Switchyards

🚀 Turning Wait Time into a Positive Experience: Lessons from a Coffee Machine ☕ I typically work out of a coworking space in Nashville called Switchyards, and one of the perks is free coffee. As I work with my team to build out a great experience using FreshAi in the drive-thru, we are constantly looking for ways to improve guest experiences. One thing that stands out in the quick service industry is the importance of speed – it's in the name, after all! Defining the Problem: Customer wait time is a critical factor. However, there's a fascinating insight: what we hate about waiting isn't the wait itself, but the unoccupied time. Disney has mastered this principle in their theme parks by designing ride queues that engage visitors with interactive elements, interesting visuals, and entertaining distractions, making the wait feel shorter and more enjoyable. The coffee machine at Switchyards exemplifies this principle perfectly. What stands out about this experience: ☕ Engaging Wait Time: The machine takes over a minute to brew coffee, which could feel like a long wait. However, it uses fun videos and animations to make the time feel shorter. 🎉 Playfulness and Curiosity: The machine is playful and does a great job of creating curiosity. It’s interesting and pulls me in, building suspense with messages like "You're almost there." ✨ Positive Experience: This coffee machine is a great example of how technology can transform a typically mundane, boring experience into a positive "moment." Principles for Enhancing Wait Times: Engaging Content: Develop captivating content to keep users entertained during wait times. Videos, animations, or interactive elements can make the wait feel shorter and more enjoyable. Suspense and Curiosity: Incorporate elements that build anticipation and curiosity, keeping users engaged and looking forward to the outcome. Messages like "You're almost there" can make the wait more tolerable. Playfulness: Use playful interactions to transform mundane tasks into enjoyable experiences. A touch of humor or fun can significantly enhance user satisfaction and create memorable moments. By integrating these guiding principles, companies can significantly enhance the perceived speed and overall satisfaction of their customers, turning wait times into opportunities for engagement and positive experiences. #CustomerExperience #TechInnovation #AI #FreshAi #ProductDevelopment #Innovation #Coffee Walt Disney Imagineering The Walt Disney Company

The brand new Switchyards BerryHill/WeHo location opens today and is 💯 Membership slots are filling up fast so get signed up ASAP. The way this deal came together felt like magic✨ SwitchYards wanted an eclectic, funky & affordable location in the red hot WeHo market. It was an impossible task that required some deep intel and research. Shelby Hall & I were able to find the needle in the haystack in Mark Boughton’s historic photography studio. Mark, an acclaimed commercial photographer, has a lifetime of memorabilia and sartorial artwork from shoots with Nashville legends like Dolly Parton. His well loved space holds a collection of priceless art & artifacts. To walk away from that required finding the perfect tenant who would appreciate his collection as much as he did… and let him stop by from time to time for coffee ☕️ SwitchYards was the perfect fit, utilizing many of Mark's pieces to create a warm, inviting, and stimulating workspace for the WeHo/Berry Hill community… …They also have complimentary coffee from Crema. So any time Mark stops by, he can grab a cup of coffee & share a story or two with the SwitchYards community. It was a match made in heaven!

Our 16th work club in Nashville's Berry Hill neighborhood is now open! I'm hearing rumblings that it's the best one yet. See you around the club. 💪 Switchyards

Nashville's Berry Hill neighborhood work club is now open! See you around the club. 💪

Berry Hill memberships are now SOLD OUT! If you missed it, get on the waitlist: switchyards.com/nashville The future of work is coming to the south side of Nashville in 9 days. 💪

Today is the day, Nashville! Berry Hill memberships are NOW live. These will go faaaaaast. Switchyards.com/berryhill

Switchyards, an Atlanta-based shared workspace startup, is expanding outside of the Perimeter. The startup announced Wednesday that it will open a location in Roswell on Aug. 29. The move comes just three months after the company announced it had raised $5 million and was planning a massive expansion in the metro area and across the country. Switchyards already has 10 locations in metro Atlanta, two in Charlotte and three in Nashville. It is opening its fourth Nashville club at the end of July. Membership is $100 a month and gives members access to all the clubs. The company is converting a large warehouse in Roswell into its newest club and will be selling 250 memberships starting Aug. 20. Read more about the new location: https://lnkd.in/ezQ5d3ez

We’re heading north! Our very first work club outside the Perimeter. Thanks for covering, Atlanta Journal-Constitution. 💪

Hey, I've got some BIG news...👀 Switchyards is hiring! Nashville has been such a hit for us and this role will ensure that momentum doesn't let up any time soon. So check out the job posting and - if you don't mind - share it with your network or with folks you believe may be a good fit. This will be fun!

These are our favorite days. When we get to announce the location of a new club. We will open our first work club north of the city in…….Roswell, GA! Opening August 29th. switchyards.com/roswell