Congratulations to our friend Ellen Sondee, CFO of PetScreening - a 2024 CFO of the year honoree from the Charlotte Business Journal! 👏
I love her response to: What is your best advice for aspiring CFOs? (click the link to see for yourself)
Ellen Sondee is CFO of PetScreening Inc.
Why finance as a career? I have always enjoyed problem solving and working with numbers. I felt that a career in finance would offer a wide range of opportunities and would be a challenging field involving analyzing complex data, making informed decisions and constantly adapting to market conditions.
Describe a unique challenge of the past year and how you dealt: Since starting at PetScreening in 2022, our headcount has grown almost 50% and we are projected to end the year with almost 100% growth over 2022. Additionally, we will be expanding into new markets in the coming year. These two challenges require me to closely manage cash flow and projections to ensure we are financially positioned to continue to grow at an accelerated pace.
What is one key metric or number that represents an accomplishment in your work in the past year? Four — had a clean first-year audit of the company with no material adjustments; implemented a new human resources information system and a new budgeting and forecasting system; in process of closing on a new line of credit for the company at favorable interest rates.
What is your economic outlook for the next 12 months? Is your company making any financial adjustments based on that? The economy has recently had strong growth. I expect that the growth will slow down in the coming months but overall will still grow over the prior 12 months. PetScreening is well positioned and will continue to deploy growth capital as intended, with no change in strategy.
What is your best advice for aspiring CFOs? Surround yourself with a good network and mentors to guide you. Develop a strong financial foundation, diversify your experience across all areas of finance, become a leader, understand the business you work in, keep informed of accounting and technological change, and strive to continuously learn.
Something not everyone knows about you: I was a cheerleader for UCLA. Go Bruins!
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