Startup CPG

✨️DISCOTOPIA✨️ ticket sales are now open! 🕺🪩⁠ ⁠ Get ready to dance, mix, and mingle as we celebrate our Startup CPG community during Newtopia Now in Denver, Co. Join us for a night of fun, sampling, and connections at our very first Silent Disco party! ⁠ ⁠ ↗️ What's a Silent Disco?⁠ Imagine a party where everyone is dancing, but there's no music blasting. You'll get wireless headphones that let you choose between different DJs. Watch as people groove to their own beats, switching channels, dancing and singing in sync. The colorful LED lights on the headphones add to the fun. It's a personalized party experience where you control the volume, the genre, and even the social interactions. Want to chat with other brands and buyers? Just take off your headphones and enjoy a conversation without shouting over blaring speakers. When you're ready to re-join the party, just put your headphones back on! ⁠ Ready to boogie with us? Get your ticket now: https://lnkd.in/eacHBYqX Big thanks to our amazing partner NielsenIQ for helping to make it happen! 🤩 .⁠ .⁠ .⁠ #cpg #community #newtopianow #startups 

✨NEW Episodes✨ Take a look at what's on the Startup CPG Podcast lineup this week! ⁠ ⁠ 🎙️ **Episode 152: Direct Store Delivery 101: Allison Taylor, Pint Size Hawaii, and Ahmed Chehade, Good Stuff**⁠ ⁠ In this episode of Startup CPG Podcast, Daniel Scharff is joined by Allison Taylor, Director of Business Development at Pint Size Hawaii, LLC, and Ahmed Chehade, Chief Operating Officer at Good Stuff Distributor, Inc. to delve into the intricacies of Direct Store Delivery (DSD) relationships in the retail sector. They explore the nuances between DSDs and broadliners, dissect market dynamics, and offer insights into operational strategies and brand support, while highlighting these two well-regarded DSDs who focus on Hawaii and NorCal, respectively.⁠ ⁠ 🎙️ **Founder Feature: Matt Jacobs and Kristen Doyle of Pedestrian Project**⁠ ⁠ In this bonus episode of the Startup CPG podcast, Grace Kennedy explores the journey of Matt Jacobs and Kristen Hogan Doyle, co-founders of Pedestrian Project. Join them as they share their inspirational story of founding a wellness brand focused on revolutionizing foot care. From identifying personal needs to collaborating with podiatrists and rigorous product testing, they've developed clean, effective solutions.⁠ ⁠ 🎧 Tap the podcast link in the comments to listen now!👇 .⁠ .⁠ .⁠ #newpodcast #podcastshow #businesspodcasts⁠ #entrepreneurs

Startup CPG's Fourth Annual Shelfies Awards Ceremony IT'S HERE -- The Fourth Annual Shelfies Awards, proudly presented by Social Nature, will recognize the most promising emerging CPG brands. Join us for our "red carpet" Awards Ceremony celebrating the Fourth Annual Shelfies Awards finalists + winners! All are welcome to learn about and toast to the incredible emerging brands in our community. Tune into our Live from anywhere in the world to learn more about the Shelfies Winners and for an unforgettable time of community cheer, and – most importantly – to nerd out over the incredible innovation in our space. Our mission at Startup CPG is to elevate emerging consumer brands. Since our inception in 2020, we have been keenly attentive to the unique challenges that small emerging CPG brands face. Among these challenges is the cost and labor barrier to nominating products for big-name awards -- so we created our own, specifically to recognize the best-of-the-best 1-10 person brands. After receiving over 1500 products, our 4th annual Shelfies Awards were by far our most competitive yet. It's time to meet the finalists who stood out among the crowd. The Fourth Annual Shelfies Awards, proudly presented by Social Nature: An online to offline shopper marketing platform for natural CPG brands, powered by 1+ million shoppers. Over 600 CPG brands use Social Nature to convert online demand into in-store sales to support key retail accounts, new product launches and review syndication.

📣Shelfie Finalists are coming soon!📣 Who do you think will be on the list of finalists? Drop a comment and let us know your 2024 Shelfie Awards predictions! . . . #cpg #emergingbrands #foodandbeverages 

✨FOUNDER FEATURE✨ Meet Cien Chiles: the brand spicing up your table with authentic Mexican condiments! Founder Maria Covarrubias 🌶️, inspired by her roots in Guadalajara, launched Cien Chiles to bring homemade salsa flavors to America. From balancing a corporate job to building a brand during the pandemic, Maria’s journey is fueled by passion and community. Embracing her heritage, Cien Chiles is now in 19 states, including Whole Foods Market and Central Market! To learn more about Cien Chilis's journey, click the link in the comments. .⁠ .⁠ .⁠ #founderstories #startupstories #cpg #smallbrands⁠ 

🚀 Big news! We’ve teamed up with Bags to create a financing database tailored for the Startup CPG community. Access to financing is vital for brand growth, from marketing to inventory. That’s why we’ve partnered with Bags, a financial growth platform dedicated to helping CPG brands like yours manage finances and secure funding from equitable lenders. We’ve done the hard work, researching their loan types and minimums, all included in this easy-to-use spreadsheet. Here’s what you can do with the database: ↗️ Filter by Loan Type: Find the most relevant financing option for your needs, whether it’s factoring, inventory financing, or something else. ↗️ Quick & Easy Research: Scan lender descriptions and minimum requirements to find the perfect fit. ↗️ Verified Partners: BAGS has verified select lenders within the database, offering extra peace of mind. ↗️ Connect with Lenders: Want to explore multiple options? Bags can connect you directly with several lenders at once. With Bags you won’t waste time on endless searches and applications. Book a free call with their team, and they’ll guide you to the best options for your needs. Plus, they handle all your financial documentation, bookkeeping, and accounting to unlock more capital for your business. You can find the link to access the Financing Database in the #announcements channel in our Slack! . . . #cpg #startups #finance #businessfinancing

Startup CPG Newswire: Protein Power Ball Rebrands to Day Out Snacks 🙌 Healthy snack company, Protein Power Ball officially rebrands to Day Out Snacks. With a passion for crafting dessert-inspired protein balls made entirely from plant-based ingredients, Day Out Snacks hopes to empower individuals to feel great about their snack choice, wherever their day might bring them. Central to the rebranding is Day Out Snacks’ new packaging, featuring landscapes that celebrate the endless possibilities of where one can savor their protein balls. Day Out Snacks invites consumers to embrace a new era of snacking—one that embodies joy, vitality, and adventure. Have news to share? Submit your PR release to the Startup CPG Newswire, you never know who may pick it up! Link in comments. . . . #cpg #newbrand #emergingbrand #healthysnacks#proteinsnacks

✨NEW 2-Part Episode✨ Field Sales with Sean Lynch of Halfday Iced Tea & Liquid Death, and Namik Soltan of GNGR Labs ⁠ 🎙️Part 1 Join Daniel Scharff in this episode of the Startup CPG Podcast as he dives deep into beverage with Sean Lynch, known as the head of sales during the blast off years at Liquid Death and now President at Halfday. Daniel and Sean have a discussion focused on the growth of sales at Liquid Death especially around the field sales team responsible for so much of its success. 🎙️Part 2 In this episode of the Startup CPG podcast, Daniel sits down with Namik Soltan, CEO of GNGR Labs and the mastermind behind GNGR Labs' famous ginger shots. They explore Namik Sultan's entrepreneurial journey, from launching amidst COVID-19 to carving a niche with spicy ginger shots launching in the NYC and Northeast markets. ⁠ 🎧 Listen Now: https://lnkd.in/d8AnjqkZ .⁠ .⁠ .⁠ #newpodcast #podcastshow #businesspodcasts #founderstory

Announcing our webinar with Social Nature about how they helped SAYSO secure their permanent position on shelf at Sprouts Farmers Market! Join our engaging webinar brought to you by Ashlie Winson-Jones, Head of Business Development and Lauren Chan, Client Success Manager at Social Nature, where we’ll talk about how their digital sampling platform supports emerging brand’s growth at retail. Get inspired by real results, including a discussion with Alison (Nathanson) Evans, co-founder of Sayso, who in part credits her campaign results as the reason for SAYSO’s permanent placement on shelf at Sprouts. ↗️ Use the link in the comments to register now! .⁠ .⁠ .⁠ #webinar #cpg #smallbusiness #retail

Meet our friends Chlorophyll Water 🌱 Purified Spring Water made with Chlorophyll from plants! Bottled at the mountain source, Chlorophyll Water® is a refreshing introduction to the many benefits of chlorophyll, hint of organic lemon juice, natural spearmint and fortified with the added health benefits of Vitamin A, Vitamin B12, Vitamin C, and Vitamin D. And they are the first bottled water in the USA to pass Clean Label Project Certification 😎 Check them out! . . . #cpg #chlorophyll #brandstowatch #emergingbrand