Rockerbox

What do you know about first-party data for marketing? If you feel like you need to brush up your knowledge or you’ve got questions, we’ve got the webinar for you. Join us for “Rockerbox AMA: Building a First-Party Data Foundation” on Tuesday, July 30, at 11 a.m. ET, where we’ll share everything you need to know about first-party data and why it’s important for marketers. Register today >> https://hubs.la/Q02FWf7R0 #firstpartydata #marketing #data #datadrivenmarketing

If you feel that the lack of transparency in digital advertising is hindering your ability to optimize and scale campaigns, you're not alone. While digital ad platforms offer more possibilities than ever, it's also becoming increasingly difficult to get a clear and reliable view of performance across multiple platforms, each with different approaches to measuring performance. Learn more about the problem, and how the industry at large (and Rockerbox) is tackling the confusion with technology. https://hubs.la/Q02FP9Nm0 #marketing #data #datadrivenmarketing

MMM vs. MTA — feel like you need to pick a side? How about leveraging the strengths of both TOGETHER as they were designed to be used? We’re walking through the how-to in an upcoming webinar on July 23 at 1 p.m. ET featuring Rockerboxers Eddie Chou, Product Manager, and Kelsey Kearns, Head of CS. In this webinar, you'll learn: ❓How MMM helps you set high-level budgets with confidence ❓How MTA helps you optimize on a granular level ❓How to leverage both methods together at your organization Register now and take the first step towards mastering the art of data-driven marketing with Rockerbox MMM and MTA. Register >> https://hubs.la/Q02F7frk0 #MTA #MMM #datadrivenmarketing

Modern buyers don’t just interact with your brand from one device or in one way—the buyer journeys of today encompass multiple channels and span multiple different devices. This can cause complexities in reporting for marketers who don’t have a way to link users across devices. In our upcoming webinar “Creating a Unified View of the Customer Journey,” scheduled for July 11 at 3 p.m. ET, we’re tackling this problem and how to solve it through technology. We’ll answer questions like: ❓What does it mean to have a unified view of the customer journey? ❓Why is it so beneficial to centralize customer touchpoints across web and mobile? ❓What insights can brands gain from having this unified view? Don’t miss out on this webinar, featuring Rockerbox CSM James Shields and Branch Senior Solutions Consultant Eva Ber. Register Now → https://hubs.la/Q02DXRG00 #customerjourney #mobileapp #marketing

We're giving away the FINAL pair of AirPod Pros at the end of this session, so jump in now! (Not to mention it's the cumulative peak of the topic we've been circling all week: Triangulation!) Don't miss it! HAPPENING NOW: Diversified Measurement: Triangulating Impact Power Digital's Chief Strategy Officer Ben Dutter returns to Summer Camp with his popular presentation on diversified measurement. https://lnkd.in/ezfnMnrF

Yesterday we played a game of "overrated/underrated" with Ron Jacobson and Matt Bahr. If we were playing right now, I'd say Google's highly anticipated Meridian product is underrated— meaning the hype is real and we're really excited to go deep on it with the lead developer on the project. If you want to nerd out over MMM, don't miss this session in 20 minutes!

Our customer session with Ollie is happening NOW! Kalina Fridrich and James Shields are going deep into how Ollie is leveraging Rockerbox to scale faster via their data-driven approach to marketing measurement. Join now by registering below!

This session is 🔥 register now to get the recording after the event and catch the rest of the sessions as they stream! Ron Jacobson just said, “The biggest things that successful marketing teams and marketers have are systems and processes that enable them to make decisions on a reoccurring basis. They are regimented on looking at the outcome and making decisions based on it.” AND, he and Matt Bahr are talking about how marketings get from where they are today to this place of reoccurring analysis.

Summer Camp is THIS WEEK! Here's what to look forward to on Day 2. ⭐ 9 a.m. ET — Your Top Analytics Questions, Answered, featuring Rockerboxers Emily Shreero, Product Manager, and Steve Dingeldein, MBA, Account Director ⭐ 10 a.m. ET — Customer Story: How Peddle Succeeds with Rockerbox, featuring Alexis Dorenter, Marketing, Peddle, and Litong Chen, CSM, Rockerbox ⭐ 11 a.m. ET — Big Ideas: Best Practices in Marketing Measurement for 2024 and Beyond, featuring Matt Collins, Head of Product Marketing, MNTN, Pierre Mordacq, Group Manager, Marketing Science, Snap for Business, Ryan Brendle, Global Head of Marketing Science, Reddit for Business, and Ravitheja Talla, Senior CSM, Rockerbox ⭐ 12 p.m. ET — Talking MMM with Google Meridian’s Lead Product Manager, featuring Hitesh Wadhwani, Product Lead, Google Meridian, and Patrick O'Toole, CTO/Co-Founder, Rockerbox ⭐ 1 p.m. ET — Customer Story: How Indochino Increased Efficiency and Lowered CPA with Rockerbox's MTA and MMM, featuring Stephan Lukac, Marketing Director, INDOCHINO and Maggie Tharp, Product Marketing Manager, Rockerbox ⭐ 2 p.m. ET — Stretch Ad-Strong: The Latest Flexible Tools Improving CTV Measurement, featuring Jon Zucker, Senior Product Marketing Manager, MNTN ⭐ 3 p.m. ET — Diversified Measurement: Triangulating Impact, featuring Ben Dutter, Chief Strategy Officer, Power Digital Marketing Don’t Miss the Chance to Register! https://hubs.ly/Q02DhKxr0 #marketing #data #datadrivenmarketing #marketingconference