Ruin a product marketer’s day in 8 words or less. We'll go first: "Our product update emails are landing in spam" 💔 What do you got? #Storylane #ProductMarketing
About us
Storylane helps companies build interactive product demos in minutes with our no-code tool. We're a product-led growth (PLG) driven company where teams of even one can sign up, start using the product, and instantly derive value in the form of improved deal conversions. - Marketing: Embed guided product tours on your website, landing pages, blog posts, social media or share in email campaigns. - Sales: Replicate your product in the form of custom demos that are tailored to your personas and geared towards improving conversions. With our world-class no-code editor, you can personalize anything in your demos. - Pre-Sales: Scale your demo capabilities by enabling your pre-sales team to spin up new demos in minutes and help sales deliver custom-built demo experiences to every buyer, every time. Backed by Y Combinator as part of its summer 2021 batch.
- Website
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https://storylane.io
External link for Storylane
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- San Francisco
- Type
- Privately Held
- Founded
- 2021
- Specialties
- SaaS, Marketing, Solutions Engineering, Sales Engineering and Product Marketing
Products
Locations
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Primary
San Francisco, US
Employees at Storylane
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Saumya Sarangi
Product Designer at Storylane I EX-Lollypop I International Design Award Winner
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Madhav Bhandari
Head of Marketing @ Storylane | New Dad
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Anand Vatsya
Product Marketing & Partnerships @ Storylane.io | Curator @ SaaS Landing Pages | Psychology nerd | Non-fictions
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Sweta Sureka
Finance @ Storylane | Ex-WebEngage | CA, Financial Forecasting
Updates
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Nominations for the Demo Dundies are now closed! Thanks to everyone who submitted their entries 🙌 We are thrilled with the overwhelming response and the incredible interactive demos we have received. Next up, our expert panelists — Chris Mabry, Emir Atli, Richard King, Peter Cohan, Natasja Bax, Ben Williams, Eugene Segal, Maddie Suppon, and Ramli "RJ" John — will review the submissions. The competition is fierce so stay tuned! Winners will be announced during our LIVE event on July 25th, 2024 🏆 Mark your calendars. May the best demo win! #Storylane #InteractiveDemos #DemoDundies
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Last 24 hours left to win a chance to go to Paris! Participate in the Demo Dundies by making an awesome interactive demo across these categories: 👉 Most Creative 👉 Best ‘Choose Your Own Adventure’ 👉 Best ‘Calls to Action’ 👉 Best Storytelling 👉 Best Design And impress our amazing line-up of panelists — Chris Mabry, Emir Atli, Richard King, Peter Cohan, Natasja Bax, Ben Williams, Eugene Segal, Maddie Suppon, and Ramli "RJ" John. The clock is ticking! Nominate your demos here: https://lnkd.in/gMR-bG5H #Storylane #InteractiveDemos #DemoDundies
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The G2 summer badges are out and we're feeling extra cool (despite the heat)! We're thrilled to be recognized as: ⭐ Top 100 Fastest Growing Products ⭐ Leader ⭐ Best Results ⭐ High Performer ⭐ Easiest To Do Business With ⭐ Easiest Setup ⭐ Most Implementable But the real winners are our amazing customers who took the time to share their experiences🔥 Curious about what's got everyone buzzing? Try Storylane for free today and see for yourself why we're making waves in the interactive demo world. #Storylane #InteractiveDemos #G2Badges #G2SummerBadges
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Turn your prospects into informed buyers. That's how you improve their product understanding and ensure optimal user experience. And you can do it all with Demo Hub. It takes more than a single demo to convince prospects. But with Demo Hub, you can: ▶ Build a demo gallery to showcase your product's full potential ▶ Educate multiple buyer personas for different use cases ▶ Accelerate sales cycle and product adoption Hear more about it from Luka👇 #Storylane #InteractiveDemos #DemoHub #BuyerEnablement
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3 days left to nominate your demos and win a chance to go to Paris! You don't want to miss out on this one. The Demo Dundies is around the corner and our amazing line-up of panelists — Chris Mabry, Emir Atli, Richard King, Peter Cohan, Natasja Bax, Ben Williams, Eugene Segal, Maddie Suppon, and Ramli "RJ" John — are ready with their expert glasses to judge some incredible demos! Can your demos charm them? Nominate them with the link below👇 #Storylane #InteractiveDemos #DemoDundies
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Want your demos to convert at a rate of 50% or higher? Consider having two CTAs (primary and secondary) in your demo. 18% of two-CTA demos built on Storylane achieved conversion rates greater than or equal to 50%. Here's why this works: ▶ Users appreciate choices and adding two CTAs can help keep them engaged ▶ Including a small and big ask adds hierarchy in CTAs and won't overwhelm your prospects Learn more about CTA placements here: https://lnkd.in/gDdca37F
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Outdated demos can hurt engagement. This is why we're introducing Storylane's Dynamic Date and Time Tokens! Now you can: ✅ Automatically update the date and time in your demos ✅ Ensure your demos always look current and relevant ✅ Add or subtract years, months, days, etc. for accuracy Luka Kankaras is here to tell you more about it👇 #Storylane #InteractiveDemos #FeatureUpdate
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The panelists are paneling at the Demo Dundies 👀 Joining our incredible line-up, we're thrilled to welcome our newest panelists — Richard King (Founder and CEO of Product Marketing Alliance), Peter Cohan (Founder of Great Demo!), and Eugene Segal (Coach at ProductLed). They will be judging the Demo Dundies alongside the amazing Chris Mabry, Ben Williams, Maddie Suppon, Ramli "RJ" John, Natasja Bax, and Emir Atli. Can your demo charm them and win a trip to Paris? Nominate your interactive demos here today: https://lnkd.in/gMR-bG5H #Storylane #InteractiveDemos #DemoDundies
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Want to increase the average time spent on interactive demos? Here's how you can do it: 👉 Combine clickable demos and guided tours 👉 Iteratively refine your demos based on user feedback to keep them up-to-date 👉 Make the demo's value proposition clear 👉 Explain the product features through JTBD 👉 Demonstrate with simplicity and don’t overwhelm your viewers That’s how Pulley did it. Check out their interactive demo here: https://lnkd.in/ggfP_sPm Remember: A good interactive demo caters to different user preferences. #SundayScoop by #Storylane #InteractiveDemos #BuyerEnablement