Soft Power Strategies

Wonderful to have The Elders in New York City, reaffirming their support for the multilateral system and the Summit of the Future. Very grateful to Burhan Gafoor, Ambassador and Permanent Representative of Singapore to the United Nations for hosting an important discussion.

Congratulations to Simone on qualifying for her third Olympics! She continues to prove that taking care of herself, especially her mental health, is what makes her a national treasure. https://lnkd.in/eZ7izDg8

Enjoyed delivering the keynote address at the 2024 Points of Light Business Leader Luncheon. With a theme of “Balance of Power”, I shared our modern reimagining of soft power: all the ways it can used for good, while reaffirming the audiences own power, the good they are creating, and why it matters more than ever. A huge thank you to Jennifer Sirangelo Lacey Gaitan & team for creating such a valuable space for soft power strategies. 🙏🏽 My fabulous agent Drew Sullivan at American Program Bureau who is the ultimate soft power ambassador. Wonderful to meet new colleagues as well as old friends like Aldrinana Leung ✨. Lastly my little one really liked the swag bag :-)

📣 Excited to share that Soft Power Strategies is now working with The Elders! 📣 It’s a pleasure to join the Elders’ Secretariat as Senior Advisor as they establish a presence at the United Nations in New York. Founded by Nelson Mandela in 2007, The Elders are independent global leaders working together for peace, justice, human rights and a sustainable planet. The Elders Foundation https://theelders.org/

Excited for these two upcoming conversations featuring soft power strategies. (1) Part of the Prudential presents North to Shore Festival, the New Jersey Performing Arts Center is hositng a Busines Partners Roundtable on AI, real life consequences: how AI is changing the world with Howard Wachtel Head of UN and International Organizations Policy at Microsoft; Penny Abeywardena CEO, Soft Power Strategies and NYU McSilver Institute Fellow; and Shaz Hoda, Chief Data Scientist at PwC’s AI Factory. (2)The WIN Summit 2024 is coming to NYC and soft power will be featured on "The Power To Connect: Authentic Leadership, Building Bridges, and Embracing Vulnerability" ✨

With the news coming out of the ICC, how we lead matters … let me know what you think. The way to peace is not to wish idly for love languages and people-to-people rapprochement that is more high-minded than our leaders. We must carefully select and elevate leaders who recognize just how ungainly and challenging, but essential, the toolkit offered by influencing social norms truly is. The language we use, the stories we tell, the face-to-face meetings we convene, the respect we accord those who seek to compromise—all are influenced, albeit imperfectly, by our leaders. Leaders may be patient or impatient, eloquent or crude, far-sighted or impulsive. Regardless, every time they act or speak they are affecting our future and its prospects for stability. https://lnkd.in/eA-9RdwC