiled valuable resources to help you: 👉 Sustainability Reporting 101: A Beginner’s Guide to Crafting Meaningful and Impactful Reports (https://lnkd.in/gcQWhDGC) 👉 The Power of Communication: How Authentic Sustainability Communication and Storytelling Builds Trust (https://lnkd.in/g4d4RM5s) 👉 Avoiding Greenwashing: Mitigating Risk and Creating Credible Sustainability Communications (https://lnkd.in/gDAeEU_T) 👉 Sustainability & Social Impact Communications Guide (https://lnkd.in/gNKXyDQ2) With companies’ reputations at stake (not to mention potential costly fines for material misrepresentations), credibility is essential. Reach out to us today to learn more about how our sustainability, social impact, communications, and creative teams work together to create high-quality communications and reports aligned to industry standards so you can avoid the risk of greenwashing. #SustainableCommunications #Commuications #Credibility #ESGReporting #Sustainability #Greenwashing #Greenhushing

The pressure is on! Stakeholders, governments, and consumers are demanding more on sustainability. Companies are setting ambitious goals, but with stricter regulations like California's climate disclosure law, the line between genuine progress and greenwashing is blurring fast. This webinar is your roadmap to navigating sustainability communications in the age of accountability.  Learn how to build brand trust, satisfy stakeholders, and avoid legal pitfalls. ➡️ https://lnkd.in/gtgWNhB4 #sustainability #greenwashing #corporateresponsibility #transparency

Climate change is a reality, and its impact is being felt across industries. Don't let it disrupt your business! Building climate resilience is an ongoing process, but it starts with a proactive plan. By taking action today, you can ensure your business thrives in the face of climate change. Here are some practical steps for building climate resilience ⬇️ Set Measurable Sustainability Goals Invest in Employee Training & Engagement Integrate Climate Ris into Business Continuity Planning Invest in Innovation and Adaptation Monitor and Adapt Your Strategy Partner with Stakeholders Discover how to future-proof your business: https://lnkd.in/gjsMSYs8 At Uplift, we have a team of experts dedicated to helping businesses navigate the challenges and opportunities presented by climate change. By partnering with us, you gain access to the expertise and resources necessary to build a future-proof business. #climateresilience #futureproof #climatereductionstrategy #esgstrategy #sustainability

Accusations of greenwashing aren't just a hit to reputation; they present a new area of measurable and material financial risk for companies. But how is greenwashing regulated? How can you steer clear of these deceptive practices? It's not just about avoiding the pitfalls; it's about accountability. The goal? To hold your company responsible for environmental claims and empower consumers to make informed choices. It's about ensuring your statements aren't just words but are rooted in accuracy, transparency, and backed by credible evidence. Download our guide which will introduce you to evaluating your marketing, communications, and report materials for greenwashing. DOWNLOAD ➡️ https://lnkd.in/gDAeEU_T P.S. Uplift provides a comprehensive Greenwashing Review service for companies that is rooted in criteria from the U.S. FTC Green Guides, EU Green Claims Directive, UK Green Claims Code, and other best practice guidelines. #sustainability #greenwashing #greenwashingguide #esg #compliance #transparency #reporting

There's a growing disconnect between companies talking about sustainability and truly taking action. Consumers are savvier than ever, seeing through greenwashing and demanding authenticity. The question remains: How can you bridge this gap, avoid greenwashing, and build your brand reputation? The answer lies in your communication strategy. Here at Uplift, we believe genuine storytelling and transparent communication are the keys to building trust and establishing yourself as a sustainability leader. How? Read the Blog: https://lnkd.in/g4d4RM5s Ready to turn sustainability talk into action? Uplift can help you develop a communication strategy that builds trust, inspires action, and positions you as a leader in a sustainable future. #sustainabilitycommunication #competitiveadvantage #branddifferentiation #ESGcommunication #brandpositioning