Stacker

Stacker

Technology, Information and Media

New York, New York 8,618 followers

Building the world's most accessible, widely distributed newswire

About us

Stacker is a new media company excited by the future of journalism. Every day, our efforts center on developing new and more sustainable ways to produce, distribute, and fund great storytelling that contextualizes our world and drives impact for news publishers big and small. We do this through a number of ways—from our tech-forward storytelling method and freely accessible newswire, to offering a structured avenue for non-publisher organizations to participate and contribute to quality journalism. Our ultimate mission is to empower the world’s publishers: through a commitment to provide free access to great storytelling and by championing innovation in how journalism is done, we enable our national- and local-scale publishing partners to engage their audiences and focus on their own original reporting. As a bootstrapped company, we’re a resourceful team focused on building an inclusive, equitable culture around shared values of integrity, ownership, and collaboration. Building for the future is reflected in the way we work: we are remote-first, embrace flexible schedules, and offer competitive benefits and perks including unlimited vacation, an employee equity program, heath & dental coverage, and 401(k) matching. We’re always looking for curious, media-minded thinkers to join the team. We encourage women, people of color, veterans, people with disabilities and gender nonconforming candidates to apply.

Website
https://stackermedia.com/
Industry
Technology, Information and Media
Company size
51-200 employees
Headquarters
New York, New York
Type
Privately Held
Founded
2017

Locations

Employees at Stacker

Updates

  • Stacker reposted this

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    8,618 followers

    At Stacker, we love to partner with news organizations to cover important topics and create engaging stories that inform readers. This month, we collaborated with Newsweek on an election scoop based on FEC data analysis by our very own Elena Cox. Newsweek’s White House correspondent Daniel Bush rounded out Elena’s data work and visualizations with boots-on-the-ground reporting. These efforts culminated in the story you can read below. Taking storytelling to the next level with rich data analysis and visualizations sets Stacker stories apart—and we love working with news outlets and brands to do just that. Interested? Reach out to learn more. https://lnkd.in/gTAVirWi

  • View organization page for Stacker, graphic

    8,618 followers

    At Stacker, we love to partner with news organizations to cover important topics and create engaging stories that inform readers. This month, we collaborated with Newsweek on an election scoop based on FEC data analysis by our very own Elena Cox. Newsweek’s White House correspondent Daniel Bush rounded out Elena’s data work and visualizations with boots-on-the-ground reporting. These efforts culminated in the story you can read below. Taking storytelling to the next level with rich data analysis and visualizations sets Stacker stories apart—and we love working with news outlets and brands to do just that. Interested? Reach out to learn more. https://lnkd.in/gTAVirWi

  • View organization page for Stacker, graphic

    8,618 followers

    🤝 We're proud to introduce our new partnership with hims & hers - Getting real about health and happiness. ✅ This partnership brings more unique, compelling, and informative content to the Stacker newswire. Hims & Hers is helping the world feel great through the power of better health – and that means breaking down barriers to a healthier, happier life by providing personalized, affordable care for all. 💪 Our shared hope is that more people feel empowered to tackle common health challenges and experience the fulfillment that comes from prioritizing your overall wellness each day. What to expect from this content: 👉 Destigmatizing formerly “taboo” health topics with helpful, approachable guides and journalism from experts in the field. 👉 Coverage and conversations around  the newest “it” topics in everything from mental and sexual health to weight loss. 👉 Timely updates on groundbreaking studies, medical advances, and new approaches to care that are changing lives. You can check out one of the first stories at this link: https://lnkd.in/gw3KVFdM #himsandhers #earnedmedia #brandjournalism

  • View organization page for Stacker, graphic

    8,618 followers

    ✍ AI has shaken up the publishing world and shown significant promise towards eliminating tedious tasks and freeing up people to focus on high-impact work. 🤔 While we’re continually evaluating how AI can help improve workflows, we’re also conscious of the limitations of generative AI when it comes to producing accurate copy and imagery that can meet the editorial standards we’ve set for our wire. 💡 Our Head of Connect Editorial Frank Sennett shares more on our formal AI policy for stories from Stacker and our content partners. 👉 https://lnkd.in/eSGdZK4U #ai #artificialintelligence #earnedmedia #journalism #editorialstandards #contentwriting #brandjournalism

    Stacker's AI Content Policy

    Stacker's AI Content Policy

    insights.stacker.com

  • View organization page for Stacker, graphic

    8,618 followers

    📈 Stacker distributed 3,175 stories in May 2024, driving more than 53,044 earned pickups across 3,643 news sites. Here's a look at what performed well, and what topics publishers were most interested in based on search data from journalists and editors that used Stacker last month: 🥇 Top Performing Stories, based on number of pickups: 1. Families are experiencing food insecurity as Americans grapple with higher grocery costs - 550 pickups 2. Dreamliner nightmare? Boeing 787 safety concerns raised - 547 pickups 3. 13 North American amusement parks growing the most in popularity - 485 pickups 4. 10 of the best movies about the Olympics - 421 pickups 5. Best (and worst) states for access to mental health care: How does yours stack up? - 417 pickups 6. Since the first cellphone came out in the '80s, how have they changed? - 391 pickups 7. How to get cast on 'Love Is Blind' - 379 pickups 8. These are the 13 states with comprehensive consumer privacy protection laws - 378 pickups 9. 10 highly anticipated shows to satisfy every type of reality TV fan - 376 pickups 10. Which common college majors have the highest earning potential? - 372 pickups 💡 Pocketbook and entertainment stories won again in May 2024 - with two stories covering finances, and three stories covering entertainment in the top 10. 📰 Stories covering the news - Olympics, Boeing 787 - were also picked up in high numbers, unsurprisingly. 🤔 More surprising are stories like number 3, which cover travel at a more local level. Many publishers are currently looking for these stories which are less about lavish trips to Europe and more about economical roadtrips families can take. What are you writing about this summer? Give us a follow if you want to know what news outlets will want to talk about in Q3!

  • View organization page for Stacker, graphic

    8,618 followers

    ☀ Happy Friday! If you're trying to tell stories using data, this post is for you. 💡 In our latest blog article, Senior Data Reporter Elena Cox breaks down ways to distill data and tell stories without overloading an audience. 👉 Read here: https://lnkd.in/gat7ipAD #newsroom #datastorytelling #storytelling #earnedmedia #marketing #contentmarketing #brandjournalism #brandcontent #engagingstories

    From Our Newsroom to Yours: Digging into Data

    From Our Newsroom to Yours: Digging into Data

    insights.stacker.com

  • View organization page for Stacker, graphic

    8,618 followers

    For our latest product feature, we got inspired by something rather unusual for a media and tech company... 🍕 🍕 PIZZA 🍕 🍕 This all started at Melanie Vernoia's house one evening of 2023. Please read on, it will make sense. https://lnkd.in/gkPf54MY #productannouncement #newfeature #pizza #pizzadelivery #earnedmedia #brandauthority Doriane Mouret

    Introducing Campaign Tracker, the best thing since pizza delivery?

    Introducing Campaign Tracker, the best thing since pizza delivery?

    insights.stacker.com

  • View organization page for Stacker, graphic

    8,618 followers

    💥 Introducing a new, local series in partnership with Backstage - Discover casting calls in your state! 💡 With this new series, publishers on the Stacker network can keep their readers apprised of the latest movie and television casting opportunities in their state. 📰 Established in 1960 as a weekly trade newspaper in New York City, Backstage has evolved into a powerhouse of online entertainment-industry resources, offering original news stories, features, and comprehensive listings. 👉 You can check out one of the first local stories at this link: https://lnkd.in/g6r6Kbsp #EarnedMedia #BrandPartnerships #CastingCall

    Movies and TV shows casting in Washington, D.C.

    Movies and TV shows casting in Washington, D.C.

    stacker.com

  • View organization page for Stacker, graphic

    8,618 followers

    This year, we wanted to refresh the way we celebrate our unique company culture. One new initiative is our Golden Griddle award, a quarterly recognition to celebrate a colleague that best embodies Stacker values: 👉 Publisher First, ROI Oriented, Growth Mindset, Love What You Do, and Aligned in Action. 🌟 We���re thrilled to award the inaugural Golden Griddle to Jaimie Etkin! Jaimie has been an amazing colleague and leader, representing the best of what it means to be a Stacker team member. Thank you, Jaimie, for everything you do! We’re excited to continue the tradition of the Golden Griddle and pass the “spatula” quarterly to new team members. It’s a healthy reminder of how important team and culture is to building a truly great company.

  • View organization page for Stacker, graphic

    8,618 followers

    🤔 What do brands like Red Bull, American Express and Marriott Hotels have in common? A decade ago, they all decided to become their own publishers, creating content to directly engage potential customers on their owned channels. This move was a reaction to the emergence of social media and the limitations of conventional PR. 🚀 The Journey For the 3 brands mentioned above, the strategy was a success. But many brands struggled with sustainability and ROI, leading to numerous shutdowns of content initiatives. Today, however, brand publishing is experiencing a renaissance, fueled by lessons learned from past challenges. 🔍 What’s Different Now? Today, successful brand publishing has 3 important components: Distribution Focus, Strategic ROI and Measured Investment. More on this at this link: https://lnkd.in/ds9Ebmim What's your content distribution strategy for 2024? #BrandPublishing #ContentMarketing #BrandJournalism #EarnedMedia

    Brand Publishing’s New Era; What’s Different This Time

    Brand Publishing’s New Era; What’s Different This Time

    insights.stacker.com

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